Bushiroad to Conduct Company Split (Simplified Absorption-Type Company Split) with Consolidated Subsidiary

Name

Bushiroad Inc. (Securities Code: 7803)

Overview

Bushiroad resolved at its board of directors'

meeting to conduct a

simplified absorption-type company split to make Bushiroad

Creative Inc., its consolidated subsidiary, succeed part of its

business.

Purpose of company

Bushiroad's MD&EC Department has been mainly conducting

split

merchandising within the group for which the basic strategy is IP

development.

The purpose of the company split is to enhance merchandising

across the group by concentrating business operations at Bushiroad

Creative which develops such in wider product categories and

channels including other companies' IPs.

By consolidating the planning and marketing structure of the

business through the company split, the company will pursue

enhancement of productivity and competitiveness of the entire

business.

Schedule

Resolution date

April 26, 2021

Contract

May 2021 (planned)

conclusion date

Effective date

July 1, 2021 (planned)

Business to be split

Business to be split

Merchandising and e-commerce business

Performance of the

Net sales: 2,378,042 thousand yen

business to be split

Gross profit: 1,236,773 thousand yen

(fiscal year

ended

July 2020)

Items and amount

Bushiroad Creative will succeed all of the

of

assets

and

assets, liabilities and other rights and

liabilities

to be

obligations concerning

merchandising and

split

e-commerce business in principle, but the

details will be decided by the effective date of

the company split through discussions between

the parties concerned after the conclusion of

the contract.

Inquiry

Toshiyuki Muraoka

Mail: ir@bushiroad.com

URL: www.bushiroad.co.jp/en/