New Wave Group Ab Class B · OMXSTO:NEWA_B
New Wave Group Ab Class B — Q3 2025 Earnings Presentation
27 slides from New Wave Group Ab Class B's earnings presentation, Nov 6, 2025
Slide 1: Q3 New Wave Group AB Interim report January 1 – September 30, 2025
Q3 NEW WAVE GROUP AB Interim report January 1 – September 30, 2025 “Despite a persistently weak market, we continued to grow by 8.3% throughout the third quarter with an organic growth of 4.1% and an additional 4.2% from acquisitions. Although the market remains weak, we are seeing increased optimis
Slide 2: This is NWG
THIS IS NWG 2025 Sales operations in own subsidiaries Own purchasing offices THIS IS NWG New Wave Group is a growth-oriented international company with high decentralization that creates, acquires, and develops brands and products within the business segments of Corporate, Sports & Leisure, and Gift
Slide 3: Our operating segments and sales channels
TRADEMARKS NWG CORPORATE i OUR OPERATING SEGMENTS SPORTS & LEISURE AND SALES CHANNELS Our brands are categorized according to which of our three operating segments it belongs to: Corporate, Sports & Leisure or Gifts & Home Furnishings. GIFTS & HOME FURNISHINGS The brands are distributed in both the
Slide 4: Corporate
SEGMENTS 2025 CORPORATE The vision for the Corporate operating segment is to become Europe's leading supplier of promotional products for businesses, as well as one of the leading suppliers in the United States. This will be achieved by offering customers a wide range of products, strong brands, exc
Slide 5: Sports & Leisure
SEGMENTS 2025 SPORTS & LEISURE The vision for the Sports & Leisure operating segment is to establish Craft as a world-leading sportswear brand and Cutter & Buck as a world-leading golf apparel brand. Auclair is envisioned to become a leading glove brand in Europe, while Paris Glove’s robust distribu
Slide 6: Gifts & Home Furnishings
THE SEGMENTS 2025 GIFTS & HOME FURNISHINGS The vision for Gifts & Home Furnishing is to make Orrefors and Kosta Boda world-leading suppliers of glass and crystal. Part of the vision also includes using innovative and playful designs to establish Sagaform as a prominent player in the Nordic profile a
Slide 7: Events third quarter 2025
EVENTS THIRD QUARTER 2025 EVENTS THIRD On the 1st of September New Wave Group acquired 100% of the shares in the Austrian textile wholesaler Cotton Classic Handels GmbH. QUARTER Due to the U.S. Department of Justice ongoing investigation of PPP loans received by the Group’s U.S. subsidiary during th
Slide 8: The quarter in brief
THE QUARTER IN BRIEF 2025 THE QUARTER IN BRIEF 8
Slide 9: The quarter
THE QUARTER 2025 THE QUARTER The quarter's net sales increased by 8.3 % in local currencies, of which 4.2 percentage points came from acquisitions and 4.1 percentage points from organic growth. The Profile sales channel increased by 7.2 %. Retail decreased by 1.9 %. Both channels were affected by ne
Slide 10: Financial information July – September
FINANCIAL INFORMATION 2025 FINANCIAL INFORMATION July – September 10
Slide 11: July - September net sales
FINANCIAL INFORMATION 2025 SEK million 3,000 2,500 2,000 923 905 1,500 a JULY - SEPTEMBER NET SALES 1,000 Total sales amounted to SEK 2,390 (2,308) million 1,485 1,386 Sales increased by 3.6 % 500 Currency translation effects impacted by – 4.8 %, resulting in sales growth in local currencies of 8.3
Slide 12: Net sales per operating segment
FINANCIAL INFORMATION CURRENCY 2025 -4.8% NET SALES PER OPERATING SEGMENT CORPORATE -3% SPORTS & LEISURE -5% GIFTS & HOME FURNISHINGS -6% 1,200 6 8 1,000 800 731 741 600 1,134 1,067 400 29 200 314 289 169 174 0 36 3 months Jul-Sep 3 months Jul-Sep 3 months Jul-Sep 3 months Jul-Sep 3 months Jul-Sep 3
Slide 13: Net sales per geographic area, July - September
All regions FINANCIAL INFORMATION 2025 are growing in local currencies JULY - SEPTEMBER NET SALES PER GEOGRAPHIC AREA 700 -7% MSEK Jul-Sep Jul-Sep 12% 2025 2024 600 6% 500 North America 576 616 400 9% Sweden 493 466 Benelux 354 324 300 0% Nordic countries excl. Sweden 253 253 200 2% Rest of Europe 5
Slide 14: July - September income statement
