Aqua Bio Technology Asa · OSL:ABTEC
Aqua Bio Technology Asa — Investor Presentation (July 2021)
62 slides from Aqua Bio Technology Asa's investor presentation, July 2021
Slide 1: Aqua Bio Technology ASA – B Natural
ab 0 is SS AQUA BIO TECHNOLOGY ASA * | AT U R A L
Slide 2: Company information, market segment, the brand, the science, products
COMPANY INFORMATION MARKET SEGMENT THE BRAND THE SCIENCE PRODUCTS ADVERTISING EXAMPLES SUMMARY
Slide 3: Company information
• Founded in 2000 • ABT’s listing on Euronext Expand facilitates the perception of the • Listed on Oslo Axess (now Euronext Expand) in 2008 company as a reliable and trustworthy partner (ticker: ABT) following Euronext's acquisition of Oslo Stock • ABT’s purchase of Moana Skincare improves margins a
Slide 4: Technology by nature
TECHNOLOGY BY NATURE Technology by nature Aqua Bio Technology (ABT) is a driving force in the skin care industry’s green shift. ABT commercializes new active ingredients and finished products in the cosmetic sector. Our products are meeting an increasing demand from the industry. All our products ar
Slide 5: With new science, we harvest the most potent natural ingredients
With new science, we harvest the most potent natural ingredients, for sustainable and green skincare. DR. ESPEN KVALE
Slide 6: Market overview
M A R K E T O V E R V I E W. • Global skin care is growing - natural skin care is surging • The Global Cosmetic Skin Care market size is projected to reach $ 13.46 billion by 2026, up from USD 12.84 billion in 2020, implying a CAGR of 4.5% from 2021-2026 Source: marketwatch.com, kbvresearch.com, ncb
Slide 7: Market overview: long-term growth trends
M A R K E T O V E R V I E W. Expected growth is being supported by long-term trends • Rising demand for chemical-free products because of greater awareness of harmful effects of chemical products • As for organic food, people are increasingly looking at organic beauty products • Stronger customers f
Slide 8: Sustainable skincare – a trend for the now
M A R K E T O V E R V I E W. Sustainable skincare – a trend for the now • “Natural”, “Organic” and “Eco-friendly” products are in focus growth among more conscious consumers and has driven evolution in the beauty and skincare marketplace • The increased popularity of sustainable skin and beauty prod
Slide 9: Slide 9
Slide 10: If it's not found in nature, it will not be found in our products
If it’s not found in nature, it will not be found in our products. Our all natural and certified organic ingredients have a high impact on your skin, but a low impact on the environment. Unique formulations help us achieve up to 96 % active ingredients in our products. Wild and extreme conditions yi
Slide 11: The Challengers
THE CHALLENGERS These are women with high cultural competence and exquisite taste. They are concerned with their appearance, but at the same time want to distance themselves from the superficial beauty industry. They want to appear independent, are not afraid to go their own way and use their skills
Slide 12: Meeting demand for a more sustainable cosmetics industry
The brand will meet a growing demand for a more sustainable cosmetics industry. We want to be an effective and completely natural alternative to chemical skin care products that are known for their negative effects on health and the environment. Where traditional skin care products often replace the
Slide 13: Skin care series in the SPA segment built on natural ingredients
This is a skin care series in the SPA segment that is built on natural ingredients. Unlike other skin care series, which primarily consist of a base cream with few active ingredients, we have developed products with up to 96 % active ingredients. Nature's own active ingredients that actually do some
Slide 14: High concentration of active ingredients
The brand has a high concentration of active ingredients that have a documented effect on your skin. Where others deliver little other than beautiful promises, grease, water and fine packaging, we are concerned with a lasting effect.
Slide 15: Independent, authentic, natural
Independent, authentic, natural. We deliver well-being and healthy and fresh skin on our own terms. Where others are exclusively concerned with the superficial, we demand more. We are clear about what we stand for, and have the confidence to say what we mean.
