Slide 1: The Top 10 Reasons Your New Apps and Web Players Are Better
clip interactive The Top 10 Reasons Your New Apps and Web Players Are Better Than Your Old Ones
Slide 2: First, some background...
First, some background... ° Most radio station apps are static and boring. Bao : T_caiertsvon ° They offer limited content curation opportunities for stations, and no way for listeners to engage. We are changing that!
Slide 3: Everything the listener hears should be interactive!
Everything the listener hears should be interactive! We automatically create an interactive “feed” of all audio content, for every station. CONTENTS THE FEED COLLECTS USERS ENGAGE BROADCAST TH CONTENT OND Meee WITH ALL TYPES OF INTERACTIVE CONTENT. OVER-THE-AIR OR ONLINE INTERACTIVE PROVIDING NEW DA
Slide 4: #1 — Everything your apps do now
Reason #1 — Everything your apps do now BMW of Portla You Can't Hurry Love Phil Collins of ortiand’s Only BMW Dealership and Stream start/stop Now Playing Album art Artist info / song lyrics “Like” songs Purchase music Share music Talk Back In-car access Alarm clock Podcasts Navigation menu Splash s
Slide 5: #2 - The listener's experience is universal
Reason #2 - The listener's experience is universal Same content - same experience — everywhere the listener goes. Broadcast Station Branded Station Mobile Web Stations Mobile App Web Player Browser On air content turns to digital action — everywhere.
Slide 6: #3 — Content you already create flows into the feed
Reason #3 — Content you already create flows into the feed Songs — : Promotions ; =a Phil Collins Ads Social posts Frequency content like: Blogs and Podcasts... ...it’s all in your feed.
Slide 7: Example — Podcasts in the feed, and in your app menu
Example —- Podcasts in the feed, and in your app menu 421 PM - 421 PM MY BOOKMARKS Mix 94.7 9 — CONNECT WITH MIX 94.7 Handelap : snp ih ean RG Sp hes i. ee WO ” Podcast Saras Dating Diary: Why LUSTEN: Ken Bone from independent women throw. “ ‘Sunday's Debate talks wit. i ix 94 Ss News RSS| Mix 947 S
Slide 8: #4 — Every song is in the feed, and interactive
Reason #4 — Every song is in the feed, and interactive You Can't Hurry Love Phil Collins 21 PM, - ° Lyrics _ Charlie FM Stream < MY BOOKMARKS e sy ike’ | e Purchase e Share * Play 30 second sample * Triggered content
Slide 9: #5 - Artist Feeds
Reason #5 - Artist Feeds 2] SH All of this interactive capability drives MORE listening!
Slide 10: #6 — We are in the car, today and tomorrow
Reason #6 — We are in the car, today and tomorrow * Your station apps are ° Already working to integrate fully functional in most with emerging dashboard cars on the road today. technologies like Android Auto and Apple Car Play. 10
Slide 11: #7 — Promos and ads can be interactive, too
Reason #7 — Promos and ads can be interactive, too Broadcast and stream promotions and commercials can have a digital component in the feed * — 21 PM - MY BOOKMARKS Fully interactive Several campaign types available Come to Westlie Ford for Your Next New or Used Car BROWSE INVENTORY eee
Slide 12: #8 - You Are In Control!
Reason #8 - You Are In Control! Most content is automatically placed in the feed, but you can control what makes it in there... social posts, news feed items, promotions, audio triggered items, time triggered items, and more. and so much more! 12
Slide 13: #9 — Cool campaigns like scratch and reveal
Reason #9 — Cool campaigns like scratch and reveal “GuEe io? COUNTRY ARTIST GUESSING GAME 13
Slide 14: More cool campaigns...
More cool campaigns... Interactive polls ° Talk Back ° In-app games * User Generated Content ° Secret Word * Sponsored Music ° Audio Segmentation ° Location triggered content and actions * Everything is sharable — and actionable 14
Slide 15: #10 — The future...
Reason #10 — The future... At it’s core, Clip is a technology company that looks to innovate and solve future problems and create new possibilities. Roadmap, with an emphasis on features for radio station operators: DVR for radio News Talk Sports vision Multi-station aggregation Music service for ra
Slide 16: Thank You
(((C))) clip interactive Thank You