Brand Concepts Ltd. · NSE:BCONCEPTS
Brand Concepts — Q4 FY24 Earnings Presentation
34 slides from Brand Concepts's earnings presentation, May 29, 2024
Slide 1: Letter to exchanges: Investor Presentation March 2024
BRAND CONCEPTS LIMITED CIN – L51909MP2007PLC066484 UNO Business Park, 4th Floor, Indore Bypass Road, Opp. Sahara City, Bicholi Mardana, Indore - 452016 Phone: 91-731-4223000, Fax- 4221222/444 Email: info@brandconcepts.in Date: 29th May, 2024 To, To, National Stock Exchange of India Limited BSE Limit
Slide 2: Q4 & FY24 Investor Presentation
Q4 & FY24 I N V E S T O R P R E S E N TAT I O N Refer to disclaimer at end
Slide 3: Core Topics
CORE TOPICS 1. Quarter Performance 2. Way Forward 3. About Us - Key Performance Highlights - New International Brands - Company background - Financial Summary - Geographical Footprint - Leadership team; Orgn structure - Channel wise Contribution - Key categories - Our approach; Design process - Busi
Slide 4: Q4 & FY24 Performance Highlights
Q4 & FY24 Performance Highlights 3
Slide 5: New BAGLINE campaign 'EVOLVE'
New BAGLINE campaign 'EVOLVE' Featuring Arjun Rampal as brand ambassador 4
Slide 6: Q4 & FY24 Performance Highlights
Q4 & FY24 PERFORMANCE HIGHLIGHTS Quarterly (YoY) Annual (YoY) Commenting on the performance, Mr Abhinav Kumar, WTD & CEO said: Revenue Revenue “We have ended the year on a strong revenue threshold of Rs 250 cr which has outperformed our guidance and is a jump of ~54% YoY. Profit for the year also sa
Slide 7: Q4 FY24 Income Statement
Q4 FY24 INCOME STATEMENT Particulars (INR Mn) Q4FY24 Q3FY24 Q4FY23 YoY% FY24 FY23 YoY% Revenue from Operations 581.1 655.1 416.7 39.5% 2,506.2 1,632.2 53.6% Total Expenditure (excl. ESOP) 523.9 573.6 364.4 43.7% 2,207.7 1,419.8 55.5% EBITDA (excl. ESOP) 57.3 81.5 52.3 9.6% 298.5 212.4 40.6% EBITDA M
Slide 8: Channel Contribution
CHANNEL CONTRIBUTION FY23 FY24 1.5% 17.5% 10.7% 4.2% 16.6% 47.2% 45.7% 5.4% 2.6% 10.0% 5.1% 4.6% 15.7% 13.2% Online LFS LRFS COCO FOFO DND Online LFS LRFS COCO FOFO DND Corporate Institutions Govt Business LRFS: Licensor Flagship Stores (Tommy Hilfiger Stores) || LFS : Large Format Stores || COCO :
Slide 9: Geographical Footprint
GEOGRAPICAL FOOTPRINT Store Type No. of Stores Tommy Hilfiger Travel Gear (THTG) 4 BAGLINE 35 Store Locations No. of Stores 2 2 Madhya Pradesh (Indore(5), Bhopal, Gwalior) 7 1 Uttar Pradesh (Lucknow(2), Noida, Varanasi, Prayagraj) 5 2 Maharashtra (MMR – Mumbai Metropolitan Region)(Pune) 7 1 5 1 1 Pu
Slide 10: Way Forward
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Slide 11: Way Forward
WAY FORWARD Tommy Hilfiger, Sugarush, New International United Colors of Benetton, Manufacturing Bagline The Vertical Brands Aeropostale Expand our presence by Grow our offerings and The company is eyeing 2-3 new The company has started the Build and grow own Bagline scaling up existing MBOs and pre
Slide 12: About Us
About Us 11
Slide 13: About Us
ABOUT US EXCLUSIVE BRAND LICENSES: 2007 2018 Indore Year of Incorporation IPO Based 1. Tommy Hilfiger 2. United Colors of Benetton • Brand Concepts is a premier resource for licensed fashion and lifestyle brands in category: 3. Aeropostale Travel Gears: Luggage Trolleys, Backpacks, Small Leather Goo
Slide 14: Leadership Team
LEADERSHIP TEAM Prateek Maheshwari Abhinav Kumar Managing Director CEO & Whole Time Director • Mr. Prateek Maheshwari holds the degree of MBA from S.P. Jain Institute, • Mr. Abhinav Kumar is the co-founder of Brand Concepts. Mumbai. • He started his career with Advertising and later moved on to head
Slide 15: Key Categories
KEY CATEGORIES BACKPACKS 01 02 LUGGAGE We design and manufacture trendy and sturdy Based on individual taste and preference, we backpacks. We make laptop bags, duffle & gym bags, meticulously design our travel gear. We create luggage rucksacks and school backpacks. both hard & soft, that is loaded w
Slide 16: Our Approach
OUR APPROACH Brand Concepts is built on the thinking of our Founders. They believe that brand and lifestyle licensing is mutually beneficial to both the licensor and the licensee. While the brand owner/licensor benefits from generating a new revenue stream, increasing their brand awareness, and expa
Slide 17: Design Process
DESIGN PROCESS EMPATHISE DEFINE IDEATE PROTOTYPE TEST IMPLEMENT Conduct research to Combine all our research Brainstorm and generate Build a real tactile Return to our users for Put the vision into effect develop an and observe where our a range of crazy and representation for a feedback understandi