Slide 16: Brand essence: functionality, philosophy, personality, differentiation
FUNCTIONALITY High concentration of active ingredients from plants, algae and the ocean to preserve and restore skin balance, well-being and beauty. PHILOSOPHY PERSONALITY BRAND ESSENCE A driving force Independent, behind authentic and the green shift natural. in skincare Women should demand more th
Slide 17: Brand essence
BRAND ESSENCE For women who are skeptical of the beauty industry's empty promises and want all-natural products, B Natural represents a skin care range that, unlike its competitors, delivers a very high concentration of active ingredients (up to 96 %) that help keep your skin healthy in a sustainabl
Slide 18: Glycoplus is the key
Glycoplus® is the key B Natural’s red algae extract, Glycoplus®, is a revolution in skin care. Our own unique ingredient plays a key role in most of our products. It allows us to replace synthetic emulsifiers and viscosity modifiers found in traditional skincare with this natural ingredient. The mar
Slide 19: Glucan/glycan content in Glycoplus
Amongst a plethora of actions seen from Glycoplus®, the glucan/glycan content in Glycoplus® is considered one of the most important components of this ingredient: other active substances, glucans/glycans are considered “Nature’s own medicine”. Glucans/glycans • ..are unique polysaccharides found in
Slide 20: The human skin
The human skin • Is the largest organ of the human body • In size: 1.5-2 m2 in surface • Functions of the skin include e.g protection, sensitivity, absorption, storage synthesis and esthetics/communication
Slide 21: Aging skin – what happens
Aging skin – what happens • Upper layer gets thinner – rejuvenation of the skin is reduced, and skin is more prone to irritation • Unorganized skin cells results in increased permeability and reduced protection • Loss of sebaceous glands and melanocytes results in reduced emollification of the skin
Slide 22: The skin – like a house of cards
The skin – like a house of cards • The goal of skincare is to keep the skin healthy in order to complete its daily tasks • Loss of certain skin cells can be considered like pulling cards from a House of Cards, eventually it falls – for the skin this means aging and fine lines/wrinkles • Targeting th
Slide 23: Other unique New Zealand ingredients
Other unique New Zealand ingredients
Slide 24: Harakeke
Harakeke Has a positive effect on overproduction of sebum. Combined with a natural anti- microbial component it has shown to be effective against problem skin. Soothes and hydrates the skin naturally and may also reduce swelling and redness.
Slide 25: Mamaku
Mamaku Rich in a gel that has a special composition of polysaccharides (glycans) that gives a good lifting effect on the skin. Helps to reduce fine lines and wrinkles.
Slide 26: Kowhai
Kowhai Has shown to provide unique cleansing effects and have a soothing effect on skin.
Slide 27: Manuka honey
Manuka honey Manuka has shown to have inherent anti- bacterial effects. Contributes to moisturizing the skin and has a soothing effect.
Slide 28: And a plethora of other natural actives
And a plethora of other natural actives…
Slide 29: Percentage increase in skin hydration
Percentage increase in skin hydration on application of B Natural products 45.00% Percentage increase in skin hydratio n 40.00% 35.00% Control (No product) 30.00% 25.00% B Natural Mask 20.00% 15.00% B Natural Serum + 10.00% B Natural Day Cream Dry Skin 5.00% **Level of significance 99% 0.00% ***Leve
Slide 30: Product portfolio
“ABT’s portfolio of skincare PRODUCT PORTFOLIO products focuses on natural active ingredients delivered to the skin at a minimum of about 10x the concentration of traditional skincare products and up to a stunning 96% of natural active ingredients” 96% • Caution: As all cosmetic products, our produc
Slide 31: B Intuitive
B INTUITIVE Our products are color-coded, guiding you through the steps of your daily skin regimen. Start off light and finish dark, it’s that easy.
