Cellecor Gadgets Limited · NSE:CELLECOR
Cellecor Gadgets — H1 FY2025-26 Earnings Presentation
50 slides from Cellecor Gadgets's earnings presentation, Nov 5, 2025
Slide 1: Cover letter to NSE: Investor Presentation and Earnings Update
Date: 05th Nov 2025 To, National Stock Exchange of India Limited Listing & Compliance Department Exchange Plaza, 5th Floor, Plot No. C/1, G Block, Bandra-Kurla Complex, Bandra Mumbai - 400051 India Company Symbol: CELLECOR Company ISIN: INE0OMO01025 Subject: Investor’s Presentation & Earnings Update
Slide 2: Cellecor: Expanding Possibilities
CEERECOR EXPANDING POSSIBILITIES
Slide 3: Company Overview
COMPANY Overview Cellecor Gadgets Limited is one of India's fastest-growing consumer electronics and appliances brands, dedicated to making quality technology accessible and affordable. Our journey started in 2012 as Unity Communications, which was later acquired by Unitel, bringing over 13 years of
Slide 4: Founders
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Slide 5: Founders: Vision, Expertise, and Strategic Leadership
Slide 6: Lead Management: Ravi Agarwal
LEAD MANAGEMENT [ RAVI AGARWAL Co-Founder & Managing Director lam happy to share that HI FY 25-26 has been a period of strong growth, innovation, and expansion for Cellecor. We have achieved record revenue performance, strengthened our distribution and manufacturing network, and deepened our digital
Slide 7: Lead Management: Nikhil Aggarwal
LEAD MANAGEMENT || NIKHIL AGGARWAL co-Founder § Whole-Time Director lam pleased to share that HI FY 25-26 has been a period of continued growth and strong execution for Cellecor. We have expanded our distribution and retail network, ensuring deeper reach across metros and emerging markets while maki
Slide 8: Key Highlights
KEY HIGHLIGHTS
Slide 9: H1 FY 2025-26
Earnings Update H1 FY 2025-26 Pp L
Slide 10: Newly Launched Product Categories
NEWLY LAUNCHED Product Category CELLECOR ! EARNINGS UPDATE HI FY 2025-26 As part of its growth strategy and vision to evolve into a complete consumer electronics brand, Cellecor has expanded into multiple high- demand categories, including Kettles, Boilers, Irons, Airfryers, Blenders, Inductions etc
Slide 11: Pan-India Coverage: Robust Distribution
Earnings Update H1 FY 2025-26 PAN-INDIAcoverAGE = /(), OOO + @ Robust Distribution Retail Touchpoint Cellecor has built one of the most extensive retail and distribution networks in the industry, spanning 70,000+ retail touchpoints, 1800+ distributors, and 2000+ service centers across 28 states and
Slide 12: Key Financials
KEY FINANCIALS mre 202 5226
Slide 13: Financial Performance (in Cr.)
Financial Performance (in Cr.) HI FY 25-26 HI FY 24-25 Growth (%) H2 FY 24-25 Net Sales (Excluding GST) 645 425.7 50.7% 600.2 6.9% EBITDA (Earning Before Interest, Tax, 34] 253 34.8% 29.0 17.6% Depreciation, Amortization) PAT (Net Profit Tax)
Slide 14: Growing Strength by Strength
Growing Strength by Strength (Amount in Cr.) 700 35 341 20 19.6 OAs 600.2 600 50 25.3 15 = 500 25 425.7 400 20 10 300 15 200 10 5 100 5 0 t) HIFY 24-25 H2FY 24-25 HIFY 25-26 HIFY 24-25 H2FY24-25 HI FY 25-26 HIFY 24-25 H2FY24-25 HIFY 25-26 Net Sales EBITDA PAT
Slide 15: Profit & Loss (Half Yearly)
Profit @ Loss (Half Yearly) HIFY 26 (1) HIFY 25 (2) % Change H2 FY 25 (3) % Change (1 Vs 3) Income From Operations 641.5 425.7 50.7% 600.2 6.9% Other Income ol - - - - Total Income 641.6 425.7 50.7% 600.2 6.9% Cost of Goods Sold 562.3 364.0 - 521.3 - Gross Profit 79.5 61.7 28.5% 78.9 0.5% Margin 12.
Slide 16: Balance Sheet & Cash Flow
Balance Sheet & Cash Flow Assets (in Cr) Sep-25 Mar-25 Particulars (in Crores) HI FY 26 FY 25 (a) Inventories 1958 209.9 EBITDA 341 54.3 (b) Trade receivables 86.2 40.9 Change in Receivables ASS -22 (c) Cash and cash equivalents 582 218 ‘Change in Inventory 141 7.8 Gidettemiemen estensss et aS Chang
Slide 17: H1 FY at a Glance
Hl FY 26 at a Glance 600 500 200 100 FY 26-25 HIFY25-26 Fr 24-25 HFY 25-26 EBITDA (in Cr.) Revenue (in Cr.) at FY 2825 wirv25-26 HY 24.25 unre 2s.268 Net Profit (in Cr.) Cash Profit (in Cr.)
