American Rebel Holdings, Inc. · NASDAQ:AREB
American Rebel — Investor Presentation (July 2026)
24 slides from American Rebel's investor presentation, Jul 21, 2026
Slide 1: American Rebel Beer
AMERICAN ne | D D 31 L EST. 1776
Slide 2: Andy Ross background
I've been truly blessed to TEIATEAT. , bowhunt the world for ten ng D TOUR years on outdoor TV. Agee ORL
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Slide 4: Slide 4
Slide 5: Andy's Music Exploded
ANDY'S MUSIC EXPLODED “Cold Dead Hand”
Slide 6: Featured Magazine: American Shooting Journal
FEATURED MAGAZINE AMERICAN SHOOTING JOURNAL ‘Andy Ross was featured as the cover story of the American Shooting Journal, highlighting his career as a musician, television host, entrepreneur, and the founder ‘of American Rebel. The seven-page feature explores his journey from entertainment to buildin
Slide 7: The American Rebel Brand: Corey Lambrecht
THE AMERICAN REBEL BRAND COREY LAMBRECHT President & COO Helped acquire Smith & Wesson for $5M in 2001 and scale it to $1B+. Also took Premium Cigars international public in 1997. leads American Rebel’ operational and distribution strategy using the same asset-light, high-velocity playbook. We becam
Slide 8: American Rebel Light Beer
American Rebel Light Beer is a premium domestic light lager, brewed with the freshest ingredients and formulated for a clean, crisp refreshing taste. American Rebel Light Beer fills a void in the premium domestic market for an accessible light beer that consumers can enjoy without compromising their
Slide 9: U.S. Beer Market
chew’ s Patric Brand” U.S. BEER MARKET GOD F % CONSTITUTION, U Ng WATIONAL ANTH py ving srAND YOUR Roun, ing BORN IN 7, — HEN Uy
Slide 10: BevSource
(@ BevSource + WHE LOY Oy oy oy ly hres “Patric Brand The leading provider of beverage solutions & the only fully integrated company in the U.S. + Leverages industry experience to guide custorners from concept to product, minimizing the ris can cost time and money of missteps that + Expertise spans
Slide 11: City Brewing - Premier Co-Packer
CITY BREWING - PREMIER CO-PACKER W SG + Four state-of-the-art beverage production and packaging facilities in = LaCrosse, WI; Latrobe, PA; Memphis, TN and Irwindale, CA [ae I T Y + Aggregate production capacity of over 130 million cases annually | + Largest customer of Ball Corporation (NYSE: BALL)
Slide 12: American Rebel Beer
AMERICAN fight er | | 4 4 B | 4 EST 1776 CELEBRATE LIFE (CELEBRATE FREEDOM
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Slide 14: Sponsorship and Nashville HQ
scan Our sponsorship of Tony Stewart racing and NHRA has already opened doors as we ‘are currently speaking to multiple convenience chains ‘about American Rebel Beer. Our Nashville HQ offers us the chance to host both wholesale ‘and retail partners to showease what this brand is ‘about and how it re
Slide 15: Tony Stewart Racing and NHRA sponsorship
Our sponsorship of Tony Stewart racing and NHRA has already opened doors as we are currently speaking to multiple convenience chains about American Rebel Beer. Our Nashville HQ offers us the chance to host both wholesale and retail partners to showcase what this brand is about and how it resonates w
Slide 16: Racing ambassador partnership
ech Pruett has become a key ambe for Americ I Light through the brand! ip with Tony Stewart Racing. With in Rebel branding featured on her Top rand firesuit throughout the NHRA n, Pruett help: case th of motorsports fans nationwid in one of Ameri and patriotic fan bas
Slide 17: Nashville venues
KIDROCKS TOOTSIES RIPPYS GOD FEARING WHISKEY BENT CONSTITUTION LOVING HONKEY TONK CENTRAL Se soue Gasuas sim | WHISKEYRIVER NASHVILLE UNDERGROUND BORN IN THE USA— a aa
Slide 18: Retail accounts and distributors
The very state our country was founded in 250 years ago is seeing massive success. American Rebel leverages Fourth of July fanfare, live consumer engagement, retailer support, distributor momentum, and digital content to increase continued visibility for America's Patriotic Brand. RETAIL ACCOUNTS DI
Slide 19: Launch at Lincoln Financial Field
AMERICAN. AMERICA'S PATRIOTIC BEER HAS ARRIVED ATONE OF AMERICA'S GREATEST STADIUMS American Rebel Light's launch at Lincoln Financial Field represents another significant milestone in the brand's rapid expansion. As the home of the Philadelphia Eagles and a premier entertainment venue, the stadium
Slide 20: A Few American Rebel's Press Releases
AFEW AMERICAN REBEL'S PRESS RELEASES ES S ; | : oy AMERIcaN, light 2 C coiay aa KATA
Slide 21: American Rebel Light packs
‘Ametican RebelLlght-48 PACK (1202 Cans) ssa09 ‘American Rebel Bane 24 cons (ie oz)
Slide 22: TV, radio, and media
FEATURED TALKING HEAD ON iHeart PATRIOT "2a TV, RADIO, ANDMEDIA .__. a cnt Bloomberg NEWSMAX MAXIMIZE THE AMERICAN REBEL ANDY ROSS STORY
Slide 23: Lincoln Financial Field
Fi Lincoln Financial Field
Slide 24: American Rebel
AMERICAN >
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