Business
Pixelworks and Kinepolis Partner to Bring TrueCut Motion Format to Audiences
Pixelworks and Kinepolis Partner to Bring TrueCut Motion Format to
About this update from Pixelworks, Inc.
LOS ANGELES, June 22, 2026 /PRNewswire/ -- Pixelworks, Inc. (NASDAQ: PXLW) ("Pixelworks" or the "Company"), a provider of innovative cinematic and enhanced visualization solutions, today announced a collaborative partnership with Kinepolis Group, a market leader in cinema entertainment, to support the expanded exhibition of TrueCut Motion-enhanced versions of newly released theatrical titles on their Laser Ultra premium large format screens as part of delivering the ultimate movie experience.The collaboration aims to bring together Kinepolis' expansive portfolio of premium screens with TrueCut Motion – the most visually refined cinematic version format available – to provide audiences an unmatched viewing experience exactly as the filmmakers intended and without distracting motion artifacts."At Kinepolis, we are committed to continuously enhancing the cinematic experience for our audiences. Partnering with Pixelworks to support the TrueCut Motion format on our Laser ULTRA PLF screens allows us to present films with exceptional clarity and motion fidelity, exactly as filmmakers intend", said Eddy Duquenne, CEO of Kinepolis Group. "TrueCut Motion-enhanced versions will further elevate the premium experience we offer our moviegoers.""We're delighted to partner with Kinepolis Group to introduce TrueCut Motion to their extensive network of premium cinemas across Europe and North America," stated Sevan Brown, Pixelworks EVP Business Development. "This collaboration combines TrueCut Motion's cutting-edge motion grading for unmatched clarity, depth and immersion—while faithfully preserving creators' intent—with Kinepolis' state-of-the-art screens and commitment to delivering the ultimate cinematic experience, enhancing cinematic entertainment to millions of moviegoers."TrueCut Motion is an award-winning technology breakthrough that provides filmmakers with an extended palette of motion looks that has never been possible before. The powerful TrueCut Motion platform allows filmmakers to fine-tune or enhance the motion look of all the action, shot-by-shot, in post-production, while keeping the intended cinematic look and feel intact. The TrueCut Motion platform then ensures that these creative choices are delivered consistently across every screen and optimized on any viewing device — spanning theaters, televisions, mobile and next-generation headsets — in both 3D a...