Slide 18: Comparison: H1 FY26 with H2 FY25
Comparison H1 FY26 With H2 FY25 cc Pps & Fixed Assets Turnover Ratio 0.9 11.5% 11.2% 35.0 EPS ROCE (0.8 for H2 FY25) (12.5% for H2 FY25) (12.7% for H2 FY25) (32.1 for H2 FY25) Debt EBITDA Ratio Interest Service Debt Equity Ratio Current Ratio Coverage Ratio 4.3 3.9 0.8 1.8 (4.2 for H2 FY25) (3.5 for
Slide 19: Exclusive Brand Stores
EXCLUSIVE BRAND STORES Ey an immersive shopping experience Cellecor continues to strengthen its offline brand experience with a growing chain of Exclusive Brand Stores across India. As of Hl FY25-26, we have a total of 8 exclusive outlets, with one new store launched during this half year. Our store
Slide 20: Strengthening Nationwide Retail Partnerships
Earning Updates H1 FY 2025-26 STRENGTHENING NATIONWIDE RETAIL PARTNERSHIPS AN IMMERSIVE SHOPPING EXPERIENCE Cellecor has built one of the strongest retail networks in the country by partnering with leading multi-brand outlets and large- format retailers. Our existing retail partners include Sathya M
Slide 21: Driving Sales Through Digital Channels
Earnings Update H1 FY 2025-26 DRIVING SALES Through Digital Channels Bo AN IMMERSIVE SHOPPING EXPERIENCE Cellecor continues to expand its digital presence through a strong e-commerce ecosystem, ensuring customers can access our products anytime, anywhere. Our existing e-commerce partners include Fli
Slide 22: Fintech Payment Partnerships
FINTECH PAYMENT PARTNERSHIPS Fueling Growth Cellecor’s fintech collaborations have played a pivotal role in enhancing the customer purchase experience by offering flexible and accessible payment solutions. These partnerships have enabled options like 'Pay Later’ and Easy EMI, increasing purchasing p
Slide 23: Domestic Partnerships: Maximize Manufacturing
DOMESTIC PARTNERSHIPS Make in India (MAKE ININGIA. ZETWERK § GEM It’s Forever MAXIMIZE MANUFACTURING Dixon The brand behind brands VEELINE S SUMAN Sheer excellence, nothing else GD Gre Cellecor continues to strengthen its manufacturing ecosystem in line with the Government's ‘Make in India’ vision,
Slide 24: Brand campaigns and ambassadors
Slide 25: Marketing campaign: Cinematic sound at home
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Slide 26: Gyan Infinet campaign
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Slide 27: Driving Footpath Through Retail & Activations
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Slide 28: Amplify Branding Online
Qobone Ueebe Amplify branding online PPTL emore Tv 99% HOT ON JIOMART Get Cellacor Neckabnd at just 499) Cellecor ‘ C | Flash 0 2sieorfon gadget! 1t 2500 OFF Drumz FLASHSOO P airtel tum We amplified the campaign online through interactive challenges, regional Reels series, influencer collaborations,
Slide 29: Brand Presence in Leading Publications
BRAND PRESENCE IN LEADING PUBLICATIONS Cellecor Collaborates with Zomato to Peay eee ET ATES Equip Gig Workers with Smart Wearables —. einai come Known for their long battery life, smart functionality, and durable build, these produc are set to cater to the needs of an always-on, hardworking gig eco
Slide 30: New Revenue Streams & Business Diversification
NEW REVENUE STREAMS & Business Diversification In FY 25-26, Cellecor continued to strengthen its long-term growth strategy by diversifying into new-age revenue streams beyond traditional retail channels. A major focus has been the scaling up of B2B and institutional sales, catering to bulk orders fr
Slide 31: Powering Growth Through Supply Chain Excellence
POWERING GROWTH Through Supply Chain Excellence Cellecor’s growth is enabled by a robust logistics and supply chain network, ensuring seamless product availability across India. By partnering with leading logistics providers, we continue to strengthen speed, efficiency, and last-mile connectivity. O
Slide 32: Operational Excellence
OPERATIONAL EXCELLENCE Operational excellence is a core pillar of Cellecor’s growth strategy, ensuring the company scales efficiently while maintaining cost discipline and delivering superior customer experiences. By leveraging technology, infrastructure upgrades, and process automation, Cellecor co
Slide 33: Our Presence Across States & Territories
OUR PRESENCE Across States & Territories * Cellecor places strong emphasis on building lasting trust with its customers by ensuring a smooth and dependable post-purchase journey. With a wide network of 2,000+ service centers and home service coverage across 25,000+ pin codes, the company provides qu
Slide 34: Strategic Talent Acquisition & Workforce Expansion
STRATEGIC TALENT ACQUISITION @ WORKFORCE EXPANSION + In FY25-26, Cellecor continued to invest in human capital as a cornerstone of growth and innovation. The company expanded its workforce across key verticals including sales, operations, technology, R&D, marketing, and after- sales service, ensurin
Slide 35: DeviceNext Awards 2025 Recognition
