Business
Vincom Retail Launches Vincom Collection - A Next Generation Multi-Experience Commercial Town Model
HANOI, VIETNAM / ACCESS Newswire / January 29, 2026 / Vincom Retail Joint Stock Company officially introduces Vincom Collection, a curated commercial town brand line developed as a next generation multi-experience model, located within Vinhomes' mega ...
About this update from Vincom Retail Jsc
HANOI, VIETNAM / ACCESS Newswire / January 29, 2026 / Vincom Retail Joint Stock Company officially introduces Vincom Collection, a curated commercial town brand line developed as a next generation multi-experience model, located within Vinhomes' mega urban developments and key tourism destinations nationwide. Backed by Vietnam's leading retail real estate developer, Vincom Collection not only pioneers contemporary trends in consumption, shopping and entertainment, but also creates distinctive landmarks that reinforces the status of each location on the national map. Distinctive experiential spaces at Vincom Collection developments (ilustrative images). Vincom Collection brings together commercial towns managed by Vincom Retail, developed through a systematic investment approach in architecture, spatial design, master planning, and operational standards. Each development within the Vincom Collection portfolio contributes to the creation of a distinctive commercial destination, defined by a carefully curated mix of brands and sectors, and positioned as a signature experience of each mega urban area and renowned tourism destination. In its initial phase, Vincom Collection is set to develop a total commercial and service land bank of nearly 300 hectares, distributed across major locations such as Ocean City, Vinhomes Global Gate, Vinhomes The Gallery, Vinhomes Green Paradise, and Vinpearl Harbour, alongside a series of upcoming projects featuring diverse architectural styles and product formats. For each commercial town, Vincom Retail will establish a dedicated thematic concept aligned with local lifestyles and cultural characteristics. These include commercial towns, culinary villages, themed markets, night streets, integrated entertainment, sports, and golf complexes, as well as wellness, spa, and healthcare models. The unique value proposition of Vincom Collection compared to conventional commercial towns lies in its open and inspiring spatial model, seamlessly interwoven with continuously updated cultural and contemporary creative experiences, delivering some of the most compelling and refreshing experiences for both residents and visitors. Alongside its mass market commercial destination portfolio, Vincom Retail is also developing Vincom Collection Premium, a product line tailored to affluent and high end customer segments, with elevated standard...