Slide 32: Product regimen by skin type
Mature & Dry Skin Dry Skin Normal to Oily Skin Mist Makeup Cleansing Gentle Oil Serum Mask Day Creams Eye Gel Night Night Remover Milk Exfoliator Serum Cream
Slide 33: Product range
Product range
Slide 34: Product range: for men
Product range FOR MEN p / NATURAL Seum Moisturizer
Slide 35: Rituals
Rituals OILY SKIN MATURE SKIN DRY SKIN
Slide 36: Rituals
Rituals EYE CARE NIGHT CARE FOR MEN
Slide 37: Advanced Rituals
Advanced Rituals OILY SKIN MATURE SKIN
Slide 38: Advanced Rituals
Advanced Rituals DRY SKIN NIGHT CARE
Slide 39: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. helianthus annuus (sunflower) seed oil*, olea europaea (olive) fruit oil*, persea gratissima (avocado
Slide 40: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. aqua (water), algae (new zealand red seaweed) extract*, aloe barbadensis (aloe vera) extract*, olea e
Slide 41: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. aqua (water), algae (new zealand red seaweed) extract*, aloe barbadensis (aloe vera) extract*, orzya
Slide 42: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. algae (new zealand red seaweed) extract*, glycerin*, mel (manuka honey)*, phormium tenax (harakeke) e
Slide 43: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. oenothera biennis (evening primrose) oil*, cannabis sativa (hemp) seed oil*, cyathea medullaris (mama
Slide 44: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. algae (new zealand red seaweed) extract*, phormium tenax (harakeke) extract and glycerin*, macropiper
Slide 45: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. aqua (water), algae (new zealand red seaweed) extract*, aloe barbadensis (aloe vera) extract*, glycer
Slide 46: Product ingredients and directions
• Storage and directions: Please store in a cool and dry place. • Use within 3 months of opening. algae (new zealand red seaweed) extract*, aqua (water), aloe barbadensis (aloe vera) extract*, glycerin*, borago officinalis (borage) seed oil*, simmondsia chinensis seed (jojoba) oil*, cetearyl olivate
Slide 47: Product ingredients and directions
• Storage and directions: Please store in a cool and dry place. • Use within 3 months of opening. algae (new zealand red seaweed) extract*, aloe barbadensis (aloe vera) extract*, oenothera biennis (evening primrose oil) oil*, glycerin*, borago officinalis (borage) seed oil*, mel (manuka honey)*, mac
Slide 48: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. aqua (water), algae (new zealand red seaweed) extract*, aloe barbadensis (aloe vera) extract*, persea
Slide 49: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. aqua (water), glycerin *, sodium levulinate (corn) and sodium anisate (basil), cyathea medullaris (ma
Slide 50: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. algae (new zealand red seaweed) extract*, macropiper excelsum (kawakawa) leaf extract and glycine soj
Slide 51: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. aqua (water), algae (new zealand red seaweed) extract*, aloe barbadensis (aloe vera) extract*, rosa r
Slide 52: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. algae (new zealand red seaweed) extract*, glycerin*, macropiper excelsum (kawakawa) leaf extract and
Slide 53: Product ingredients and directions
• Suitable for: All skin types, especially for sensitive, dry or mature skin. • Storage and directions: Please store in a cool and dry place. Shake well before use. • Use within 3 months of opening. aqua (water), algae extract (new zealand red seaweed extract)*, aloe barbadensis (aloe vera) extract*
Slide 54: Key visuals (Advertising Examples)
Key visuals (Advertising Examples)
Slide 55: Conscious poster advertising
Slide 56: Demanding poster advertising
Slide 57: Outdoor advertising examples
Slide 58: Conscious advertising
CONScloys Ko hate ear myosin Xo hata chao nithecnrianmene Werle atl pdt oe fea cONstIoUs
Slide 59: B Natural shopping bag
Slide 60: b-natural-skincare.com
http://www.b-natural-skincare.com/
Slide 61: Summary
SUMMARY - Sustainable and all natural cosmetic products - 70%-96% certified organic active ingredients • 13 female products, 2 products for men, 4 baby products in development phase • Hitting all the consumer trends, products superior to competition • Glycoplus® - the unique red seaweed extract harv
Slide 62: B Natural – Aqua Bio Technology ASA
NATURAL AQUA BIO TECHNOLOGY ASA
Aqua Bio Technology — Investor Presentation (July 2021) on 6ix