ae a In HI FY25-26, Cellecor’s achievements and leadership were celebrated at the DeviceNext Awards 2025, further cementing our position as one of India’s fastest-growing consumer tech brands. Mr. Ravi Agarwal, Managing Director, was honored with the title of “Inspiring Leader in Consumer Tech", a r
Slide 36: CSR initiatives
STUTED BY CELEOR DET —e T 10 25HRE996C) — a Nestary
Slide 37: Women Empowerment & Skill Development
‘é , yy Women Empowerment & Skill Development eople. Purpose. Progress. Through structured training programs in stitching, handicrafts, and other livelihood skills, Cellecor empowers women to achieve financial independence, fostering long-term social and economic impact. Pink Leave Initiative Cellec
Slide 38: Corporate Governance & Compliance
CORPORATE GOVERNANCE & Compliance At Cellecor Gadgets Limited, strong corporate governance and ethical business practices form the backbone of our operations. We are committed to the highest standards of transparency, accountability, and compliance, ensuring that all stakeholders investors, partners
Slide 39: Future Roadmap: Vision & Business Blueprint
FUTURE ROADMAP Vision & Business Blueprint
Slide 40: Product Category Expansion
Product Category Expansion Cellecor unveils its latest range of smart, stylish, and high-performance appliances, crafted to elevate modern living. From Smart Watches, Smart TVs, and Speakers to Air Fryers, Multi- - Cook Kettles, Electric Kettles, Irons, Nutri QQ”: Blenders, Rice Cookers, every produ
Slide 41: Domestic Market Expansion
DOMESTIC MARKET EXPANSION In coming quarters, Cellecor aims to further strengthen its leadership in the Indian consumer electronics market through a comprehensive, multi-channel expansion plan. The focus will remain on driving accessibility, affordability, and visibility across every key distributio
Slide 42: Offline Distribution: Expanding Reach
OFFLINE DISTRIBUTION Expanding Reach, Strengthening Accessibility Cellecor’s greatest strength continues to be its robust offline network, which forms the backbone of its nationwide reach. In coming quarters, the company aims to expand its distributor base to over 2,000 and increase retail touchpoin
Slide 43: LFR & Organised Retail Partnerships
LFR & ORGANISED RETAIL PARTNERSHIPS Building Visibility Through Strong Retail Alliances In coming quarters, Cellecor will focus on deepening its collaborations with Large Format Retailers (LFR) and leading organised retail chains to strengthen brand visibility and enhance the in-store experience for
Slide 44: B2B & D2C Channel
B2B & D2C CHANNEL Connecting Businesses, Engaging Consumers Cellecor continues to diversify its distribution strategy by expanding into both B2B (Business-to- Business) and D2C (Direct-to-Consumer) segments, ensuring wider market coverage and stronger customer engagement. On the B28 front, the compa
Slide 45: E-Commerce Partnerships
E-COMMERCE PARTNERSHIPS Expanding Digital Access, Powering Instant Convenience In coming quarters, Cellecor will accelerate its growth across e-commerce and quick-commerce platforms, expanding product visibility and ensuring faster delivery to consumers across India Having gone live on Zepto and Bli
Slide 46: Corporate & Institutional Sales
CORPORATE & INSTITUTIONAL SALES Strengthening Enterprise Partnerships, Expanding Business Horizon In coming quarters, Cellecor will intensify its focus on corporate and institutional partnerships to diversify revenue streams and enhance its presence in enterprise-driven markets. The company plans to
Slide 47: Strengthening Brand Positioning
STRENGTHENING BRAND POSITIONING 66 Evolving the Brand. Expanding the Impact. aa In coming quarters, Cellecor’s strategic focus will be on elevating its brand positioning through a unified approach that strengthens visibility, credibility, and emotional connection with consumers across India. The nex
Slide 48: Advancing Manufacturing Excellence & Innovation Roadmap
ADVANCING MANUFACTURING EXCELLENCE @ INNOVATION ROADMAP In coming quarters, Cellecor will advance its manufacturing and innovation ecosystem under the “Make in India for the World” vision, focusing on efficiency, capacity expansion, and next-generation product innovation. 01 Manufacturing Scale-Up:
Slide 49: Strengthening CSR: Driving Sustainable Growth
STRENGTHENING CSR @ DRIVING SUSTAINABLE GROWTH IIn coming quarters, Cellecor will build upon its ongoing CSR initiatives and evolve them into a broader framework of sustainability and responsible business practices. The focus will extend beyond traditional philanthropy to create long-term, measurabl
Slide 50: Cellecor Gadgets Limited contact details
@cellecorgadgets {7 @cellecorgadgets (6) @cellecorgadgets w 1800 1214 704 fa support@cellecorcom | | (G) | +918882943106 | CELLECOR GADGETS LIMITED CIN - L32300D12020PLC375196 AG-12, Shalimar Bagh, New Delhi - 110088
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