Lassonde Industries, Inc. Class ATSX: LAS.A

Jean Gattuso appointed Chief Operating Officer of Lassonde Industries Inc.

· Issued by Lassonde Industries, Inc. Class A

ROUGEMONT, QC, March 31 /CNW Telbec/ - Pierre-Paul Lassonde, Chairman of the Board and Chief Executive Officer of Lassonde Industries Inc. (LAS.A-TSX), is pleased to announce the appointment of Jean Gattuso to the position of Chief Operating Officer of Lassonde Industries Inc. This appointment is effective immediately. Jean Gattuso will concurrently hold his new position and his current position as President and Chief Executive Officer of A. Lassonde Inc., a subsidiary of the group.

Jean Gattuso holds a Bachelor of Commerce from McGill University and a Master of Business Administration from Universite du Quebec a Montreal.

A seasoned corporate management professional, Jean Gattuso joined Lassonde Industries Inc. in 1987 as Marketing Director for the subsidiary A. Lassonde Inc. He then successively held the positions in that company of Executive Vice-President, Marketing and Sales Administration; Assistant General Manager; General Manger, and President and Chief Executive Officer.

About Lassonde Industries Inc.

Lassonde Industries Inc. develops, manufactures and markets an innovative and distinctive line of fruit and vegetable juices and drinks as well as certain specialty food products such as fondue broths and fondue sauces, beans in sauce, soups, sauces and gravies, canned corn-on-the-cob, bruschetta topping, tapenades, pestos and pasta sauces. Lassonde Industries Inc. imports selected wines from several countries of origin for packaging and marketing purposes. It also imports olive oil. These products are marketed in various packaging and under several trademarks. Approximately 1,300 employees are currently employed by Lassonde Industries Inc. and contribute to its growth.

SEDAR Registration Number: 00002099

%SEDAR: 00002099EF