Business
Ams OSRAM : and Eaglerise enter brand licensing agreement for OSRAM branded LED drivers
Ams OSRAM : and Eaglerise enter brand licensing agreement for OSRAM branded LED
About this update from Ams-osram Ag
Premstaetten/Munich/Ji An, March 11, 2026 - ams OSRAM has entered with its OSRAM brand licensing program into a new partnership for general lighting components. Under the agreement, Eaglerise, a well-established Chinese company, is licensing OSRAM branded general lighting LED drivers for the regions APAC and EMEA from March 1, 2026 onward. This is a further step to ensure the strong presence of the OSRAM brand in the general lighting space. The OSRAM brand is widely recognized in the lighting industry, and Eaglerise brings long-standing experience and technical expertise in LED driver development. Listed at Shenzen Stock Exchange, Eaglerise is focused on energy and communication industries and is well known in the lighting industry as a reliable partner for electronic components. LED drivers under the OSRAM brand will be the flagship products of Eaglerise's lighting business. For ams OSRAM, the agreement supports the continued presence of the OSRAM brand for many years to come in the professional lighting components segment that is closely associated with the brand and its history. "We are happy to welcome Eaglerise as a new partner in our OSRAM brand licensing program. This partnership with Eaglerise enables us to keep the OSRAM brand present in the LED driver segment despite having divested the business some years ago. Eaglerise offers an ideal combination of technical capabilities, scope of products, and commitment, to represent the values of the OSRAM brand like quality, innovation, and reliability in products as well as in customer service," says Jens Kraft, Director IP Licensing and IP Offerings at ams OSRAM. Victor Xu, General Manager Eaglerise Lighting BU states: "As China's largest manufacturer of indoor LED drivers, Eaglerise has built a long-standing history of cooperation with OSRAM. Our two companies are fully aligned in our shared commitment to brand value, quality standards, and a customer-centric philosophy. It is a great honor to be a brand partner of ams OSRAM. Looking ahead, we will continue to invest in cutting-edge production equipment and expand our smart manufacturing capabilities to ensure greater agility and efficiency. We will make excellence the defining hallmark of our collaboration by continuing to elevate our customer service standards and comprehensive quality management system, making to ensure that every client need is addressed with precision and care." About the OSRAM brand licensing program In 2025, ams OSRAM launched a dedicated IP Offerings business to extend the OSRAM brand into additional product categories. Recent collaborations with EURES GmbH for power banks and consumer batteries in the home sector, Ziwooo Biotechnology for health and beauty products, and most recently Eaglerise for professional LED drivers in the general lighting market, highlight the ongoing development of the company's global brand licensing strategy. These new partnerships build on ams OSRAM's established licensing activities while marking significant progress in bringing the OSRAM brand into new and promising product categories . Find out more: Brand licensing program | ams OSRAM