FINANCIAL INFORMATION 2025 MSEK Jul - Sep Jul - Sep 2025 2024 Net sales Goods for resale 2,390 -1,195 2,308 -1,181 JULY - SEPTEMBER Gross profit 1,196 50.0% 1,128 48.8% The gross profit margin amounted to 50.0% (48.8) Other operating income 18 23 • The product mix and a lower share of Trading positi
Slide 15: Operating result per operating segment, July - September
FINANCIAL INFORMATION 2025 180 160 170 JULY - SEPTEMBER 142 145 OPERATING RESULT PER OPERATING SEGMENT 140 120 104 Corporate 100 – Sales increased by 6.0 % compared to last year, with acquisitions contributing with SEK 98 million or 4.2 percentage points. In addition, our 80 profile business for giv
Slide 16: July - September cash flow
FINANCIAL INFORMATION 2025 MSEK Jul - Sep Jul - Sep 2025 2024 Cash flow from operating activities before changes in working capital 258 334 Change in working capital Cash flow from operating activities -507 -249 -143 191 JULY - SEPTEMBER CASH FLOW Investing activities -411 -39 Cash flow after invest
Slide 17: Financial information January - September
FINANCIAL INFORMATION 2025 FINANCIAL INFORMATION January - September 17
Slide 18: January - September net sales
FINANCIAL INFORMATION CURRENCY 2025 -3.3% 5000 4500 4000 2,424 2,463 3500 3000 2500 JANUARY - SEPTEMBER 2000 NET SALES 1500 4,450 4,239 1000 Total sales amounted to SEK 6,874 (6,701) Million Sales increased by 2.6 % 500 Promo increased sales by 5.0 %, Retail decreased sales by - 1.6 %. 0 9 months Ja
Slide 19: Net sales per operating segment
FINANCIAL INFORMATION 2025 NET SALES PER OPERATING SEGMENT CORPORATE 3.6% SPORTS & LEISURE 2.1% GIFTS & HOME FURNISHINGS -1.0% 4,000 20 22 3,500 3,000 2,500 2,000 1,943 1,969 3,383 3,262 1,500 1,000 97 500 965 880 461 472 0 102 9 months Jan-Sep 9 months Jan- Sep 9 months Jan-Sep 9 months Jan-Sep 9 m
Slide 20: Net sales per geographic area, January - September
FINANCIAL INFORMATION ORGANIC 2025 GROWTH in all regions JANUARY - SEPTEMBER NET SALES PER GEOGRAPHIC AREA -5% 1,800 3% MSEK Jan-Sep Jan-Sep 1,600 3% 2025 2024 1,400 1,200 6% North America 1,678 1,763 1,000 1% Sweden 1,395 1,351 800 Benelux 1,014 954 600 33% Norden countries excl. Sweden 780 771 400
Slide 21: January - September income statement
FINANCIAL INFORMATION 2025 MSEK Jan - Sep Jan - Sep 2025 2024 Net sales Goods for resale 6,874 -3,487 6,701 -3,408 JANUARY - SEPTEMBER Gross profit 3,387 49.3% 3,294 49.2% Gross profit margin amounted to 49.3 % (49.2) • Sports & Leisure increased marginally compared to the Other operating income 75
Slide 22: Operating profit per operating segment, January - September
FINANCIAL INFORMATION 2025 500 461 467 400 364 JANUARY - SEPTEMBER OPERATING PROFIT PER OPERATING SEGMENT 300 281 Corporate SEK -6 million – Within Corporate, we have grown in the profile business for giveaways and tech products, our trading operations in Asia, as well as through 200 acquisitions, t
Slide 23: Strong balance sheet
FINANCIAL INFORMATION CURRENCY 2025 EFFECTS Have impacted the equity ratio by -2.0 percentage points MSEK 30 Sep 30 Sep 2025 2024 Equity 6,653 6,589 STRONG BALANCE SHEET Equity ratio. % 52.0 60.7 Net debt. SEK million 2,942 1,914 Net debt to credit institutes. SEK million 2,058 1,241 Equity per shar
Slide 24: January - September cash flow
FINANCIAL INFORMATION 2025 MSEK Jan - Sep Jan - Sep 2025 2024 Cash flow from operating activities before changes in working capital 682 715 Change in working capital Cash flow from operating activities -563 119 17 733 JANUARY - SEPTEMBER Investing activities -634 -164 CASH FLOW Cash flow after inves
Slide 25: Rolling 12 months
FINANCIAL INFORMATION 2025 MSEK Rolling 12 months Net sales 9,702 Goods for resale -4,902 Gross profit 4,799 49.4% Other operating income External costs 108 -1,793 ROLLING 12 MONTHS Personnel costs -1,491 On a rolling 12-month basis, we reached net sales of SEK 9,702 Depreciation and write-downs of
Slide 26: CEO comments
CEO COMMENTS 2025 CEO COMMENTS ”The gross profit for the year is very stable at 49.3%, which is 0.1% higher than the previous year. During Q3, it amounted to 50% – this despite the acquisition of Cotton Classic having a negative impact on the Group's gross margin.” - Torsten Jansson, CEO 26
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