Mirriad Advertising PlcLSE: MIRI

Directorate change

11 September 2024

Mirriad Advertising plc

("Mirriad" or the "Company")

Directorate Change

Mirriad (AIM: MIRI), a leading in-content advertising and virtual product placement company, announces that, in line with his intentions as set out in the circular to shareholders dated 7 May 2024, John Pearson, non-executive director and former Chairman of the Company, has resigned as a director of the Company with immediate effect. John has agreed to remain available to James Black as his successor for a period of three months to continue to assist in the handover process.

James Black, Chairman, said:

"On behalf of the board and the Company I would like to thank John for his contribution to the board and the company over his seven years and wish him well in the future".

For further information please visit www.mirriad.com or contact:

Mirriad Advertising plc

Stephan Beringer, Chief Executive Officer

Nic Hellyer, Chief Financial Officer

c/o Charlotte Street Partners

Nominated Adviser and Broker

Allenby Capital Limited

James Reeve/Lauren Wright (Corporate Finance)

Guy McDougall/Matt Butlin (Sales and Corporate Broking)

Tel: +44 (0)20 3328 5656

Financial Communications:

Charlotte Street Partners         

Tom Gillingham

Tel: +44 (0) 7741 659021