Dianomi PlcLSE: DNM

Director/PDMR Shareholding

28 September 2022

Dianomi plc

("Dianomi", the "Company" or the "Group")

PDMR Dealings

Dianomi, a leading provider of native digital advertising services to premium clients in the Business, Finance and Lifestyle sectors, announces that it has been notified of the following sales of ordinary shares of 0.2 pence each in the capital of the Company ("Ordinary Shares") by Persons Discharging Management Responsibilities ("PDMRs") (the "Sales"). The Sales were effected in order to fund personal tax liabilities.

Name

Position

Date of Sale

Number of Shares

Price

Rachel Tuffney

President of US Operations

27 September 2022

128,135

£1.15

Julian Peterson

President of APAC Operations

27 September 2022

100,000

£1.10

Julian Peterson

President of APAC Operations

28 September 2022

21,550

£1.10

Rachel and Julian remain interested in options over 70,513 and 85,165 Ordinary Shares respectively.

NOTIFICATION AND PUBLIC DISCLOSURE OF TRANSACTIONS BY PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES AND PERSONS CLOSELY ASSOCIATED WITH THEM:

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Rachel Tuffney

2

Reason for the notification

a)

Position/status

President of US Operations (PDMR)

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Dianomi Plc

b)

LEI

213800MX8ULRGE9XRT31

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Ordinary shares of 0.2 pence each in Dianomi plc

Identification code

GB00BLH32M40

b)

Nature of the transaction

Sale of ordinary shares

c)

Price(s) and volume(s)

Price(s)

Volume(s)

£1.15

128,135

d)

Aggregated information

- Aggregated volume

As above

- Price

e)

Date of the transaction

27 September 2022

f)

Place of the transaction

XLON

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Julian Peterson

2

Reason for the notification

a)

Position/status

President of APAC Operations (PDMR)

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Dianomi Plc

b)

LEI

213800MX8ULRGE9XRT31

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Ordinary shares of 0.2 pence each in Dianomi plc

Identification code

GB00BLH32M40

b)

Nature of the transaction

Sale of ordinary shares

c)

Price(s) and volume(s)

Price(s)

Volume(s)

£1.10

100,000

d)

Aggregated information

- Aggregated volume

As above

- Price

e)

Date of the transaction

27 September 2022

f)

Place of the transaction

XLON

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Julian Peterson

2

Reason for the notification

a)

Position/status

President of APAC Operations (PDMR)

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Dianomi Plc

b)

LEI

213800MX8ULRGE9XRT31

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Ordinary shares of 0.2 pence each in Dianomi plc

Identification code

GB00BLH32M40

b)

Nature of the transaction

Sale of ordinary shares

c)

Price(s) and volume(s)

Price(s)

Volume(s)

£1.10

21,550

d)

Aggregated information

- Aggregated volume

As above

- Price

e)

Date of the transaction

28 September 2022

f)

Place of the transaction

XLON

For further information contact:

Dianomi

Rupert Hodson (Chief Executive Officer)

Charlotte Stranner (Chief Financial Officer)

Tel: +44 (0)207 802 5530

Panmure Gordon (NOMAD and Broker)

Emma Earl/ Freddy Crossley, Corporate Finance

Rupert Dearden, Corporate Broking

Tel: +44 (0)207 886 2500

Novella Communications

Tim Robertson / Safia Colebrook

Tel: +44 (0)203 151 7008

About Dianomi

Dianomi, established in 2003, is a leading provider of native digital advertising services to premium clients in the Financial Services and Business sectors. The Group operates from its offices in London, New York and Sydney. The Group enables premium brands to deliver native advertisements to a targeted audience on the desktop and mobile websites, mobile and tablet applications of premium publishers. It provides over 400 advertisers, including blue chip names such as abrdn, Invesco and Baillie Gifford, with access to an international audience of over 400 million devices per month through its partnerships with over 300 premium publishers of business and finance content, including blue chip names such as Reuters, Bloomberg and WSJ. Adverts served are contextually relevant to the content of the webpages on which they appear and mirror the style of the page, which enhances reader engagement. http://www.dianom i.com .