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Bold looks. Smarter bottles. Amcor's 2025 ‘Bottles of the Year’ are must-see packaging designs.
ANN ARBOR, Mich., May 07, 2025--Amcor Rigid Packaging Reveals 2025 Bottles of the Year
About this update from Amcor Plc
Amcor Rigid Packaging’s annual reveal highlights how consumer insights drive new concepts in package design. ANN ARBOR, Mich., May 07, 2025 --( BUSINESS WIRE )-- Amcor (NYSE: AMCR, ASX: AMC), a global leader in developing and producing responsible packaging solutions, today announced its 2025 Bottles of the Year, in celebration of National Packaging Design Day. Annually, Amcor Rigid Packaging Bottles of the Year recognizes the best in innovative and responsible conceptual packaging designs that meet the latest trends in consumer preferences in the beverage, spirits & wine, food & dairy, home & personal care and healthcare segments. "The Bottles of the Year program celebrates the best in packaging design," said Terry Patcheak, Vice President of R&D, Sustainability and Project Management at Amcor Rigid Packaging. "Our designers are constantly pushing the boundaries of what is possible with packaging, and we are proud to highlight that thinking through this program. With Bottles of the Year, our goal is to illustrate how evolving consumer trends and the latest technology in PET plastic packaging can drive advancements in eye-catching designs, improved consumer experience and responsible packaging choices that meet new minimum PCR standards." A collection of five bottle designs, the Bottles of the Year are ready to be refined for commercialization. The designs highlight stand-out innovative packaging opportunities for brands in the beverage, spirits & wine, food & dairy, home & personal care, and healthcare markets. "The bottles featured in this year’s release were designed to address some of the most pressing customer and consumer concerns," Patcheak added. "For example, the bottle designed for the home and beauty segment addresses consumer concerns about single-use, disposable packaging by creating a package featuring refillable pods. Our healthcare bottle highlights consumer empowerment and the comforts of home with a contemporary take on apothecary bottles." Consumer Trends Shaping the Bottles of the Year In addition to the specific design attributes, this year’s bottles were designed to align with the following consumer-focused packaging trends*: The bottle designs featured in the Bottles of the Year program are the result of cross-functional collaboration among marketing, industrial design from our in-house design studio, ScorCreative TM and product development. Individuals from these teams come together to fuse their cutting-edge ideas into innovative concepts that break through traditional norms, reaffirming Amcor as the industry leader in packaging innovation. For more information about the Bottles of the Year program, please visit www.amcor.com . *Based on research from Mintel Global Consumer Trends 2025 and additional Amcor research and development and industry expertise. About Amcor Amcor is a global leader in packaging solutions for consumer and healthcare products. With industry-leading innovation capabilities, global scale and technical expertise, we help our customers grow and meet the needs of millions of consumers every day. Our teams develop responsible, more sustainable packaging in flexible and rigid formats across multiple materials. Supported by a commitment to safety, ~70,000 colleagues across ~140 countries bring our global capabilities to local customers and provide local access to global brands. Our work is guided by our purpose of elevating customers, shaping lives and protecting the future. NYSE: AMCR; ASX: AMC www.amcor.com | LinkedIn | Facebook | YouTube | Instagram View source version on businesswire.com: https://www.businesswire.com/news/home/20250507074909/en/ Contacts DeAnna Starn, Amcor Director, Marketing Communications and Public Relations [email protected] Emma Smits, Reputation Partners Account Executive [email protected]