Grupo Hotelero Santa Fe Sab De Cv · BMV:HOTEL
Grupo Hotelero Santa Fe Sab De Cv — Investor Presentation (October 2024)
34 slides from Grupo Hotelero Santa Fe Sab De Cv's investor presentation, October 2024
Slide 1: Corporate Presentation October 2024
Corporate Presentation October 2024
Slide 2: Grupo Hotelero Santa Fe
Grupo Hotelero Santa Fe Ticker: HOTEL (BMV) Focus: a leading Mexican hotel company focused on acquiring, use conversion, operating owned and third-party hotels and development. Krystal: Proprietary Mexican brand with over 36 years of Hilton Garden Inn Monterrey Aeropuerto recognition which is an imp
Slide 3: 3Q24 Comments from the Executive Vice President
3Q24 Comments from the Executive Vice President Mr. Francisco Zinser, stated: In the first nine months of 2024 we posted a 66.6% occupancy in our portfolio, the highest first nine months occupancy in the past 7 years for Grupo Hotelero Santa Fe. Additionally, we posted a 25.7% EBITDA Margin in the s
Slide 4: Portfolio Snapshot
Portfolio Snapshot Ownership Segment Brand Category Portfolio of 26 hotels with 6,258 rooms: 15 owned and 11 under management contracts 26 operating Krystal Grand Los Cabos 33
Slide 5: Krystal Brand Architecture
Krystal Brand Architecture 6 Cities 5 Cities 5 Cities 1 Cities 17 6 Hotels 5 Hotels 5 Hotels 1 Hotels Hotels 1,955 1,709 752 400 Rooms Rooms Rooms Rooms 4,816 Rooms Resort and Resort and Urban Resort Urban Urban Grand Tourism 5 Stars 4 Stars 4 Stars Note: Figures include owned hotels with 50% or mor
Slide 6: Our Footprint
Our Footprint 1 MEXICO CITY 8 CANCUN & RIVIERA MAYA Hyatt Regency Mexico City Insurgentes Krystal Grand Punta Cancun 7 Krystal Grand Suites Krystal Urban Cancún Krystal Satelite María Barbara Mahekal Beach Resort Krystal Urban Aeropuerto CDMX Krystal Resort Cancun 5 SLS Cancun 2 MONTERREY Secrets Tu
Slide 7: Properties incorporated since IPO
Properties incorporated since IPO Krystal Grand Breathless Krystal Krystal Los Cabos Tulum Urban Monterrey Opened 2Q17 Under Guadalajara Opened 454 Rooms Owned @ 50% Construction 300 Rooms 3,915 Rooms added Opened 2Q16 140 1Q17 207 Rooms Krystal Grand Third-party Krystal Urban Since IPO Rooms Owned
Slide 8: Third Party Brands we Operate
Third Party Brands we Operate 77
Slide 9: Proven Business Strategy
Proven Business Strategy • Growth: via acquisitions and conversions focusing on: 3x3 Geographic Focus • Mexico City, Monterrey and Guadalajara • Cancun /Riviera Maya, Puerto Vallarta / Riviera Nayarit and Los Cabos • Operating capacity: leverage our skill set to continue providing extraordinary resu
Slide 10: Focus on profitability with an efficient cost structure
Focus on profitability with an efficient cost structure • Krystal Brand: value, scale and profitability. Over 5 Billion pesos invested in Krystal assets in the last 5 years by GHSF and third-party investors. • High Domestic Penetration: 65% domestic customers Krystal Urban • Reduced seasonality: due
Slide 11: Business Model and distribution Channels
Business Model and distribution Channels HOTEL has developed different products and concepts which Diversified Distribution Channels maintain our brands within the preference of domestic and Urban Hotels international travelers Commercial Models Examples Commissionable 36% Increasing Non- strength i
Slide 12: Acquisition Turnaround
Acquisition Turnaround At HOTEL we focus on turning around poorly managed hotels by • Improving the top line through sales and marketing plans • Ramping up profitability through cost and expense synergies & operational efficiencies • Improving quality standards • Top & bottom-line teams analyzing an
Slide 13: Construction, Development and Use Conversion
Construction, Development and Use Conversion At HOTEL when we open a new property we focus on: • Reaching the breakeven point quickly so the property starts generating returns in as less time as possible • Increasing occupancies to be more profitable, aiming to be above 60% • Stabilizing EBITDA abov
Slide 14: Hyatt Regency Mexico City Insurgentes
Hyatt Regency Mexico City Insurgentes • Opened in April 2023 • 50% Ownership • Building includes: • 201 Grand Tourism suites • 111 condo-hotel rooms • Gourmet experience area • Parking • Investment per room 160 thousand dollars 13 13
Slide 15: Mahekal Beach Resort
Mahekal Beach Resort • 50% Ownership • 195 Rooms • Top oceanfront location in Playa del Carmen • Acquired in December 2022 • Investment per Room was 287 thousand dollars 14 14
Slide 16: Secrets Tulum Resort & Beach Club
Secrets Tulum Resort & Beach Club • 25% Ownership • 326 Rooms • Opened October 2023 • Investment per room was ~ 340 thousand dollars • Spa & Beach Club 15
