New Wave Group Ab Class B · OMXSTO:NEWA_B
New Wave Group Ab Class B — Investor Day (2024)
31 slides from New Wave Group Ab Class B's investor day presentation, Feb 21, 2024
Slide 1: Craft / New Wave Danmark A/S
CRAFT «:- NewWiawe. NEW WAVE DANMARK A/S
Slide 2: AGF
AGFTV gy.
Slide 3: Agenda
AGENDA • The city • The club • New academy • Temporary stadium in Vejlby • New stadium • Q&A
Slide 4: The City
THE CITY ▪ Denmark's second largest city – 350.000 inhabitants. 1.2 million inhabitants within 1 hour's drive ▪ Western Denmark’s knowledge and growth centre. ▪ Young population – University city ▪ Surrounded by beautiful beaches and forest
Slide 5: The Club
THE CLUB ▪ AGF Aarhus - Founded in 1880 ▪ The oldest club in the Superliga ▪ 5 x Danish Champion 9 x Cup winner ▪ “One club” city ▪ 56 partner clubs = 99.3% of all youth/child players in the municipality
Slide 6: Our Vision
OUR VISION AGF AIMS TO BE AMONG SCANDINAVIA’S BEST FOOTBALL CLUBS Side 6
Slide 7: Strong Foundation
STRONG FOUNDATION ▪ Continuity in management ▪ Lars Fournais chairman since 2012 ▪ Jacob Nielsen CEO since 2014 ▪ Dan Holt Jessen CFO since 2015 ▪ Financial robustness - double-digit million profit four years in a row ▪ Rising player budgets ▪ Increasing local support - spectator average: 14,500 ▪ S
Slide 8: Commercial Growth
COMMERCIAL GROWTH ▪ We have seen a significant ▪ Top ten: AGF Aarhus have had the commercial growth in sponsor largest commercial growth revenue (€10.35mio) among the biggest Scandinavian clubs the past three years
Slide 9: Womens Football
WOMENS FOOTBALL • Founded in 2020 on top of VSK Aarhus & Lyseng • VSK Aarhus and Lyseng are among the biggest clubs in terms of memberships within womens football • Most matches are played at Vejlby stadium – four selected matches on Ceres Park • Has always participated in the highest professional d
Slide 10: Sustainability
SUSTAINABILITY • Leading the agenda of sustainability within football in Denmark • One dedicated FTE from 2020 only focusing on this topic • Working with our own footprint, our social responsibility and how we can make an impact via and with our partner • Committed to the UN “sports for climate acti
Slide 11: New Academy
NEW ACADEMY ▪ 10% of all football children in Denmark plays in a AGF Club. ▪ Denmark is overtaking the Talent of tomorrow in Scandinavia ▪ Focus on developing young talents for the first team or for sale (2023 sales): ▪ Yann Bisseck (23 age) to Inter ▪ Thomas T. Kristensen (21 age) Udinese ▪ Adam Da
Slide 12: New Academy: Fredensvang
Slide 13: AGF High Performance Center
AGF HIGH PERFORMANCE CENTER Maj 2022 AART
Slide 14: Aarhus New Stadium
Slide 15: At the End of Stadium Allé for Over 100 Years
AT THE END OF STADIUM ALLÉ FOR OVER 100 YEARS ▪ Aarhus Stadium was inaugurated in 1920 ▪ 100-year-old historical relation to the city - Historical axis important ▪ The current stadium was rebuilt and renovated in 1999-2001 with a series of failed decisions ▪ Cold, windy experience ▪ Great distance t
Slide 16: Facts
FACTS ▪ Budget: 78+ million euros ▪ Financing: Donations from Salling Fondene and Lind Invest: 26 million euros each AGF: 26 million euros ▪ Operations: AGF has agreed with Aarhus Municipality on a long-term lease agreement ▪ Capacity: Up to 24,000 – of which 3.000 VIP-seats
Slide 17: Vision
VISION A state-of-the-art stadium of international standards that sets a modern and sustainable framework for an intimate, exciting and inclusive fan experience
Slide 18: Flagship Store
FLAGSHIP STORE As part of the daily life around the stadium we will create a state-of-the-art flagship store inside the stadium. ▪ +400m2 (140m2 today) ▪ Integrated in everyday entrance close to the fan bar / restaurant
Slide 19: Match Day
MATCH DAY
Slide 20: Match Day
MATCH DAY
Slide 21: Concourse
CONCOURSE = \\% % io | SS
Slide 22: The Bowl
——— lA | THE BOWL
Slide 23: Vision - Hospitality
VISION - HOSPITALITY Scandinavia’s best VIP/hospitality facilities
Slide 24: Inspired By
INSPIRED BY Sweden, Germany, Belgium, Austria, Italy, England, Holland, USA, Poland, Hungary +
Slide 25: Hospitality
HOSPITALITY ▪ Approx. 3.000 seats (now: 1.000) but 3 times as much space in the lounges ▪ Same division as now with 4 different lounge levels divided into our 6 sponsorship categories ▪ Better and more unique hospitality experiences ▪ Tunnel Club, skyboxes, live cooking, VIP-terraces etc.
Slide 26: Inspiration: New Orleans Saints Field Level Box
INSPIRATION: NEW ORLEANS SAINTS FIELD LEVEL BOX
Slide 27: Floor Boxes - First in Europe
FLOOR BOXES - FIRST IN EUROPE * ee PPP a Srereerek
Slide 28: Concerts & International Matches
CONCERTS & INTENATIONAL MATCHES
Slide 29: Temporary Stadium
TEMPORARY STADIUM
Slide 30: Craft / New Wave Danmark A/S
CRAFT «:- NewWiawe. NEW WAVE DANMARK A/S
Slide 31: Q&A
Q&A