Brand Engagement Network Expands Cataneo into U.S. Market Following Acquisition

About this update from Brand Engagement Network Inc.

New York City becomes commercial headquarters for U.S. expansion as industry veterans join to scale Cataneo's global media technology platform WILMINGTON, Del., July 13, 2026 /PRNewswire/ -- Brand Engagement Network, Inc. (NASDAQ: BNAI) ("BEN" or the "Company"), an enterprise AI technology company, today announced the launch of Cataneo's U.S. market expansion following BEN's successful acquisition of Cataneo GmbH, marking the next phase of the Company's strategy to scale Cataneo's globally proven media technology platform. Building on the acquisition completed on June 30, 2026, BEN has established its U.S. commercial headquarters on Madison Avenue in New York City, creating the foundation for Cataneo's expansion into the U.S. market. This expansion represents the next phase of BEN's integration strategy, combining Cataneo's proven global media technology infrastructure, BEN's artificial intelligence capabilities, and industry expertise to build the next generation of enterprise media technology. Cataneo's MYDAS platform currently manages more than €6 billion in annual advertising inventory across more than 1,000 media brands and 200+ channels globally. The U.S. market represents a significant growth opportunity for BEN as broadcasters, media companies, content owners, and advertising organizations increasingly seek to modernize advertising infrastructure, improve operational efficiency, and adopt AI-powered technologies to meet the evolving demands of the industry. Expanding BEN's Media Technology Leadership To accelerate Cataneo's U.S. expansion, BEN has appointed Don Durand as Chief Sales Officer of Cataneo. A veteran media technology executive with more than 20 years of experience, Durand brings extensive industry relationships and a deep understanding of the U.S. media technology landscape, developed through senior leadership roles with WideOrbit and Imagine Communications. Having spent decades working directly with broadcasters, publishers, advertisers, and enterprise customers, Durand understands the market dynamics, purchasing decisions, competitive landscape, and operational challenges facing media organizations today. Through senior leadership roles across the industry, he has developed a unique perspective on the technology platforms and customer requirements shaping the future of media technology. Durand joins the Company at a pivotal moment as AI creates a new opportunity to redefine how media organizations operate, automate workflows, and drive measurable outcomes. His experience provides BEN with valuable market insight and customer perspective as the Company scales Cataneo's globally proven platform to the U.S. market. Combined with BEN's AI capabilities, Cataneo's media infrastructure positions the Company to deliver the next generation of enterprise media technology solutions designed to address the evolving needs of media organizations. In his role, Durand will lead Cataneo's global commercial strategy and expansion, leveraging his industry expertise and customer relationships to accelerate adoption of BEN's AI-powered media technology platform. 

View stock analysis, news, and events for Brand Engagement Network Inc.