Collaboration combines Onclusive's global media intelligence with Cyabra's AI-driven authenticity analysis, giving communications and marketing teams a clearer view of what's real online
New York, July 16, 2026 (GLOBE NEWSWIRE) -- Onclusive, a global leader in media intelligence, and Cyabra (NASDAQ: CYAB), a leader in AI-powered narrative intelligence that detects inauthentic actors, coordinated behaviors, and manipulated content, announce a strategic collaboration that will give Onclusive's customers a new way to understand narrative manipulation and respond accordingly.
The collaboration comes as coordinated bot networks, fake accounts, and synthetic media are increasingly shaping public narratives at scale. For brands and organizations, this presents a new, complex dimension to reputation management. Recent incidents affecting major consumer brands have shown how a small number of inauthentic actors can create the appearance of broad public backlash, drive media coverage, and in some cases coincide with measurable impacts on stock prices.
Jennifer Roberts, Chief Marketing Officer at Onclusive, explained; "Social listening has always answered the question of what is being said, but in an environment where disinformation and coordinated influence campaigns are increasingly sophisticated, that's no longer enough. Our customers need to know, in real-time, whether an emerging conversation reflects genuine public sentiment or whether it's an orchestrated, inauthentic campaign designed to look like one. That's exactly what Cyabra brings to our platform."
Onclusive's Global Content Hub processes tens of millions of media and social content items daily, providing organizations with visibility into volume, sentiment, media coverage, and narrative trends across channels. Cyabra's technology adds a layer of forensic analysis to that conversation, assessing the authenticity of the actors, the behavior and content driving it, including identifying coordinated versus organic behavior, and detecting inauthentic accounts and synthetic media such as deepfakes. Together, the two platforms are designed to move organizations from simply detecting a narrative to understanding its legitimacy, thereby enabling informed action.
David Low, Chief Marketing Officer at Cyabra, commented, "Built on eight years of data and industry-leading accuracy, Cyabra gives organizations evidence of what's real or not. This collaboration is another opportunity to put cutting-edge narrative intelligence and important mitigation tools in front of organizations and governments that need them most, at the scale and reach Onclusive brings to the market. As disinformation and inauthentic actors online continue to rise, Onclusive's relationships with communications, PR, and marketing leaders globally mean this capability will reach the teams who are on the front line of protecting brand reputation every single day."