Transmission of Annual Report for the Year Ended 2024 12 31

Sustainability relating to its all three dimensions i.e. Economy, Environment and Society, has become an important focus in our Company as it makes rigorous efforts to meet the present needs without compromising the needs of future generations. Our company not only supports, but has practically started working on Sustainable Development Goals (SDGs) set by

UN, as adopted by the Government of Pakistan.

• 06 Organizational Overview

• 07 Our Purpose

• 08 Group Overview

• 10 Vision, Mission

• 12 Core Values

• 13 Key Financial Highlights

• 14 Strategic Objectives

• 15 Rating of the Company

• 16 Individual Life Products

• 17 Group Life Products

• 18 Digital Products

• 22 Company Information

• 25 Management & Board Committees

• 27 Geographical Presence

• 28 Organizational Structure

• 32 Management Profile

• 40 Events Highlights

• 48 Awards and Accolades

• 50 Competitive Landscape and Market Positioning

• 52 PESTEL Analysis

• 54 Critical Challenges and the Company's Response

• 55 SWOT Analysis

• 58 Internal Value Chain Analysis

• 59 Strategic Objectives

• 60 Resource Allocation

• 62 Strategies to Achieve Strategic Objectives

• 63 Risk Management Policy

• 64 Risk Management Framework

FINANCIAL STATEMENTS

• 132 Independent Auditor's Report

• 138 Statement of Financial Position

• 139 Statement of Profit or Loss

• 140 Statement of Comprehensive Income

• 141 Statement of Changes in Equity

• 142 Cash Flow Statement

• 143 Notes to and forming part of the Financial Statements

• 231 Statement of Appointed Actuary u/s 52(2)

  WINDOW TAKAFUL

  OPERATIONS

• 234 Sharia Advisor Profile

• 235 Statement of Compliance with the Sharia Principles

• 236 Independent Reasonable Assurance Report to the BOD on Statement of Compliance with the Sharia Principles

• 238 Sharia Advisor's Report to BOD

• 240 Statement of Financial Position

• 241 Statement of Profit or Loss

• 242 Statement of Comprehensive Income

• 243 Statement of Changes in Equity

• 244 Cash Flow Statement

• 245 Notes to and forming part of the Financial Statements

OTHER INFORMATION

• 294 Branch Network

• 298 Pattern of Shareholding

• 299 Notice of Annual General Meeting Proxy Form

Organizational Overview

COMPANY OVERVIEW

With a proud legacy and a commitment to excellence, we stand as one of the largest life insurer, offering comprehensive financial protection and peace of mind to our valued customers.

Backed by a robust infrastructure and a team of seasoned professionals, we are dedicated to safeguarding your future and empowering you to live life to the fullest. Discover why millions trust Adamjee Life Assurance to secure their tomorrows, today.

OUR PURPOSE

We are dedicated to serve as a dependable security net for our customers, providing them with the assurance to live life to the fullest, knowing their financial future is safeguarded against unexpected events.

Our philosophy stems from thorough strategic analysis, research, and understanding of our customers' needs.This approach has enabled us to articulate a distinct vision, mission, and value proposition in the market, reflecting our commitment as a company to assist the public in making informed and prudent decisions to secure their future.