Slide 17: Krystal Grand San Miguel de Allende
Krystal Grand San Miguel de Allende • 100% Ownership • 22 Rooms • Opened August 2023 16
Slide 18: Krystal Grand Punta Cancún - Expansion Altitude Tower
Krystal Grand Punta Cancún - Expansion Altitude Tower • 100 Grand Tourism category Suites • 34% increase in room inventory • The hotel has a 50% higher ADR than our portfolio • Investment per room was ~115 thousand dollars (does not include pre-exiting property and common area costs) 17 17
Slide 19: The Hacienda at Krystal Grand Puerto Vallarta
The Hacienda at Krystal Grand Puerto Vallarta • 192 new suites (Hacienda) • 100% ownership • 74% increase in room inventory • Investment per room was ~140 thousand dollars 18 18
Slide 20: Krystal Grand Suites (Mexico City)
Krystal Grand Suites (Mexico City) • 50% ownership • Gran Turismo category suites • Investment per room was ~US$ 170 thousand considering the product is oversized and includes kitchenet. 19 19
Slide 21: Hyatt Centric León Campestre
Hyatt Centric León Campestre • 50% Ownership • 140 5-star rooms • Located in “Puerta Bajio”, a real estate development with mall, offices, condos and hotel. • Investment per Room was ~140 thousand dollars 20 20
Slide 22: Financial Position
Financial Position 9M24 MXN USD • Our leverage is 3.6x Net Debt to EBITDA Debt 11.9% 88.1% • Our Debt is 88% denominated in dollars. Avg. Cost of Debt 14.40% 8.4% Revenues 64.4% 25.6% Operating Cashflow 8.6% 91.4% Krystal Urban Monterrey 21 21
Slide 23: Quarterly Results
Quarterly Results 3Q24 Results: • Revenue increased 3.4% to Ps. 678.2 million • Occupancy of the owned hotels was 61.0% • ADR was 1,641 for owned hotels • EBITDA decreased 7.7% to Ps. 143.6 million Krystal Satelite Maria Barbara YTD September 2024 Results: • Revenue decreased 5.9% to Ps. 2,116.4 mil
Slide 24: Why invest in HOTEL
Why invest in HOTEL • We are disciplined in valuation of acquisitions to maximize our shareholder returns • We have more flexibility that FIBRAs, which translates into closing favorable negotiations including acquisitions, associations and third-party management contracts • Diversifies portfolio in
Slide 25: Appendix
Appendix Krystal Resort Ixtapa Financial Statements and exhibits Krystal Urban Ciudad Juarez 24 24
Slide 26: P&L Income Statement
P&L Figures in thousands of Mexican pesos Third Quarter 9 months ended September 30 Income Statement 2024 2023 Var. % Var. 2024 2023 Var. % Var. Room Revenue 326,161 315,248 10,912 3.5 1,018,893 1,108,688 (89,795) (8.1) Food and Beverage Revenue 274,098 274,414 (316) (0.1) 879,919 925,881 (45,962) (
Slide 27: Balance Sheet
Balance Sheet Figures in thousands of Mexican pesos Balance Sheet Summary Sep-24 Sep-23 Var. Var % Cash and cash equivalents 182,551 250,849 (68,298) (27.2%) Accounts receivables and other current assets 269,524 186,888 82,636 44.2% Creditable taxes 390,046 393,547 (3,501) (0.9%) Accounts receivable
Slide 28: Cash Flow
Cash Flow Figures in thousands of Mexican pesos Third Quarter 9 months ended September 30 Cash Flow Statement 2024 2023 Var. % Var. 2024 2023 Var. % Var. Cash flow from operating activities Net income (86,308) (54,668) (31,640) 57.9 (120,674) 587,670 (708,343) NA Depreciation and amortization 82,935
Slide 29: Key Financial Highlights
SantaFe Brupo|notelero Figures in thousands of Mexican pesos Denominated in (currency): Debt* Pesos Dollars Total Short Term 22,110 422,954 445,064 Long Term 326,411 2,162,897 2,489,308 Total 348,521 2,585,851 2,934,372 % Total 11.9% 88.1% 100.0% Average rate of financial liabilities 14.40% 8.41% 9.
Slide 30: Currency Hedging Analysis
Currency Hedging Analysis 29 29
Slide 31: Key Operational Metrics
Key Operational Metrics Occupancy (%) ADR ($) RevPAR ($) Krystal Grand Nuevo Vallarta 30 30
Slide 32: HOTEL Timeline
HOTEL Timeline Grupo Chartwell The Company HOTEL executes a HOTEL announces a HOTEL announces a joins Nexxus Capital becomes public with follow-on for Ps. capital increase of Ps. capital increase of Ps. and Walton St. an IPO in the 1,832 million, 500 million with the 400 million with the Capital for
Slide 33: Krystal Urban Guadalajara (use conversion)
Krystal Urban Guadalajara (use conversion) 32 32
Slide 34: Contact Information
Contact Information Maximilian Zimmermann Enrique Martínez Guerrero Visit our website: Investor Relations & ESG Director CFO www.gsf-hotels.com mzimmermann@gsf-hotels.com emartinez@gsf-hotels.com +52 (55) 5261-0800 Krystal Resort Cancun Krystal Urban Aeropuerto Ciudad de Mexico 33 33
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