YouGov PLC
17 July 2006
17 July 2006
YouGov plc ('YouGov' or 'the Company')
Director's Share Dealing
The Company was informed on 14 July 2006 that Peter Kellner, Chairman, Stephan
Shakespeare, co-CEO and Balshore Investments Limited, a company in which the
family of Nadhim Zahawi, co-CEO, has a financial interest, had on that day sold
a total of 1,769,995 Ordinary Shares of 1p each at 440p as follows:
Peter Kellner 267,999
Stephan Shakespeare 669,998
Balshore Investments Limited 831,998
The share sales were executed to increase liquidity and satisfy demand for
YouGov stock from a number of new and existing institutional investors.
Following this sale of shares, Peter Kellner, Stephan Shakespeare and Balshore
Investments Limited own 229,126, 2,690,002 and 2,508,000 Ordinary Shares,
representing 1.7%, 20.1% and 18.8% of the Company's current issued share capital
respectively.
Enquiries:
YouGov plc
Nadhim Zahawi / Katherine Lee 020 7618 3010
Financial Dynamics
Charles Palmer 020 7831 3113
This information is provided by RNS
The company news service from the London Stock Exchange

