British American Tobacco p.l.c.LSE: BATS

British American Tobacco p.l.c.: Director/PDMR Shareholding

· Issued by British American Tobacco p.l.c.

Summary by 6ix AI

On 7 October 2026, British American Tobacco p.l.c. Chief Executive Tadeu Marroco and other senior managers each bought 4 ordinary shares of 25p each at £40.20 per share through the Partnership Share Scheme, an employee share plan approved by HMRC, the UK tax authority.

Key details

  • Each purchase totalled £160.80 for 4 shares and took place on the London Stock Exchange.
  • The other buyers were Luciano Comin (Chief Marketing Officer), James Murphy (Director, Research and Science), James Barrett (Director, Business Development), Paul McCrory (Director, Legal and General Counsel), Javed Iqbal (Director, Digital and Information) and Johan Vandermeulen (Chief Operating Officer).
  • The company was notified of the purchases by the trustee of the British American Tobacco Share Incentive Plan and disclosed them on 9 October 2026.

6ix AI wrote this summary from the release below and checked it against the release.

British American Tobacco PLC
09 October 2026
 

British American Tobacco p.l.c.

(“the Company”)

Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them

The Company has been notified by the trustee of the British American Tobacco Share Incentive Plan that on 7 October 2026 the following Executive Director and other persons discharging managerial responsibilities purchased British American Tobacco p.l.c. ordinary shares of 25p each (the “Shares”) by way of the Partnership Share Scheme. 

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Tadeu Marroco

2

Reason for the notification

a)

Position/status

Chief Executive

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code


Ordinary shares of 25p each
 

GB0002875804

b)

Nature of the transaction

Purchase of Shares under the Partnership Share Scheme – a HMRC approved Share Incentive Plan

c)

Price(s) and volume(s)

Price(s)

Volume(s)

£40.20

4

d)

Aggregated information

- Aggregated volume

- Price

4

£160.80

e)

Date of the transaction

2026-10-07

f)

Place of the transaction

London Stock Exchange (XLON)

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Luciano Comin

2

Reason for the notification

a)

Position/status

Chief Marketing Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code


Ordinary shares of 25p each
 

GB0002875804

b)

Nature of the transaction

Purchase of Shares under the Partnership Share Scheme – a HMRC approved Share Incentive Plan

c)

Price(s) and volume(s)

Price(s)

Volume(s)

£40.20

4

d)

Aggregated information

- Aggregated volume

- Price

4

£160.80

e)

Date of the transaction

2026-10-07

f)

Place of the transaction

London Stock Exchange (XLON)

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

James Murphy

2

Reason for the notification

a)

Position/status

Director, Research and Science

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code


Ordinary shares of 25p each
 

GB0002875804

b)

Nature of the transaction

Purchase of Shares under the Partnership Share Scheme – a HMRC approved Share Incentive Plan

c)

Price(s) and volume(s)

Price(s)

Volume(s)

£40.20

4

d)

Aggregated information

- Aggregated volume

- Price

4

£160.80

e)

Date of the transaction

2026-10-07

f)

Place of the transaction

London Stock Exchange (XLON)

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

James Barrett

2

Reason for the notification

a)

Position/status

Director, Business Development

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code


Ordinary shares of 25p each
 

GB0002875804

b)

Nature of the transaction

Purchase of Shares under the Partnership Share Scheme – a HMRC approved Share Incentive Plan

c)

Price(s) and volume(s)

Price(s)

Volume(s)

£40.20

4

d)

Aggregated information

- Aggregated volume

- Price

4

£160.80

e)

Date of the transaction

2026-10-07

f)

Place of the transaction

London Stock Exchange (XLON)

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Paul McCrory

2

Reason for the notification

a)

Position/status

Director, Legal and General Counsel

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code


Ordinary shares of 25p each
 

GB0002875804

b)

Nature of the transaction

Purchase of Shares under the Partnership Share Scheme – a HMRC approved Share Incentive Plan

c)

Price(s) and volume(s)

Price(s)

Volume(s)

£40.20

4

d)

Aggregated information

- Aggregated volume

- Price

4

£160.80

e)

Date of the transaction

2026-10-07

f)

Place of the transaction

London Stock Exchange (XLON)

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Javed Iqbal

2

Reason for the notification

a)

Position/status

Director, Digital and Information

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code


Ordinary shares of 25p each
 

GB0002875804

b)

Nature of the transaction

Purchase of Shares under the Partnership Share Scheme – a HMRC approved Share Incentive Plan

c)

Price(s) and volume(s)

Price(s)

Volume(s)

£40.20

4

d)

Aggregated information

- Aggregated volume

- Price

4

£160.80

e)

Date of the transaction

2026-10-07

f)

Place of the transaction

London Stock Exchange (XLON)

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Johan Vandermeulen

2

Reason for the notification

a)

Position/status

Chief Operating Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code


Ordinary shares of 25p each
 

GB0002875804

b)

Nature of the transaction

Purchase of Shares under the Partnership Share Scheme – a HMRC approved Share Incentive Plan

c)

Price(s) and volume(s)

Price(s)

Volume(s)

£40.20

4

d)

Aggregated information

- Aggregated volume

- Price

4

£160.80

e)

Date of the transaction

2026-10-07

f)

Place of the transaction

London Stock Exchange (XLON)

Name of officer of issuer responsible for making notification: Nancy Jiang
 

Date of notification: 9 October 2026

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