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Bragg Powers 711's Sportsbook Expansion with Kambi Integration and Fuze(TM) Technology in Belgium
Leading Belgium operator to grow existing iGaming relationship with Bragg to include sportsbook p...

About this update from Bragg Gaming Group Inc.
Bragg Powers 711’s Sportsbook Expansion with Kambi Integration and Fuze™ Technology in Belgium .bwalignc { text-align: center; list-style-position: inside } Leading Belgium operator to grow existing iGaming relationship with Bragg to include sportsbook partner technology and Bragg’s gamification and engagement tools Bragg Gaming Group ( NASDAQ: BRAG , TSX: BRAG ) (“ Bragg ” or the “ Company ”) today announced it has signed a definitive agreement to expand its partnership with leading operator 711 in the Belgian market. This agreement paves the way for the upcoming launch of 711’s new online sportsbook, following 711’s successful acquisition of an F+ license from the Belgian Gaming Commission. The new sportsbook offering, powered by Kambi’s Turnkey Sportsbook, will be seamlessly integrated into Bragg’s robust Player Account Management (“PAM”) technology platform. This expansion builds upon the strong existing relationship between Bragg and 711 in Belgium, where 711 successfully operates an online casino under a B+ license since December 2025. As part of a unified user experience, players visiting 711.be will soon be greeted with a streamlined portal allowing them to choose between the casino and the soon- to-be-launched sportsbook platforms. The go-live is strategically scheduled to occur ahead of the upcoming 2026 World Cup, providing Belgian sports fans with a premium betting destination just in time for the world’s biggest football event. Following the successful deployment of Bragg’s award-winning Fuze™ player engagement toolset for 711’s Dutch operations, this expansion also marks the introduction of the toolset to 711’s Belgian sports vertical. In addition to a deep integration with Kambi’s sportsbook technology, Fuze™ will provide a suite of engagement features, such as real-time tournaments and quests. These features and promotional tools will be implemented and utilized strictly in accordance with the Belgian regulatory and compliance framework, ensuring that all player retention and engagement initiatives align with local requirements. Matevž Mazij, Chief Executive Officer at Bragg Gaming Group, commented: "We are thrilled to have finalized this agreement to further strengthen our global relationship w...
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