Press release - 25/03/2026 - 5:45 p.m.
2025 Annual results
Solid performance and acceleration of the digital model driven by social and AI Stable revenue: €529.3m [+0.6% in H2] EBITDA: €55.4m [+3.0%]€m 31/12/25 31/12/2024 Var. (M€) Var. (%)
BtoC revenue | 213.3 | 226.1 | (12.8) | -5.7% |
BtoB revenue | 316.0 | 308.6 | 7.3 | +2.4% |
Revenue | 529.3 | 534.7 | (5.5) | -1.0% |
BtoC EBITDA | 16.6 | 18.7 | (2.1) | -11.3% |
BtoC EBITDA margin (%) | 7.8% | 8.3% | -0.,5 pt | |
BtoB EBITDA | 38.8 | 35.1 | 3.7 | +10.7% |
BtoB EBITDA margin (%) | 12.3% | 11.4% | +0.9 pt | |
EBITDA1 | 55.4 | 53.8 | 1.6 | +3.0% |
EBITDA margin (%) | 10.5% | 10.1% | +0.4 pt | |
EBIT1 | 48.4 | 46.7 | 1.7 | +3.6% |
Consolidated net income | 19.9 | 25.1 | (5.2) | -20.6% |
Net income group share | 16.9 | 23.3 | (6.4) | -27.5% |
Net income margin group share | 3.2% | 4.4% | ||
Cash and cash equivalents | 96.8 | 86.7 | 10.1 | +11.7% |
Financial debt | 177.8 | 188.4 | (10.6) | -5.6% |
Net financial debt | 81.0 | 101.7 | (20.7) | -20.4% |
Net debt / EBITDA1(x) | 1.5x | 1.9x | ||
The Group's annual financial statements confirm the strength of its model, built on two complementary B2B/B2C pillars, and a sound balance sheet position.
Reworld Media's strategy demonstrates its relevance in a dynamic and constantly evolving digital marketing market. In particular, the Group benefits from its benchmark positions on social networks and its recognized leadership in conversational environments (LLMs).
In this context, where artificial intelligence is overweighting major media brands and giving rise to GEO (Generative Engine Optimisation), Reworld Media is already the 1st media group consulted by LLMs (Large Language Models) in France2.
Consolidated revenue: €529.3m, with 60% generated by the BtoB division
Reworld Media posted stable annual consolidated revenue of €529.3m at 31 December 2025, (-1.0%
| -€5.5m), including a 2.7% decline in the first half and a 0.6% growth in the second half, with notable improvements across both operating divisions. The BtoB division delivered a 3.7% growth in the second half (H1: +0.9%) and the BtoC division a limited decline of 3.9% (H1: -7.4%). Revenue generated outside France represent 36.7% of the Group's consolidated revenue for the year (2024: 34.7%).
The BtoB division generated annual revenue of €316.0m, up 2.4% (+€7.3m), and now accounts for 60% of the Group's consolidated revenue (2024: 58%). Made up of 85% digital activities, this division is developing in a communications market marked for the past 6 years by a shift in investments from traditional media towards digital (+12 pts)3, in direct response to the growing use of social platforms and conversational agents.
Its digital activities grew by 4.7%, driven by growth of over 25% in the social segment which now generates annual revenue of €37m. The Group is gradually reaping the benefits of investments made in recent years in social offerings (social content, social publisher, influencer marketing) and performance-based offerings (affiliate marketing, content-to-commerce, retail media).
- The BtoC division generated revenue of €213.3m (40% of consolidated revenue), down 5.7% (-€12.8m) in a consumer environment where price and volume management remains demanding. The share of revenue generated from subscription sales rose to 47% (+1 pt vs 2024), and the average subscription basket reached €5.78 excl. VAT, up 6.8% year on year.
The Group has 1.4 million paid subscriptions in France, 20% of which relate to diversified offers (paywalls, TV, services). It is continuing its loyalty initiatives and diversification strategy through the ongoing enrichment of content offerings (special issues, collections, mooks) and the roll-out of attractive services for its brands and audiences across all channels.
Consolidated EBITDA: €55.4m, up 3%
Reworld Media generated consolidated EBITDA of €55.4m at 31 December 2025, up 3.0% (+€1.6m), representing an EBITDA margin up to 10.5%, (+0.4 pt vs 2024). This operating performance reflects disciplined execution of a model that is evolving towards new balances between two BtoB/BtoC activity pillars.
