Growens S.p.a. · MIL:GROW
Growens — MailUp Group — Investor Day (September 2017)
21 slides from Growens's investor day presentation, Sep 22, 2017
Slide 1: A Marketing Technology Story
MAILUP GROUP PRESENTS ”A Marketing Technology Story” ABOUT SAAS, BIG DATA, MACHINE LEARNING, CHATBOTS AND MORE NAZZARENO GORNI, CEO 1 MAIL.MI MAILUPGROUP.COM
Slide 2: MailUp Group @ Glance
MAILUP GROUP @ GLANCE Leading industrial group active in the field of Marketing Technologies, with a focus on data driven omnichannel marketing automation STRONG GROWTH: 52% CAGR-3Y 4 ACQUISITIONS In 3 years from €6.5M to €21.6M of revenue, (2 outside Italy) in the last 3 years 2.4M Euros of EBITDA
Slide 3: R&D That Creates Value
R&D THAT CREATES VALUE "MailUp Group’s" mission and core activity is to develop great technology platforms for digital marketers IN Q4 2015 MAILUP GROUP LAUNCHED A NEW STARTUP (BEEFREE.IO) IN SILICON VALLEY, AS AN EVOLUTION OF MAILUP CORE BUSINESS. 1.700 PAYING CUSTOMERS INVESTMENT = €750K MRR = $50
Slide 4: Our Journey So Far
OUR “JOURNEY” SO FAR… From startup (2002) to international scaleup SaaS (software-as-a-service), one of the main companies in Europe in the field of marketing technologies. IPO PROMISES DELIVERED 2013-16: 3X REVENUES. ORGANIC GROWTH +15,6% (2016-17) (18.2M FORECASTED VS 21,6M ACHIEVED) 25 REVENUES (
Slide 5: Our Organization
OUR ORGANIZATION GROUP ~30 employees Strategy, M&A, Finance, IR, IT, Administration, HR BUSINESS UNITS ~120 employees 5 MAIL.MI MAILUPGROUP.COM
Slide 6: MailUp @ Work
MAILUP @ WORK MODERN UX TEAM COLLABORATION RICH USER-TRACKING AND AUTOMATED WORKFLOWS AND CHECK-UP PROFILING BEFORE SENDING 6 MAIL.MI MAILUPGROUP.COM
Slide 7: MailUp: The Marketing Automation Provider
MAILUP: THE MARKETING AUTOMATION PROVIDER LARGER PLAYERS LEADER • Prefer to offer bundled-only services; in Italy in the email and sms marketing / • Provide customers' with expensive solutions that only large corporations can actually afford; marketing automation segment • Have limited flexibility /
Slide 8: Agile Telecom: The A2P Messaging Gateway
AGILE TELECOM: THE A2P MESSAGING GATEWAY COMPANIES 300M SOFTWARE APPLICATIONS 10K SMS GATEWAYS 1K MOBILE CARRIERS 1.2K END USERS 4.7B 8 MAIL.MI MAILUPGROUP.COM
Slide 9: Acumbamail.com The Freemium Player
ACUMBAMAIL.COM THE FREEMIUM PLAYER 9 MAIL.MI MAILUPGROUP.COM
Slide 10: Globase: Professional Services at Work
GLOBASE: PROFESSIONAL SERVICES AT WORK Denmark-based expert in technology, implementation, and execution of effective dialogue marketing Group's arm in Nordic countries Market Environment Products • Proprietary digital marketing software platform • Highly sophisticated and quality-oriented market •
Slide 11: BEE: Best Email Editor
BEE: BEST EMAIL EDITOR 11 MAIL.MI MAILUPGROUP.COM
Slide 12: A Tech Group Built on Strong Synergies
A TECH GROUP BUILT ON STRONG SYNERGIES (we are not “yet another conglomerate”…) MESSAGING SERVICES FREEMIUM TOOL EMAIL EDITOR MESSAGING SERVICES PROFESSIONAL SERVICES EMAIL EDITOR EMAIL EDITOR 12 MAIL.MI MAILUPGROUP.COM
Slide 13: Our Growth Trend: Mature Businesses
OUR GROWTH TREND: MATURE BUSINESSES “Double digit” growth for the 2 main business units in the group. Total 2016: Total 2016: 9,562,441 (+13% vs 2015) 9,581,545 (+20% vs 2015) Total 2015: 8,442,184 Total 2015: 7,941,647 2015 2016 2015 2016 13 MAIL.MI MAILUPGROUP.COM
Slide 14: Our Growth Trend: Early Stage Projects
OUR GROWTH TREND: EARLY STAGE PROJECTS “Triple digit” growth for the early stage business units in the group. Total 2016: Total 2016: 166,167 (+2070% vs 2015) 415,888 (+56% vs 2015) Total 2015: Total 2015: 7,654 266,289 2015 2016 2015 2016 14 MAIL.MI MAILUPGROUP.COM
Slide 15: The Main Figures – IAS / IFRS
THE MAIN FIGURES – IAS / IFRS PROFIT AND LOSS 31/12/16 % 31/12/15 % DELTA DELTA % TOTALE REVENUE 21.641.838 100,00% 9.457.487 100,00% 12.184.351 129% REVENUE - SUBSCRIPTIONS 8.505.410 39,30% 6.911.710 73,08% 1.593.699 23% REVENUE - CREDITS 11.305.163 52,24% 2.198.108 23,24% 9.107.055 414% REVENUE -
Slide 16: Latest Business Updates
LATEST BUSINESS UPDATES 16 MAIL.MI MAILUPGROUP.COM
Slide 17: What Next? €6M ABB, M&A, R&D
WHAT NEXT? €6M ABB R&D Share capital increase reserved for istitutional investors Self financed innovation, with Research Completed in July 2017 from San Francisco, while Development is Demand 40% higher than amount offered based in Italy/Spain. ► ► M&A • New channels (e.g. Chat, RCS) IN THE MARKETI
Slide 18: ESG
ESG Planning to release the ESG report (CDP & GRI framework) CO2 COMPENSATION SINCE 2007 ❤ DIVERSITY ❤ COMMUNITY GOVERNANCE 44% WOMEN CO-WORKING SPACE INDIPENDENTS: 2/5 FOUNDED IN 2014 W/ POLITECNICO DI LOW TURNOVER PAY-PER-PERFORMANCE MILANO UNIVERSITY, CREMONA CITY HALL TRAINING & COACHING ANTI CO
Slide 19: MAIL.MI
MAIL.MI ISIN code: IT0005040354 • IPO PRICE (2014) = €1,92 • CURRENT PRICE (8 SEPT 17) = €2,61 • MARKET CAP = €36M • FREE FLOAT = 33% • TRADING VOL. 2017 = 64.700 SHARES 8 SEPT 2017 Nomad Legal Specialist 19 MAIL.MI MAILUPGROUP.COM
Slide 20: Peers Group
PEERS GROUP MAILUP GROUP’S STOCK VALUE IS STILL CLOSE TO THE IPO LEVEL DESPITE: A. THE GROWTH OF REVENUE AND MARGINS B. THE INTERNATIONAL EXPANSION C. THE R&D INVESTMENTS 29 AUGUST 2017 20 MAIL.MI MAILUPGROUP.COM
Slide 21: How to Follow MailUp Group
HOW TO FOLLOW MAILUP GROUP WWW.MAILUPGROUP.COM INVESTORS MONTHLY NEWSLETTER 21 MAIL.MI MAILUPGROUP.COM