Slide 18: Business Model
BUSINESS MODEL LICENSED BRANDS Partner with top international and domestic 01 PRODUCT DESIGN The product team analyses the brand, 02 brands as an exclusive licensee in key product competitive landscape & prepares a product categories. brief for the design team The design team prepares the design whi
Slide 19: Sales Channels
SALES CHANNELS EBOs Tommy Hilfiger Travel Gear Outlets Bagline outlets BAGLINE MBOs / Retail Online Brand Concepts currently has The company currently has www.bagline.com is the E- The company sells its The company sells through 4 Tommy Hilfiger Travel 35 Bagline stores across Commerce portal of BCL
Slide 20: BAGLINE & Bagline.com
BAGLINE & Bagline.com Specialty stores are the latest in-thing in e-commerce. While the earlier websites followed the 'all-things-under-one-roof' strategy ▪ www.bagline.com is the E-Commerce venture of Brand Concepts Ltd.(BCL), which is a fashion accessory retail company. The physical stores of BCL
Slide 21: Annual Financial Highlights
Annual Financial Highlights 20
Slide 22: Annual Income Statement
ANNUAL INCOME STATEMENT Particulars (INR Mn) FY20 FY21 FY22 FY23 FY24 Net Sales 712.8 427.9 861.7 1,632.2 2,506.2 Total Expenditure 670.4 458.6 784.2 1,419.8 2,207.7 EBITDA 42.4 -30.6 77.5 212.4 298.5 EBITDA Margin (%) 6.0% -7.2% 9.0% 13.0% 11.9% Other Income 1.9 1.0 6.1 3.8 13.8 Depreciation 14.6 1
Slide 23: Annual Balance Sheet
ANNUAL BALANCE SHEET Particulars (INR Mn) FY23 FY24 Particulars (INR Mn) FY23 FY24 Equity & Liabilities Non-Current Assets Equity Property Plant & Equipment 153.0 395.8 Equity Share Capital 105.8 111.3 Capital Work-in-progress 0.0 0.0 Other Equity 174.4 451.3 Other Intangible Assets 0.3 0.2 Total Eq
Slide 24: Our Brands
Our Brands 23
Slide 25: Tommy Hilfiger
Tommy Hilfiger (TH) is one of the most successful fashion brands in the world. Background Retail Network Licensed Products • Present in 90+ countries • 100+ TH Exclusive Brand Small Leather Goods (SLG): Outlets • One of the most popular • Multi-brand Stores • Belts foreign brands in India • Digital
Slide 26: United Colors of Benetton
UNITED COLORS OF BENETTON UCB is an ambassador of contemporary casual chic style. It is one of the world’s most popular & loved Brand. Background Retail Network Licensed Products • Present in 120+ countries • 200+ UCB Exclusive Brand • Small Leather Goods (SLG) Outlets • UCB has a network of 6500+ •
Slide 27: Aeropostale
Aeropostale is a readily recognizable, famous American brand that is known for its trendy clothing and accessories. A Background Retail Network Licensed Products E • Present in 20+ countries. • Exclusive Brand Stores • Travel Gear R • Multi-brand Stores • 350+ stores operated • Digital commerce plat
Slide 28: Sugarush
Sugarush believes in breaking the conventional parameters of fashion & giving something new & fresh, that will help one set apart. Background Retail Network Products • In-house brand of BCL, Point of Sales (POS): Women Fashion Accessories: started in 2014. Bagline Stores • Handbags Bagline India (On
Slide 29: The Vertical
The Vertical is for Young & Vibrant youth who appreciate Urban Global Fashion and yet seeks value for money. Background Retail Network Products • In-house brand of BCL, Point of Sales (POS): Fashion Accessories: Bagline Stores started in 2014. • Belts Bagline India Online • Caters mainly to the outd
Slide 30: Annexure
Annexure 29
Slide 31: Manufacturing & Warehouse
MANUFACTURING & WAREHOUSE 30
Slide 32: Bagline on Social Media
BAGLINE ON SOCIAL MEDIA https://www.instagram.com/baglineindia/ https://www.facebook.com/baglineindia www.baglineindia.com 31
Slide 33: Disclaimer
DISCLAIMER This document has been prepared for information purposes only and is not an offer or invitation or recommendation to buy or sell any securities of Brand Concepts Ltd (“BCL”, "Company“), nor shall part, or all, of this document form the basis of, or be relied on in connection with, any con
Slide 34: Thank You
Thank You FOR FURTHER INFORMATION PLEASE CONTACT Brand Concepts Ltd KAPTIFY® Abhinav Kumar KAPTIFY Consulting Whole Time Director Investor Relations Strategy & Consulting cfo@brandconcepts.in Tel: +91-845 288 6099 www.brandconcepts.in contact@kaptify.in www.kaptify.in