HPE Fuels Partner Growth With New Incentives, Partner-led Offers, and Unified Program

About this update from Hewlett Packard Enterprise Company

HPE Discover Las Vegas 2026 – HPE (NYSE: HPE) today announced it is unifying the HPE and Juniper Networks partner programs under HPE Partner Ready Vantage, creating a single, global program for partners to build, sell, and offer services across networking, cloud, and AI. Beginning Nov. 1, 2026, partners will operate under one program with a simplified structure, aligned incentives, and a consistent engagement model, while existing investments are protected. The unified program anchors a broader effort to bring together one portfolio, one program, and one experience across HPE. Building on this foundation, HPE is rolling out new partner-led offers, expanding channel-only routes to market, and delivering more integrated experiences along the partner journey. “Partners want a simpler way to engage and a bigger opportunity to grow,” said Simon Ewington, senior vice president, Worldwide Channel and Partner Ecosystem at HPE. “With a unified program across HPE and Juniper, aligned incentives, and expanded partner-led offers, we are making it easier for partners to win more business across networking, cloud, and AI.” Expanded channel-only routes to market: Building on the success of HPE Morpheus Software—VM Essentials through a channel-only route to market, HPE is extending the channel-only model including HPE Private Cloud PC3000, HPE SimpliVity PC1000, and HPE Zerto Software. These additions create more exclusive partner-led opportunities in high-priority private cloud and data protection environments. VM Essentials for partner IT: HPE is introducing VM Essentials for partner IT so partners can run the software in their own IT environments and build hands-on expertise. For the 600 partners who gain the Private Cloud with Virtualization competency by year end, HPE will provide VM Essentials software licenses free of charge for three years with partners paying only support costs. Platform migration program: A new platform migration program for virtualization enables partners to help customers reduce financial risk and avoid double-paying during migrations. New VM Essentials customers can receive up to one free year of licenses for VM Essentials, a year of HPE Zerto for $1 to support non-disruptive migration to HPE virtual machines, and 0% interest on software through HPE Financial Services (HPEFS). HPE CloudOps Software for cloud service providers: HPE helps clou...

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