Business
PDMR dealing
On September 10, 2025, Bill Bruno, CEO of Celebrus Technologies PLC, exercised 52,911 share options at £0.02 per share under the Long-Term Investment Plan. Subsequently, on September 12, 2025, he sold 21,164 ordinary shares at 160.5 pence per share to cover tax liabilities arising from the option exercise. Following these transactions, Bruno now holds 185,428 ordinary shares, representing 0.47% of the company's total voting rights. The share sale occurred on the London Stock Exchange, AIM. The ordinary shares are valued at 2 pence each with ISIN: GB0001351955. Disclaimer*
About this update from Celebrus Technologies Plc
Celebrus Technologies plc PDMR dealing On 10 September 2025 Bill Bruno, Chief Executive Officer, exercised 52,911 Share Options held under the terms of the Celebrus Technologies plc Long-Term Investment Plan at £0.02 per share. Following such exercise he has today sold 21,164 Ordinary Shares at 160.5 pence per share, solely to cover tax liabilities arising on the exercise. Following these transactions Bill Bruno holds 185,428 Ordinary Shares, representing 0.47 per cent. of the Company's total voting rights. Further details are set out below. Enquiries Celebrus Technologies plc Bill Bruno, Chief Executive Officer Ash Mehta, Chief Financial Officer +44 (0) 1932 893333 [email protected] Cavendish (Nominated Adviser & Broker) Julian Blunt / Edward Whiley / Elysia Bough, Corporate Finance Tim Redfern / Harriet Ward, Corporate Broking +44 (0) 20 7220 0500 About Celebrus Technologies plc Celebrus sets the gold standard globally for improving marketing effectiveness and preventing fraud across all industries. We are laser-focused on improving the relationships between brands and consumers via better data. This means innovating better ways to manage digital identity and know your consumers, even when they are not logged in. Celebrus provides frictionless data capture across all digital channels and devices, ensures compliance by design, and ultimately makes digital data instantly usable wherever required. We thrive on solving complex digital data challenges to help businesses succeed. Celebrus Technologies Plc is a global business operating in over 30 countries today. We are quoted on the AIM Market of The London Stock Exchange (CLBS). For more information, please see www.celebrus.com . Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them. 1 Details of the person discharging managerial responsibilities / person closely associated a) Name Bill Bruno 2 Reason for the notification a) Position/status Chief Executive Officer b) Initial notification /Amendment Initial notification 3 Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor a) Name Celebrus Technologies plc b) LEI 213800HP3XUS3KTGWT63 4 Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted a) Description of the financial instrument, type of instrument Identification code Ordinary Shares of 2 pence each ISIN: GB0001351955 b) Nature of the transaction Exercise of Share Options and Sale of Ordinary Shares c) Price(s) and volume(s) Exercise of Share Options: 52,911 Ordinary Shares at £0.02 per share Sale of Ordinary Share: 21,164 Ordinary Shares at 160.5 pence per share d) Aggregated information - Aggregated volume - Price As in c) above e) Date of the transaction Option exercise: 10 September 2025 Share sale: 12 September 2025 f) Place of the transaction Option exercise: outside a trading venue Share Sale: London Stock Exchange, AIM
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