Lifestyle
CANADA'S FAVOURITE MOVIE THEATRE POPCORN IS GETTING A SECOND ACT
Cineplex is popping up on Too Good To Go with a fresh new way to enjoy its iconic theatre snacks. Today, the world's largest marketplace for surplus food announces a milestone national partnership with Cineplex (TSX: CGX), bringing fan-favourite concessions straight to consumers' fingertips, while diverting good food from going to waste.
About this update from Cineplex Inc.
Too Good To Go partners with Cineplex nationwide to give concession snacks an encore TORONTO, June 10, 2026 /CNW/ - Cineplex is popping up on Too Good To Go with a fresh new way to enjoy its iconic theatre snacks. Today, the world's largest marketplace for surplus food announces a milestone national partnership with Cineplex (TSX: CGX), bringing fan-favourite concessions straight to consumers' fingertips, while diverting good food from going to waste. Starting today, participating Cineplex theatres across all ten provinces will offer two distinct daily Surprise Bag options via the Too Good To Go app: "By teaming up with Too Good To Go, we're giving Canadians a whole new way to enjoy our iconic treats," said Kevin Watts, Executive Vice President, Exhibition, LBE & Film, Cineplex. "They can pick-up a Surprise Bag of snacks from Cineplex and enjoy it wherever the day takes them — all while ensuring our surplus items are fully enjoyed."The partnership creates a flexible and affordable new way for Canadians to enjoy their favourite concession treats anywhere - with three easy steps: Because all Surprise Bags are exclusively takeout, it opens up an opportunity for Canadians looking to elevate everyday lifestyle moments - whether they're packing the ultimate park picnic, leveling up a backyard hangout, fueling a late-night study session or simply snacking on the go. "We know consumers are increasingly looking for smarter, more flexible ways to enjoy the brands and experiences they already value," said Chris MacAulay, Vice President of Operations for Too Good To Go North America. "This partnership not only allows Canadians to access their favourite Cineplex concession snacks at a greater value, but it's another great example of how businesses can meet evolving consumer needs while taking meaningful action on food waste."To download the Too Good To Go app and find a participating Cineplex theatre near you, visit www.toogoodtogo.com. Your next favourite snack moment is closer than you think! About Cineplex: Cineplex (TSX:CGX) is a top-tier Canadian brand that operates in the Film Entertainment and Content, Amusement and Leisure, and Media sectors. Cineplex offers a unique escape from the everyday to millions of guests through its circuit of 168 movie theatres and location-based entertainment ...