Slide 1: Post Earnings Call Presentation cover letter
May 27, 2022 The Manager The Manager The Secretary Corporate Relationship Listing Department The Calcutta Stock Department National Stock Exchange Exchange Limited BSE Limited of India Limited 7, Lyons Range, 1st Floor, New Trading Wing, Exchange Plaza, 5th Floor, Kolkata - 700001 Rotunda Building,
Slide 2: Q4 FY22 Investors Presentation
Q4 FY22 Investors Presentation Bata India Limited
Slide 3: Disclaimer
DISCLAIMER This presentation may contain statements which reflect Management’s current views and estimates and could be construed as forward-looking statements. The future involves risks and uncertainties that could cause actual results to differ materially from the current views being expressed. Po
Slide 4: Agenda
01 Business Overview AGENDA 02 Business Strategy 03 Key Highlights 04 Financial Strategy
Slide 5: Business Overview
BUSINESS OVERVIEW
Slide 6: Bata: India's Most Loved & Trusted Footwear Brand
BATA: INDIA’S MOST LOVED & TRUSTED FOOTWEAR BRAND 1569 Exclusive Stores in 640+ cities Wide EBO Network and expansion of MBO & Digital Trade Brand Awareness ~84% & Brand Consideration ~54% Deep Market Penetration – Presence across tiers Extensive Product Offering catering different segments
Slide 7: Business Strategy
BUSINESS STRATEGY
Slide 8: Strategic Thrust Levers for 2021-22 and onwards
Strategic Thrust Levers for 2021-22 and onwards 1. Drive Portfolio Evolution ▪ Faster Sneaker growth 1. Drive 2. Accelerate Expansion via Franchise & Portfolio Distribution Evolution ▪ Franchise Store addition ▪ Increase in Distributor WD% 6. Stay 2. Accelerate nimble on Expansion 3. Marketing Inves
Slide 9: Key Highlights
KEY HIGHLIGHTS 7 7 7
Slide 10: Continuing Retail & portfolio expansion
Continuing Retail & portfolio expansion Renovations/ Facelifts ▪ 64 Renovations & Facelift done in Q4 2022 ▪ Planned Renovation / Facelift in Q2 : 125 ▪ Red 2 + Concept Stores New Doors ■ Franchise : + 23 New Doors, SIS : + 34 New Doors, HP : + 2 New Doors, Bata: + 6 New Doors Sneaker Studio Northst
Slide 11: Franchisee Business Expansion continues
Franchisee Business Expansion continues Net Additions in Q4 ‘22 Towns Covered Vision 19 250+ 500 Franchise Stores 55 stores 303 284 250 228 234 219 173 180 169 75 stores MAR'20 JUN'20 SEP'20 DEC'20 MAR'21 JUN'21 SEP'21 DEC'21 MAR'22 300+ stores by exit Mar’22
Slide 12: Expanded Reach to ~1050 Towns; Distributor WD 32%
Expanded Reach to ~1050 Towns; Distributor WD 32% by Exit Mar’22 Town Coverage Distributor WD% ■ Strong growth driven 32% by Men’s Dress 28% category 23% 1005 1047 ■ Launched Pilot on 966 892 917 917 19% Men’s/Ladies Open 687 value-added range 2019 2020 Mar'21 June'21 Sept'21 Dec'21 Mar'22 Jun'21 Se
Slide 13: E-Commerce Growth continued
E-Commerce Growth continued Exit Mar’22: 255% E-Comm Sales TALY* Omni Contribution % of E-Comm Complaint % 247% FA2A TO 17.40% 41% 174% 35% 8.90% 6.90% 111% 15% Q4 TALY'21 Q4 TALY'20 Q4 TALY'19 Q4 FY19-20 Q4'FY20-21 Q4'FY21-22 Sep'21 Dec'21 Mar'22 *TALY – Turnover Against Last Year ■ Bata.in: ~42% h
Slide 14: Consistent Marketing Investments to drive footfall
Consistent Marketing Investments to drive footfall ■ Wide assortment of sneakers through Unlimited Sneaker campaign ■ Neo Casuals for Neo Leaders – Strengthen HP in casual category ■ Bring back women shoppers through new It’s Got to be Bata, 24x7 casual collection campaign with Disha
Slide 15: New/Renovated Stores
New/Renovated Stores 1st Combined HP + Nat Store (Mall of India, Noida) New Sneaker Studios : 107 live New/Renov. Stores have Impressive Facades Innovative 3D Shoe Windows
Slide 16: Other Key Highlights
Other Key 25 all women stores Won Best Loyalty Program Shoe Donation - +64000 Highlights across India by March end award “Champions of footwear –frontline Champions” workers Rent Savings of Rs 94 Cr in FY21-22 Regional Sourcing for greater Speed to Market Ramping up Flexi Manpower in stores
Slide 17: Financial Summary
= FINANCIAL SUMMARY
Slide 18: Financial Summary
Financial Summary Revenue (in Crs) EBITDA as % of TO 32% 28% 26% 22% 24% 19% 19% 19% 20% 7.3 13 882 % 5% % 830 841 -13% Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 722 FY19-20 FY20-21 FY21-22 665 620 615 614 27 9 17 590 % -64% % % 368 PAT as % of TO 14% 12% 11% 10% 9% 6% 6% 8% 267 4% 5% Q1 Q2 Q3 Q4 Q1 Q2 Q3
Slide 19: Thank You
THANK YOU BATA INDIA LIMITED (CIN: L19201WB1931PLC007261) Corporate Office: Bata House, 418/02, M. G. Road, Sector – 17, Gurugram – 122002, Haryana Telephone: (0124) 3990100 |Fax: (0124) 3990116/118 | E-mail: in-customer.service@bata.com Registered Office: 27B, Camac Street, 1st Floor, Kolkata – 700