KRTL Holding Group Inc. Highlights Growth Initiatives at Camelot's Nutrition Corp.

About this update from Krtl Holding Group, Inc

KRTL Holding Group Inc. (OTC: KRTL) ("KRTL" or the "Company") is pleased to provide an operational update regarding Camelot's Nutrition Corp. ("Camelot"), the Company's majority-owned health and wellness subsidiary. Camelot has recently completed a comprehensive redesign of its e-commerce platform, creating a more modern and user-friendly shopping experience that reflects the company's commitment to simplicity, transparency, and customer accessibility. The updated website provides improved navigation, streamlined product discovery, enhanced mobile functionality, and a refreshed brand presentation designed to support the company's long-term growth strategy. In conjunction with the website relaunch, Camelot has implemented a value-focused pricing strategy intended to remain highly competitive within the global supplement marketplace. Current offerings include Creatine Monohydrate at approximately $28.30 per kilogram and $16.90 for 500 grams, as well as Hydrolyzed Bovine Collagen Types I and III at approximately $31.50 per kilogram and $19.25 for 500 grams. The Company believes these pricing levels position Camelot as a compelling value alternative for consumers seeking high-quality nutritional supplements without premium retail markups. "One of our primary objectives has been to remove unnecessary costs while maintaining product quality," stated Richard Barcia, Chief Executive Officer of Camelot's Nutrition Corp. "The website redesign and revised pricing strategy are intended to make quality supplements more accessible while providing customers with a straightforward and transparent purchasing experience." To support increased market awareness and customer acquisition efforts, Camelot has also launched its first major advertising campaign. The campaign includes connected television advertising across streaming platforms, including Roku and Tubi, along with targeted digital marketing initiatives through Meta's Facebook advertising network and other online channels. The advertising initiative is designed to expand Camelot's brand visibility, drive traffic to its newly redesigned platform, and increase awareness of the company's growing portfolio of health and wellness products. Camelot's product lineup includes performance nutrition products, wellness supplements, and innovative offerings such as its recently introduced Knightmare Reflective Shoelace Weights, a patent-pending training accessory designed for runners, walkers, and fitness enthusiasts. "Camelot continues to execute on the growth strategy established following our acquisition," stated Cesar Herrera, Chief Executive Officer of KRTL Holding Group Inc. "The combination of a stronger digital presence, competitive pricing, and expanded marketing efforts represents an important step in building consumer awareness and positioning Camelot for continued growth within the health and nutrition sector." KRTL acquired a 51% ownership interest in Camelot through its wholly owned subsidiary, KRTL International Corp., as part of the Company's ongoing strategy to expand its footprint within the health, wellness, and nutrition markets. The Company believes Camelot's digital-first operating model, combined with strategic marketing initiatives and value-driven product offerings, provides a scalable platform for future growth.   About KRTL Holding Group Inc. KRTL Holding Group Inc. (OTC:KRTL) operates through its subsidiaries KRTL Biotech, Inc. and KRTL International Corp., with business activities focused on biotechnology, health and wellness, international business development, and strategic commercial partnerships. About KRTL International Corp. KRTL International Corp. , a wholly owned subsidiary of KRTL Holding Group Inc., serves as the Company’s operational and international expansion arm. Focused on strategic ventures across health, wellness, agriculture, and digital trade, KRTL International provides compliance infrastructure, market-entry solutions, and cross-border business development support. About Camelot’s Nutrition Corp. Camelot’s Nutrition Corp. , a majority owned subsidiary of KRTL International Corp, is a   nutraceutical company committed to delivering wellness products selected for quality, accessibility, and consumer value through lean, digital-first operations. Camelot combines outsourced manufacturing, drop shipping logistics, and e-commerce platforms to bring international formulations and functional supplements to U.S. consumers. For more information: www.krtlholding.com | www.krtl-icc.com | www.krtlbiotech.com | www.camelotsnutrition.com Forward-Looking Statements This press release contains statements and information that, to the extent that they are not historical fact, may constitute “forward-looking statements” within the meaning of applicable securities legislation. These statements relate to future events or our future financial performance and involve known and unknown risks, uncertainties, and other factors that may cause our actual results, performance, or achievements to differ materially from any future results, performance, or achievements expressed or implied by these forward-looking statements. Words such as “anticipates,” “will,” “believes,” “plans,” “expects,” “intends,” “projects,” “estimates,” “future,” and “opportunity” and similar expressions are used to identify these forward-looking statements. Forward-looking statements are not guarantees of future performance. Examples of such statements include, but are not limited to, statements with respect to the objectives and business plans of the Company; ability to realize benefits from its recent corporate appointments and acquisitions; ability to retain its key personnel; the intention to grow the Company’s business and operations; the competitive conditions of the industries in which the Company operates; and laws and any amendments thereto applicable to the Company. Forward-looking information is based on the assumptions, estimates, analysis and opinions of management made in light of its experience and its perception of trends, current conditions and expected developments, as well as other factors that management believes to be relevant and reasonable in the circumstances at the date that such statements are made, but which may prove to be incorrect. Forward-looking information involves known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from any future results, performance or achievements expressed or implied by the forward-looking information, including, without limitation, risks relating to the future business plans of the Company; risks that the Company will not be able to retain its key personnel; risks that the Company will not be able to secure financing on reasonable terms or at all, as well as all of the other risks. Accordingly, readers should not place undue reliance on any such forward-looking information. Further, any forward-looking information speaks only as of the date on which such statement is made. New factors emerge from time to time, and it is not possible for the Company’s management to predict all of such factors and to assess in advance the impact of each such factor on the Company’s business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking information. The Company does not undertake any obligation to update any forward-looking information to reflect information or events after the date on which it is made or to reflect the occurrence of unanticipated events, except as required by law.

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