Business
BORG: Record Q2 sales and 199% footwear growth highlight strong brand momentum and successful integration
BORG: Record Q2 sales and 199% footwear growth highlight strong brand momentum and successful integration
About this update from Bjorn Borg Ab
Q2 delivered record sales and robust growth across all categories, driven by successful footwear integration and strong sports apparel momentum. Gross margin was pressured by one-off discounts, but profitability and liquidity remain strong, with a positive long-term outlook.Based on This is an AI-generated summary and may contain inaccuracies. Please verify any important information with the original source.