A new dimension of Cashback

Bank Millennium joins a new interbank platform that is expected to revolutionise the use of cashback offers. The solution is created by Polski Standard Płatności in cooperation with the fintech goodie. A single market standard will allow customers of financial institutions to benefit from cashback for purchases directly in banking applications.

The interbank marketing platform is a new step in the development of loyalty and cashback services in Poland. Thanks to the platform, customers can take advantage directly in the banking application, of attractive cashback offers. Part of the money, after transactions carried out both in online and brick-and-mortar shops, is returned to the customer's account in the form of a refund. Bank Millennium has signed a letter of intent on its launch. This confirms the growing interest in a common model that connects banks, trading partners and customers in a single, coherent ecosystem.

We want to further develop the ecosystem of additional services for our customers. Joining the interbank marketing platform is an important step in this direction for us. Thanks to cooperation within the framework of a common standard, we can offer a greater number of attractive offers, while maintaining the simplicity and convenience of using them in the banking application - emphasises Hugo Resende, Member of the Management Board of Bank Millennium.

For Bank Millennium customers, the service will operate as part of the Cashback programme, which has been in existence for years. The scale and range of available offers will increase. Thanks to the new platform, users will gain easy access to attractive cashback offers, and banks and shops will have an effective tool for managing promotions.

More on: www.bankmillennium.pl.