Ssp Group PlcLSE: SSPG

Director/PDMR Shareholding

· Investegate

FOR IMMEDIATE RELEASE                                                                                 LEI: 213800QGNIWTXFMENJ24

06 October 2026

SSP Group plc

(the "Company")

Notification of transactions by Persons Discharging Managerial Responsibility ("PDMRs")

The Company has been notified that on 6 October 2026 the persons set out in the table below, each being a PDMR, acquired ordinary shares of 117/200 pence in the capital of the Company ("Shares") under the Partnership Shares element of the Company's UK Share Incentive Plan ("UK SIP") at a price of £1.889 per Share and were also awarded Shares at nil consideration under the Matching Share element of the UK SIP. 

The UK SIP is a share plan available to all of the Company's UK employees, subject to qualifying conditions.  The UK SIP is administered by Equiniti Share Plan Trustees Limited, a UK incorporated company, who is the registered holder of the Shares.

The relevant notifications set out below are provided in accordance with the requirements of the UK Market Abuse Regulation.

1

Details of the person discharging managerial responsibility

a)

Name

Kari Daniels

2

Reason for the notification

a)

Position/status

CEO - UK & Ireland

b)

Initial notification/amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Full name of the entity

SSP Group plc

b)

Legal Entity Identifier Code

213800QGNIWTXFMENJ24

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Ordinary Shares of 117/200 pence

b)

Identification Code

GB00BGBN7C04

c)

Nature of the transaction

Purchase of Partnership Shares and allocation of Matching Shares under the UK SIP.

d)

Currency

GBP - British Pound

e)

Price(s) and Volume(s)

Partnership Shares

Price(s) per share

Volume(s)

£1.889

80

Matching Shares

Price(s) per share

Volume(s)

£0.00

40

f)

Aggregated Information

-       Price

-       Volume

-       Total Price

Partnership Shares

Price(s) per share

Volume(s)

Total Aggregate Price

£1.889

80

£151.14

Matching Shares

Price(s) per share

Volume(s)

Total Aggregate Price

£0.00

40

£0.00

g)

Date of transaction

6 October 2026

h)

Place of transaction

London Stock Exchange (XLON)

For further information, please contact:

SSP Group plc

Fiona Scattergood, Chief Legal & Governance Officer                

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