Sharkninja, Inc. · NYSE:SN

Sharkninja — Q4 2025 Earnings Presentation

32 slides from Sharkninja's earnings presentation, Feb 11, 2026

  1. Slide 1: Investor Presentation February 2026

    INVESTOR PRESENTATION FEBRUARY 2026

  2. Slide 2: Disclaimer

    Disclaimer This presentation contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 that reflect the Company’s current views with respect to, among other things, future events and its future business, financial condition, results of operations

  3. Slide 3: Introduction to SharkNinja

    Crispi Pro Introduction to SharkNinja

  4. Slide 4: Who We Are

    Who We Are $6.4bn 21% The people who built a consumer problem solving engine Net Sales1 Net Sales CAGR2 (2008-2025) We solve consumer problems that others either do not see or are unable to solve 38 38 We create five-star rated innovative lifestyle solutions Markets1 Sub-categories1 for consumers in

  5. Slide 5: Two Scaled, Diverse and Growing Brands

    Two Scaled, Diverse and Growing Brands $6.4Bn 15 Total Sub-Categories4 23 Total Sub-Categories4 4 new product sub-categories 7 new product sub-categories entered in the last 3 years2 4 $250MM entered in the last 3 years3 4 1 2008 2025 $3.0Bn Net Sales $3.4Bn Net Sales Net Sales (2025) (2025) 1. Repr

  6. Slide 6: Who We Serve

    Who We Serve A discerning and educated global consumer They’re the people who read the reviews and scour the ratings, delighted by new technology. They’re proud of their homes. They know value when they see it because they’ve done the research. They only trust brands that have proven their worth. Pe

  7. Slide 7: What We Deliver

    What We Deliver SharkNinja strives to deliver all four of these critical consumer value points in every innovative product we bring to market SPEED PERFORMANCE QUALITY VALUE First-to-market High-performing 5-star Accessible disruptive products that exceed quality product prices for innovations expec

  8. Slide 8: How We Do It

    How We Do It Our competitive moat deepens over time through a relentless focus on these four key 1 2 areas Our success is directly connected to our unique mindset, culture, and the way we think about the consumer. At each Unique mindset and every layer in our organization, we are relentlessly Relent

  9. Slide 9: Disruptive Innovation

    1 Disruptive Innovation Consumer-Centric Innovation Driven by a Global Engineering Team • 1,000+ cross-functional engineers and designers1 • Global product design team in U.S., U.K. and China • 24/7 global innovation cycle • 5,500+ issued patents in force globally1 • Dynamic testing with rapid turna

  10. Slide 10: Global, Agile Supply Chain

    2 Global, Agile Supply Chain Vietnam Our highly-efficient, scaled, and agile global supply chain enables us to deliver high-quality products with market-leading performance at China compelling value • Diversified supplier network across Southeast Asia • Dual-sourcing for key products to ensure a con

  11. Slide 11: Always-on 360 Degree Marketing

    3 Always-on 360 Degree Marketing Development of the stories behind our products is as critical as the development of the products themselves. At SharkNinja, creative ideation, concepting, and execution accompany every step of our product design and launch process. Product Development Product Validat

  12. Slide 12: Omni-channel Distribution

    4 Omni-channel Distribution Creating & fulfilling demand Our global marketing organization deploys strategies that capture the hearts and minds of consumers worldwide. We do not wait for demand to happen, we create it. We never practice retailer exclusivity. We focus on being everywhere our consumer

  13. Slide 13: Our Three-Pillar Growth Strategy

    Our Three-Pillar Growth Strategy Driving Sustainable Long-Term Global Growth Our highly diversified business is powered by trusted brands, which we believe enables us to drive sustainable long-term global growth. We continuously broaden our geographic footprint and scale into new product categories

  14. Slide 14: Growing Share in Our Existing Categories

    Growing Share in Our Existing Categories Our proven track record of bringing disruptive products to market and developing one consumer solution after another has allowed us to enter multiple product categories, add more retailers and enlarge the offer at current ones, driving significant growth and

  15. Slide 15: Innovation in Our Existing Categories

    Innovation in Our Existing Categories Ninja Luxe Café Shark FacialPro Glow Shark TurboBlade Ninja Crispi Pro • Ninja Luxe Café marks Ninja’s entry into the • Shark Facial Pro Glow extends SharkNinja’s • Shark TurboBlade Fan extends SharkNinja’s • Building on the excitement generated by super-premium

  16. Slide 16: New Sub-categories Launched in 2025

    New Sub-categories Launched in 2025 Ninja FlexFlame Ninja FireSide360 Ninja FlexFlame Propane Grill represents Ninja’s strategic entry into full size Ninja Fireside360 extends Ninja’s outdoor portfolio into the outdoor comfort propane cooking, expanding the brand’s outdoor portfolio beyond electric

  17. Slide 17: Expanding Within and Around the Home

    Expanding Within and Around the Home To more homes, more rooms, and more growth for us Shark Categories1 Ninja Categories1 • Mops • Blenders • Outdoor Grills • Handheld Vacuums • Food Processors • Outdoor Ovens • Upright Vacuums • Coffee Makers • Carbonation Drink • Corded Stick Vacuums • Air Fryers

