B90 Holdings PlcLSE: B90

Director’s purchase of shares

· Issued by B90 Holdings Plc

5 August 2024

B90 Holdings plc

("B90", the "Company" or the "Group")

Director's purchase of shares

B90 Holdings (AIM: B90), the online marketing and operating company for the gaming industry, announces that, on 02 August 2024, Ronny Breivik, Executive Chairman, purchased 49,166 ordinary shares of no par value in the Company ("Shares") at a price pf 3.00 pence per Share. Following this purchase, Mr Breivik's interest in Shares, directly and indirectly, comprises 31,049,975 Shares, representing in aggregate approximately 7.06% of the Company's issued ordinary share capital.

For further information please contact:

B90 Holdings plc                                                         +44 (0)1624 605 764

Ronny Breivik, Executive Chairman

Marcel Noordeloos, Chief Financial Officer

Strand Hanson Limited (Nominated Adviser)        +44 (0)20 7409 3494

James Harris / Richard Johnson / Rob Patrick

Zeus Capital Limited (Broker)                                   +44 (0)20 3829 5000

Louisa Waddell / Simon Johnson

Belvedere (Financial PR & IR)                                   +44 (0)20 3008 6864

John West / Llewellyn Angus

Details of the persons discharging managerial responsibilities

a)

Name

Ronny Breivik

2

Reason for the notification

a)

Position/status

Executive Chairman

b)

Initial notification /Amendment

Initial notification

3

Details  of  the  issuer

a)

Name

B90 Holdings plc

b)

LEI

2138007KWLZHV5I1A979

4

Details of the transaction(s): section to be repeated  for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description  of the financial  instrument, type of instrument

Ordinary Shares of no par value

Identification code

ISIN: IM00BYT32K14

b)

Nature of the transaction

Market purchase 

c)

Price(s) and volume(s)

Price(s)

Volume(s)

  3.00p

  49,166

d)

Aggregated information

- Aggregated volume 

- Price 

-     n/a, single transaction

e)

Date of the transaction

02 August 2024

f)

Place of the transaction

LSE (AIM)