Sunopta Inc.TSX: SOY

SunOpta Quadruples Acai Business

TORONTO, September 7 /CNW/ - SunOpta Inc. (SunOpta or the Company)
(Nasdaq:STKL) (TSX:SOY) today provided an update on its North American Acai
business. The Company expects to quadruple its sales of Acai in North America
to approximately $4.0 million over the next 12 months. "The Acai frozen pulp
is sold to food manufacturers as an ingredient in fruit juices, smoothie
blends, and soy and dairy applications such as sorbets. It has become the most
sought after fruit from our base of customers because of its unique health
benefits" says Joseph Stern, Executive Vice President of SunOpta's Fruit
Group, who imports the Acai from Brazil.
In addition, the Company announced that SunOpta's Canadian Food
Distribution Group has signed an exclusive agreement to market the Belizza
line of Acai and pomegranate sorbets, which are expected to add a further $1.0
million in revenue.
Acai is harvested by hand and processed within 24 hours from the Amazon
in Brazil and has the highest antioxidants of any fruit in the world and is an
almost perfect blend of essential amino acids along with a high level of omega
fatty acids and vitamins. Antioxidants are compounds that may help inhibit
premature aging, heart disease, cancer and Alzheimer disease by neutralizing
free radicals. The Acai berries are harvested in a sustainable manner creating
jobs in the Amazon and preserving the Rain Forest. A portion of the fruit
price goes back to the indigenous peoples in the Amazon to help support
schools and provide books and other educational tools to children.
Steve Easterbrook commented, "SunOpta's Food Distribution Group is
pleased to have partnered with Belizza to bring a leading edge, healthy,
unique, high quality and great tasting desert treat to the Canadian
marketplace."

About SunOpta Inc.

SunOpta Inc. is an operator of high-growth ethical businesses, focusing
on integrated business models in the natural and organic food markets. The
Company has three business units: the SunOpta Food Group, which specializes in
sourcing, processing and distribution of natural and organic food products
integrated from seed through packaged products; the Opta Minerals Group, a
producer, distributor, and recycler of environmentally friendly industrial
materials; and the SunOpta BioProcess Group which engineers and markets
proprietary steam explosion technology systems for the pulp, bio-fuel and food
processing industries. Each of these business units has proprietary products
and services that give it a solid competitive advantage in its sector.

Forward-Looking Statements

Certain statements included in this press release may constitute
"forward-looking statements" within the meaning of the United States Private
Securities Litigation Reform Act of 1995. These forward-looking statements
include, but are not limited to references to business strategies, competitive
strengths, goals, capital expenditure plans, business and operational growth
plans and references to the future growth of the business. These forward
looking statements are based on certain assumptions and analyses made by the
Company in light of its experience and its interpretation of current
conditions, historical trends and expected future developments as well as
other factors that the Company believes are appropriate in the circumstance.
However, whether actual results and developments will agree with expectations
and predications of the Company is subject to many risks and uncertainties
including, but not limited to; general economic, business or market risk
conditions; competitive actions by other companies; changes in laws or
regulations or policies of local governments, provinces and states as well as
the governments of United States and Canada, many of which are beyond the
control of the Company. Consequently all forward-looking statements made
herein are qualified by these cautionary statements and there can be no
assurance that the actual results or developments anticipated by the Company
will be realized.

Note to Editors: In the headline and body of this press release, there
should be a cedilla under the letter "c" in "Acai."