Clas Ohlson Ab Class B · OMXSTO:CLAS_B
Clas Ohlson Ab Class B — Q4 2025 Earnings Presentation
31 slides from Clas Ohlson Ab Class B's earnings presentation, Jun 12, 2025
Slide 1: Q4 report
Q4 report 12 June 2025 Kristofer Tonström President & CEO Pernilla Walfridsson CFO 1
Slide 2: Agenda
• Business update • Financial development Agenda • Events after the reporting period • Strategy update and summary • Q&A 2
Slide 3: Highlights Q4 and FY 2024/25
✓ Q4 total sales 2,343 MSEK ✓ Organic +10% ✓ Online sales growth +19% Highlights ✓ Q4 operating profit at 109 MSEK, operating margin at 4.6% Q4 and FY 2024/25 ✓ FY 2024/25 total sales 11,627 MSEK ✓ FY operating profit at 1,171 MSEK, operating margin 10.1% ✓ Operating cash flow FY 1,830 MSEK (1,489)
Slide 4: Business update
Business update 4
Slide 5: Strategic position
Strategic position Competitive advantages Leveraging competitive advantages • • • • • • Tidy up Light up Create a conscious Connect & enjoy Fix your your home. your home. home environment. your home. home. 5
Slide 6: Financial targets and framework
Sales Operating margin Financial targets and framework 5% Clas Ohlson targets to achieve 7-9% The company is targeting an organic sales growth of a reported operating margin* 5% per year of 7-9% per year * i.e incl IFRS16 Dividend policy Net debt/EBITDA* >50% Dividends are to comprise at <2x Net deb
Slide 7: Strategy execution – overview Q4 24/25
Strategy execution – overview Q4 24/25 Make assortment relevant A profitable and growing Build a robust 12 months/year. online business. store network. ✓ All prioritised niches driving growth ✓ Online sales growth 19% ✓ Strong LFL development ✓ All-weather product portfolio creates ✓ Online sales 21
Slide 8: Customer relevance and satisfaction
Customer relevance and satisfaction Product reviews Affordability Q: How affordable do you think the following brands are? Net promoter score 5 200000 60 4,5 150000 55 4 100000 4% 64% 32% Clas Ohlson 50 3,5 50000 45 3 0 40 Low price 6% 54% 40% competitors average No of reviews Score 1-5 Not affordab
Slide 9: All prioritised niches are growing
All prioritised niches are growing Tidy up Light up Create a conscious Connect & enjoy Fix your your home. your home. home environment. your home. home. Adjacent product segments Spare parts 9
Slide 10: Financial development
Financial development 10
Slide 11: Continued strong sales development
Continued strong sales development Total sales, MSEK Online sales, MSEK Q4 • Total sales up 8% to 2,343 MSEK, of which 10% organic and -2% currency effects • Online sales up 19% to 493 MSEK FY 2024/25 Online share of total sales (R12), % • Total sales up 14% to 11,627 MSEK, of which 10% organic and
Slide 12: Positive development in all markets
Positive development in all markets Sweden Norway Finland Organic Q4: +9% Q4: +12% Q4: +3% growth: Q1-Q4: +12% Q1-Q4: +11% Q1-Q4: +4% 12
Slide 13: Macro trends with business impact
Macro trends with business impact Spot prices for 40t containers from Asia to Gothenburg $18 000 Factors impacting Clas Ohlson: $16 000 $14 000 • Container shipping costs and raw material and commodity prices $12 000 $10 000 • Translation/transaction effects - sales instant effects and purchasing $8
Slide 14: Gross margin increased vs last year
Gross margin increased vs last year Sourcing and Product/price mix transportation Currency effects, 39.4% incl. hedging 39.5% Q4 2023/24 Q4 2024/25 14
Slide 15: Financial overview
Financial overview Share of selling expenses, Q4 32.8 Q4 Q4 Q1-Q4 Q1-Q4 MSEK 24/25 23/24 24/25 23/24 % (34.0%) Operating profit excl. one- 109 65 1,171 921 off items Administrative expenses, Q4 48 One-off items 0 0 0 -205 MSEK Operating profit 109 65 1,171 717 (42 MSEK) Profit after financial items
Slide 16: Efficient and well-balanced inventory
Efficient and well-balanced inventory • Inventory level: 2,415 MSEK (2,448) at the end of the period 16
Slide 17: Solid cash flow and financial position
Solid cash flow and financial position Q1-Q4 Q1-Q4 Approved credit facilities 1,008 MSEK 24/25 23/24 MSEK Cash flow from operating activities, before 1,716 1,351 Of which utilised 0 MSEK change in working capital Change in working capital 114 137 Net debt/EBITDA excl. IFRS 16 Cash flow from operatin
Slide 18: Investments
Investments FY 2024/25 • Total investments 157 MSEK (554) • New stores and refurbishments 99 MSEK (80) 554 • IT systems 31 MSEK (3) Outlook 2025/26 • Investments in new stores, store refurbishments logistics and IT • Total investments in 2025/26 expected to amount to 157 123 approx. 250 MSEK 22/23 2
Slide 19: Events after the reporting period
Events after the reporting period 19
Slide 20: Changes to our reporting as from Q1 2025/26
Changes to our reporting as from Q1 2025/26 • ✓ ✓ ✓ 20
Slide 21: Impact on gross margin
Impact on gross margin • Up to and including Q4 2024/25, costs related to handling and distributing products at DC, in stores and at HQ have been included in cost of goods sold As from Q1 2025/26, these costs will be allocated to: o personnel expenses o other external expenses o depreciation/amortis
Slide 22: May sales development
May sales development • Total sales up 4% to 883 MSEK, of which 8% MSEK organic and currency effects -3% Total ‒ Sweden +7% organic ‒ Norway +16% organic ‒ Finland +3% organic ‒ Other markets -47% organic • Store network increased by 9 stores compared to end of May last year 22
Slide 23: Proposed dividend
Proposed dividend • Proposed dividend 7.00 SEK per share (4.25) to be distributed as two separate payments of 3.50 SEK SEK • Strong EPS development enables increased dividend 7.00* • Dividend in line with dividend policy At least 50 per cent of earnings per share after tax, with 4.25 consideration f
Slide 24: Strategy update and summary
Strategy update and summary 24
Slide 25: Strategic position
Strategic position Competitive advantages Leveraging competitive advantages • • • • • • Tidy up Light up Create a conscious Connect & enjoy Fix your your home. your home. home environment. your home. home. 25
Slide 26: We see great growth opportunities in our core business
We see great growth opportunities in our core business Tidy up Light up Create a conscious Connect & enjoy Fix your your home. your home. home environment. your home. home. Adjacent product segments Spare parts 26
Slide 27: Clas Ohlson's current market opportunity: ~340 BSEK, and growing
Clas Ohlson’s current market opportunity: ~340 BSEK*, and growing ~ 340 ~3.4% ~ 86% ~5.9m ~22m bnSEK market brand Club Clas share awareness population members TAM 27 * source: Eidra Consulting (formerly Cupole)
Slide 28: Focus on defined growth drivers also in 2025/26
Focus on defined growth drivers also in 2025/26 A relevant assortment all year round A profitable and growing Building and operating a via prioritised niches. online business. robust store network. A competitive Efficient customer A strong organisation and cost base. communication. sustainability in
Slide 29: Clear path to continued growth and value creation
Clear path to continued growth and value creation Central store Well positioned in Needs-driven product locations, full-scale Strong financial position and focus large and growing assortment and high e-commerce and on increasing earnings per share product niches. customer satisfaction. effective mar
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