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Hyundai Motor America Reports March 2026 and Record-Breaking Q1 Sales

Hyundai Motor America reported total March sales of 84,087 units, a 3 percent decrease compared with March 2025, reflecting a challenging year-over-year comparison following an unusually strong industry pull‑ahead last year. Hyundai delivered historic results across its electrified portfolio to reinforce its balanced portfolio strategy and consumer appeal.

Hyundai Motor CompanyApril 1, 20265
Hyundai Motor America Reports March 2026 and Record-Breaking Q1 Sales

About this update from Hyundai Motor Company

FOUNTAIN VALLEY, Calif., April 1, 2026 /PRNewswire/ -- Hyundai Motor America reported total March sales of 84,087 units, a 3 percent decrease compared with March 2025, reflecting a challenging year-over-year comparison following an unusually strong industry pull‑ahead last year. Hyundai delivered historic results across its electrified portfolio to reinforce its balanced portfolio strategy and consumer appeal. Hyundai CEO Highlights Strongest Q1 Ever as SUVs and Electrified Vehicles Drive Growth"Hyundai closed the first quarter with a 1 percent year-over-year increase in total sales, delivering the strongest first quarter in our history and underscoring the resilience of our business in a highly competitive market," said Randy Parker, president and CEO, Hyundai Motor America. "That growth reflects the strength of our balanced portfolio strategy, led by strong demand for our SUVs and record results across our hybrid electric and electrified lineup. With the support of our dealers and the confidence of our customers, Hyundai continues to build sustainable momentum across every powertrain and key segment." Electrified Vehicle Performance – Best March EverHyundai delivered its best March ever for hybrid electric vehicle sales, led by Sonata HEV (+150%), Elantra HEV (+92%) and Santa Fe HEV (+31%). Electric vehicle performance was led by IONIQ 5, which achieved its best-ever March total sales, rising 13 percent year-over-year. Together, these results underscore Hyundai's ability to generate momentum across multiple electrified segments while supporting long-term adoption. Q1 HighlightsHyundai closed Q1 with total sales of 205,388 units, a 1 percent increase year-over-year and the strongest first quarter for total sales in company history. Q1 performance was driven by outstanding results across Hyundai's portfolio, with strong total sales gains from Santa Fe HEV (+47%), Elantra HEV (+141%), Sonata HEV (+107%), IONIQ 5 (+14%) and Tucson (+4%). Taken together, Q1 performance demonstrates Hyundai's ability to convert monthly demand into consistent, broad‑based growth across key nameplates and powertrains. March Total Sales Summary March Product and Corporate Activities Model Total Sales Hyundai Motor AmericaHyundai Motor America offers U.S. consumers a technology-rich lineup of cars, SUVs, and electrified vehicles, while supporting Hyundai Motor Company's Progress for Humanity vision. Hyundai has significant operations in the U.S., including its North American headquarters in California, the Hyundai Motor Manufacturing Alabama assembly plant, the all-new Hyundai Motor Group Metaplant America, several cutting-edge R&D facilities and more than 855 independent dealers. These operations are part of Hyundai Motor Group, which is investing $26 billion in the U.S. from 2025 to 2028. For more information, visit www.hyundainews.com. Hyundai Motor America on Twitter | YouTube | Facebook | Instagram | LinkedIn | TikTok View original content to download multimedia:https://www.prnewswire.com/news-releases/hyundai-motor-america-reports-march-2026-and-record-breaking-q1-sales-302731430.html

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