The BtoB division reported EBITDA of €38.8m, up 10.7% (+€3.7m), and now contributes to 70% of the Group's total EBITDA. The division's EBITDA margin stood at 12.3%, up 0.9 pts compared with the previous year. The BtoC division reported EBITDA of €16.6m, down 11.3% (-€2.1m). Its EBITDA margin stood at 7.8%, a level comparable with the previous year (8.3%). With a strong focus on profitability, the BtoC division demonstrated resilience in print, notably through greater variability in operating costs (down 5.2% over the year). The Group's operating income (EBIT) reached €48.4m at 31 December 2025, up 3.6% (+€1.7m). The financial result amounted to -€9.5m, compared with -€8.8m in the previous financial year.2France Ahrefs 2026 study
3Report Le marché de la publicité et de la communication 2025, BUMP, March 2026
Consolidated net income came to €19.9m, down 20.6% (-€5.2m), after exceptional items of -€15.5m (2024: -€9.0m), not altering the economic fundamentals. This increase results from the recognition of an exceptional provision related to the Bagneux lease (expiring in 2030), the premises of which are underutilized, as the Group has been seeking to divest itself of this lease for several years in order to reduce rental charges significantly and on a lasting basis.Strong balance sheet, ongoing debt reduction
On the balance sheet, Reworld Media reported consolidated equity up to €251.5m at 31 December 2025 and cash of €96.8m, in clear improvement (2024: €86.7m).
The business generated operating cash flow of €58m during the year (2024: €52.3m).
The Group continued along its debt reduction trajectory, reducing gross financial debt by €10.6m to
€177.8m at 31 December 2025. Net debt fell to €81m (2024: €101.7m), representing a net debt ratio
of 1.5x EBITDA in 2025 (2024: 1.9x).
« The results of the year illustrate the strength of Reworld Media's business model and the quality of its financial fundamentals. The BtoB division is stepping up with a profitability rate above 12%. And, we are maintaining satisfactory ratios in our BtoC activities.
Reworld Media has placed debt reduction and improving its operating cash-flow at the heart of its priorities for 2025, thereby strengthening its financial position.» - Anne-Cécile Balland, Chief Financial Officer & CSR.
Enhanced growth ambition
The Group intends to capture revenue opportunities in this emerging conversational-agent market (ChatGPT, Gemini, Perplexity, Claude, etc.), by leveraging the editorial power of its brands and its proprietary solutions to support advertisers in their need to be listed within these search engines.
Multichannel and multi-vertical, Reworld Media is capitalising on its media leadership -as France's #1 thematic media group with over 80 media brands, France's 3rd-largest media group on the open web with an audience of 32 million monthly unique visitors4- on the fast-growing social channel -88 million followers across its brands, average 3.5 billion monthly views-, and on its leading adtech platforms -in influence marketing with Metapic and Propulse, in affiliate marketing with Tradedoubler.
With strong innovation capabilities, the Group is positioning its development in a digital media advertising market that is growing at a double-digit rate3and is positioning itself to seize new growth opportunities.
« Reworld Media has taken the right strategic decisions in recent years ; its scale and coverage of the digital market continue to expand. 2025 fully validates the investments made in the social channel, which, together with the influence lever, opens up considerable growth potential. Today we give priority to social and to the conversational-agent environment (LLMs), whose rise to power is evident in light of the rapid evolution of uses. Reworld Media is taking the lead in these high-potential markets by combining content, brands and proprietary technology. The Group is growing on the basis of a sound model, with agile teams and the same tech DNA that has driven its success. Strengthened by its recent deployments, it is in a position to accelerate» - Gautier Normand, Directeur général.
Reminder : Reworld Media will host a webcast for retail shareholders and investors on Thursday 26 March 2026 at 6:00 p.m. >registration link
4Médiamétrie - MNR, moyenne janvier-décembre 2025
Reworld Media's 2025 annual financial report will be published on 1 April 2026.
The 2025 annual accounts were approved by the Board of Directors meeting on 25 March 2026. Audit procedures on the consolidated financial statements and the audit report relating to the certification of the consolidated financial statements will be issued shortly.
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clubAbout Reworld Media - https://www.reworldmedia.com
Reworld Media is a developing Group operating on two markets, BtoC and BtoB. The BtoC market through the deployment of content, services and products attuned to consumers' interests, available on a subscription or pay-per-use basis, whom it supports in the digitalisation of their uses and consumption patterns. The BtoB market through the monetisation of its own audiences and the coverage of all the communication drivers of the companies it supports in the creation and execution of their communication and commercial strategy. The Group has to its name more than 80 media brands (Doctissimo, Les Numériques, Marmiton, Marie France, auféminin, Grazia, Auto Plus, Science&Vie, Top Santé, Télé Star, etc.), multi-format (print, openweb, social, influence, digital video, TV, events), that generate audiences in 10 cultural areas. It also integrates its own technological performance platform with Tradedoubler (marketing partner including 180,000 affiliated sites worldwide) and with Metapic (influence marketing network with 100 000 influencers in Europe). Founded in 2012, Reworld Media operates in 11 countries and has 1,219 employees.
Euronext Growth Paris - ALREW - Code ISIN : FR0010820274
Contacts - investisseurs@reworldmedia.com Ségolène de Saint Martin, Founder | PCE sdestmartin@p-c-e.fr | 33 (0)6 16 40 90 73
Séverine Templet, Directrice communication | Reworld Media stemplet@reworldmedia.com | 33 (0)6 50 46 37 31
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