Hemnet Group Ab · OMXSTO:HEM
Hemnet Group Ab — Q3 2026 Earnings Presentation
23 slides from Hemnet Group Ab's earnings presentation, Oct 22, 2026
Slide 1: Hemnet Group's Interim Report Q3 2026
Hemnet Group AB (publ) Hemnet Group’s Interim Report Q3 2026 Q3 2026 ⎸22 October 2026
Slide 2: Q3 2026 Highlights
Hemnet Group’s Interim Report Q3 2026 Q3 2026 Highlights Jonas Gustafsson · CEO
Slide 3: Summary of Q3 2026
Summary of Q3 2026 Highlights Key financials A strategic pivot - for ● New strategic initiatives announced during Q3, Net sales growth including new free listing tiers, an updated full market coverage and leadership compensation model and a cost savings program -17.8% (SEK 301.5m) ● Significant user e
Slide 4: Net sales and EBITDA impacted by reduced listing volumes and revenue recognition timing
Net sales and EBITDA impacted by reduced listing volumes and revenue recognition timing Net Sales | Q3 2026 (SEK) Net sales growth | YoY (%) EBITDA | Q3 2026 (SEK) EBITDA Margin | Q3 2026 (%) 301.5M -17.8% 144.1M 47.8% -26.3% -17.8% 4 Q3 2026 Highlights
Slide 5: A more active property market
A more active property Published listings per quarter (Y/Y change) market Property market commentary ● Published listings decreased by 13.0% in Q3 and by 20.5% on an LTM basis ● Average LTM listing duration on Hemnet in Q3’26 increased to 65 days (up from 64 days in Q2’26 and 52 days in Q3’25) ● Sig
Slide 6: Taking decisive action to build a better Hemnet for buyers, sellers and agents
Taking decisive action to build a better Hemnet for buyers, sellers and agents Introducing free entry-level listing formats Hemnet introduces free entry-level listing formats to gather the complete public market inventory into a single, user-centered search experience, while simplifying the paid pac
Slide 7: Hemnet is uniquely positioned in the Swedish property market
Hemnet is uniquely positioned in the Swedish property market >2 x 97% 25+ >2 m More sessions than Brand awareness among Years of brand and Structured proprietary the #2 platform* property sellers** industry leadership data from >2m listings * Hemnet’s average monthly sessions across all platforms du
Slide 8: Expanding our platform to gather all publicly available listings into a single, unified search experience
Expanding our platform to gather all publicly available listings into a single, unified search experience ● Hemnet is introducing new entry-level listing formats: a free entry-level option for real estate agents launched on 20 October, Max paired with automatically aggregated listings within short P
Slide 9: Improving Hemnet with a new and complete search experience
Improving Hemnet with a new and complete search experience Moving from Moving to ~55% of published listings available on Hemnet* All publicly available listings on Hemnet The #1 property platform in Sweden on traffic and The #1 property platform in Sweden on traffic, reach and supply reach A single-sour
Slide 10: Strengthening the team and establishing a new operating model
Strengthening the team and establishing a new operating model ● New operating model better geared for speed and commercial success ○ Faster and leaner organization with fewer decision layers ○ Ambition to substantially increase output and transform Hemnet’s platform to provide the best user experien
Slide 11: Improving the buyer and seller experience through continuous product improvements
Improving the buyer and seller experience through continuous product improvements ● A unified one-list search experience that makes it easier for +30% more buyers to find homes and connect with agents, while increasing leads from visibility for sellers, with promising initial results: ‘Kommande’ listi
Slide 12: Q3 2026 Financials
Hemnet Group’s Interim Report Q3 2026 Q3 2026 Financials Peter Messner · CFO 12
Slide 13: Financial summary Q3 2026
Financial summary Q3 2026 Net sales growth Paid ARPL growth EBITDA margin -17.8% +9.2% 47.8% year-on-year year-on-year SEK 301.5m SEK 8,986 SEK 144.1m Published listings Free cash flow (LTM) Leverage (LTM) Headcount -13.0% -31.1% 1.3x 174 year-on-year year-on-year 36.2k listings SEK 556.5m +0.8x vs.
Slide 14: B2C revenues impacted by 'Sell first, pay later', B2B revenues down by 3% year-on-year
B2C revenues impacted by ‘Sell first, pay later’, B2B revenues down by 3% year-on-year B2C Property sellers ● Paid listings and net sales were continuously impacted by the launch of ‘Sell first, SEK 248.7m (-20%) pay later’, which means that revenue is recognised only when the listing is sold Real es
Slide 15: EBITDA development reflects lower listing volumes and 'Sell first, pay later' transition
EBITDA development reflects lower listing volumes and 'Sell first, pay later' transition EBITDA bridge Y/Y | SEK million, Y/Y change Key drivers Net sales decreased by -17.8% driven by lower A Net sales listing volumes paired with a timing shift in revenue recognition from ‘Sell first, pay later’ Com
Slide 16: Strong cash conversion, while lower EBITDA and resulting FCF increase leverage ratio
Strong cash conversion, while lower EBITDA and resulting FCF increase leverage ratio LTM FCF & cash conversion Share buybacks Net debt & leverage SEK million, percent SEK million, thousand shares SEK million, leverage x 16 Q3 2026 Financials Note: definitions of alternative key ratios can be found in
Slide 17: A new and simplified compensation model that is better aligned with Hemnet's new listing structure
A new and simplified compensation model that is better aligned with Hemnet’s new listing structure Four key components New compensation model from 1 November 2026 1. Administration fee: Continued 600 SEK admin fee per published paid listing, as per Bas 20% commission general cooperation agreements w
Slide 18: Streamlining our operations to build a faster, leaner and more agile organization
Streamlining our operations to build a faster, leaner and more agile organization Operational streamlining for long-term growth: ● Hemnet is executing an organizational transformation to create a faster, leaner and more agile organization, unlocking further growth potential and supporting the new st
Slide 19: Q3 2026 Summary
Hemnet Group’s Interim Report Q3 2026 Q3 2026 Summary Jonas Gustafsson · CEO 19
Slide 20: A new Hemnet is taking shape, built to win
A new Hemnet is taking shape, built to win ● Net sales and paid listings in third quarter negatively impacted by ‘Sell first, pay later’, where revenues are recognized upon property sale rather than over the listing period ● We are taking decisive steps to restore Hemnet as the most efficient and power
Slide 21: Questions & Answers
Hemnet Group’s Interim Report Q3 2026 Questions & Answers 21
Slide 22: Financial calendar, important links and IR contact
Financial calendar IR Contact 13 Nov 2026 Net sales October 2026 Ludvig Segelmark 14 Dec 2026 Net sales November 2026 Head of IR 28 Jan 2027 Year-end report 2026 +46 702 50 14 40 ludvig.segelmark@hemnet.se 27 Apr 2027 Q1 report 2027 Important links Corporate website: https://www.hemnetgroup.se/en/ H
Slide 23: Disclaimer
Disclaimer This presentation may contain forward-looking information and statements with respect to the financial condition, results of operation and business of Hemnet Group AB (publ) (the "Company"). Such forward-looking information and statements are based on current expectations, estimates and pr