  18. Slide 18: Entering New Geographies

    Entering New Geographies Our products are distributed in 38 markets and our international expansion remains a key area of strategic focus With the success of our direct model in the United Kingdom, we have been able to consistently leverage this model to successfully enter and meaningfully grow in n

  19. Slide 19: We Are Just Getting Started

    We Are Just Getting Started Net Sales $6.4Bn • Large and Expanding TAM • Deep and Widening Competitive Moat • Increasingly Diversified Product Offering • Sustainable Three-Pillar Growth Strategy $1.5Bn GROW SHARE IN ENTER ADJACENT INTERNATIONAL EXISTING AND NEW EXPANSION $250MM CATEGORIES CATEGORIES

  20. Slide 20: SharkNinja 2026 Roadmap to Lasting Success

    SharkNinja 2026 Roadmap to Lasting Success Disruptive Consumer Focused Innovation: Manically Consumer Focused: Deliver highly desired products at scale Remember that each day we are gaining loyal consumers or losing frustrated ones Ruthless focus on Product Cost and Avg Unstoppable Team Building: Bu

  21. Slide 21: Financial Overview

    Crispi Pro Financial Overview

  22. Slide 22: Our Compelling Financial Profile

    Our Compelling Financial Profile Robust Organic Growth Strong Margin Profile Efficient Capital Deployment Strong Free Cash Flow Profile Significant Capital Allocation Flexibility 22

  23. Slide 23: Drivers of Strong Growth

    Drivers of Strong Growth Top-Line Growth Drivers Gross Margin Drivers Continue to rapidly innovate and take share within existing categories Global, agile and highly scalable manufacturing and supply chain Continue to expand across sub-categories and adjacencies; more use occasions and more products

  24. Slide 24: Fiscal Year 2026 Outlook as of February 11, 2026

    Fiscal Year 2026 Outlook as of February 11, 2026 Metric FY 2026 Outlook Net Sales +10.0% to +11.0% $5.90 to $6.00 Adjusted Net Income Per Share1, 3 (+11.7% to +13.6%) $1,270 MM to $1,280 MM Adjusted EBITDA2, 3 (+11.8% to +12.7%) GAAP effective tax rate ~22.0% to ~23.0% Diluted weighted average share

  25. Slide 25: Capital Structure Overview

    Capital Structure Overview ($MM) Capitalization December 31, 2025 Cash and Cash Equivalents $777 Total Debt1 $739 Net Debt ($38) LTM Adjusted EBITDA (Q4 2025)2 $1,136 LTM Net Leverage (Q4 2025)3 (0.03x) 1. Consists of outstanding borrowings of $739.1 million under the term loan. 2. We define Adjuste

  26. Slide 26: Every home in our global markets

    Every home in our global markets Every day more consumers around the world welcome 5-star SharkNinja products into their homes. Our mission is to positively impact people’s lives every day in every home in our global markets 26

  27. Slide 27: Appendix

    Crispi Pro Appendix

  28. Slide 28: P&L Summary

    P&L Summary ($MM, except per share amounts) Year Ended December 31, YoY Growth Three Months Ended December 31, YoY Growth 2024 2025 2024-2025 2024 2025 Q4’24 – Q4’25 Net sales $5,529 $6,399 15.7% $1,787 $2,101 17.6% Adjusted Gross Profit1 $2,715 $3,160 16.4% $855 $1,012 18.4% % Adjusted Gross Margin

  29. Slide 29: Non-GAAP Financial Measures

    Non-GAAP Financial Measures Adjusted Gross Profit Reconciliation | ($MM) Year Ended December 31, Three Months Ended December 31, 2024 2025 2024 2025 Net sales $5,529 $6,399 $1,787 $2,101 Cost of sales $(2,867) $(3,263) $(948) $(1,093) Gross profit $2,662 $3,136 $839 $1,008 Gross margin % 48.1% 49.0%

  30. Slide 30: Non-GAAP Financial Measures (Cont.)

    Non-GAAP Financial Measures (Cont.) Adjusted Operating Income Reconciliation | ($MM) Year Ended December 31, Three Months Ended December 31, 2024 2025 2024 2025 Operating income $644 $920 $205 $344 Share-based compensation1 $85 $44 $37 $12 Litigation costs (recovery), net2 $37 $1 $(6) - Amortization

  31. Slide 31: Non-GAAP Financial Measures (Cont.)

    Non-GAAP Financial Measures (Cont.) Adjusted Net Income Reconciliation | ($MM, except share and per share amounts) Year Ended December 31, Three Months Ended December 31, 2024 2025 2024 2025 Net Income $439 $701 $129 $255 Share-based compensation1 $85 $44 $37 $12 Litigation costs2 $37 $1 $(6) - Fore

  32. Slide 32: Non-GAAP Financial Measures (Cont.)

    Non-GAAP Financial Measures (Cont.) Adjusted EBITDA Reconciliation | ($MM) Year Ended December 31, Three Months Ended December 31, 2024 2025 2024 2025 Net Income $439 $701 $129 $255 Interest expense, net $63 $49 $17 $9 Provision for income taxes $134 $199 $36 $75 Depreciation and amortization $123 $

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