Brand Concepts Ltd. · NSE:BCONCEPTS
Brand Concepts — Q3 FY2023 Earnings Presentation
27 slides from Brand Concepts's earnings presentation, December 2022
Slide 1: Q3 & 9MFY2023 Investor Presentation
Q3 & 9MFY2023 I N V E S T O R P R E S E N TAT I O N Refer to disclaimer at end
Slide 2: Core Topics
CORE TOPICS 1. Quarter Performance 2. Way Forward 3. About Us - Key Performance Highlights - Tommy Hilfiger; Aeropostale - Company background - Financial Summary - Sugarush, The Vertical - Leadership team; Orgn structure - Channel wise Contribution - New International Brands - Key categories - Manuf
Slide 3: Quarter Performance Highlights
Quarter Performance Highlights 3
Slide 4: Q3FY23 Performance Highlights
Q3FY23 PERFORMANCE HIGHLIGHTS Commenting on the performance, Mr Abhinav Kumar, WTD & CEO said: Revenue EBITDA “The performance for the first nine months of FY23 mirrors our efforts of 70% 72% the last several years whereby we have been working on strengthening our YoY YoY network, product offerings,
Slide 5: Quarter Financial Summary
QUARTER FINANCIAL SUMMARY Particulars (Rs mn) Q3FY23 Q2FY23 Q3FY22 YoY% 9MFY23 9MFY22 YoY% Net Sales 453.6 442.9 267.3 69.7 1215.5 596.3 103.8 Material consumed 245.2 234.7 140.0 75.1 644.9 327.5 96.9 Employee Exp. 39.9 39.8 27.9 42.8 116.4 73.5 58.5 Other Exp. 104.3 112.0 62.0 68.2 294.1 150.4 95.6
Slide 6: Channel Contribution
CHANNEL CONTRIBUTION 9M – FY2023 17.9 4.0 4.2 50.3 8.3 15.2 Online LFS LRFS COCO FOFO DND LRFS: Licensor Flagship Stores (Tommy Hilfiger Stores) || LFS : Large Format Stores || COCO : Company Owned Company Operated Outlets FOFO : Franchisee Owned Franchisee Operated outlets || DND : Dealer and Distr
Slide 7: Way Forward
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Slide 8: Way Forward
WAY FORWARD Tommy Hilfiger Sugarush, New International Manufacturing Bagline Aeropostale The Vertical Brands Expand our presence in Grow our offerings and The company continues to The company is evaluating Build and grow own Tommy Hilfiger; Build up on presence through MBOs, eye international brands
Slide 9: Geographical Footprint
GEOGRAPHICAL FOOTPRINT We are targeting licensing arrangements with other International Brands that could add to the catalogue over time in our core areas. Current focus area Immediate Priority Areas New regions targeted for growth Future regions for growth 9
Slide 10: About Us
About Us 10
Slide 11: About Us
ABOUT US • Incorporated in the year 2007, Brand Concepts is an Indore based company which specialises in the EXCLUSIVE brand licensee for manufacturing of bags, backpacks & fashion accessories for the Indian & International markets. Tommy Hilfiger and • The Company had its IPO in January 2018 and li
Slide 12: Leadership Team
LEADERSHIP TEAM PRATEEK MAHESHWARI ABHINAV KUMAR MANAGING DIRECTOR WTD & CEO Aged 39, he has completed his MBA from S.P. Jain Institute, Mumbai. He possesses vast Aged 40 years, he is the Whole-time Director of the Company. Abhinav co-founded Brand Concepts. He is a experience in the field of Brand
Slide 13: Organisation Structure
ORGANISATION STRUCTURE Director & CEO Abhinav Kumar President – S&O Head - Design & Head – Sourcing & Information Nabendu Development Quality Technology (I.T.) Chakraborty Manish Priyadarshi Riki Mudoi Rajnish Doda Company Secretary Head Human & Compliance Head - Finance Resources Swati Gupta Kalyan
Slide 14: Key Categories
KEY CATEGORIES BACKPACKS 01 02 LUGGAGE We design and manufacture trendy and sturdy Based on individual taste and preference, we backpacks. We make laptop bags, duffle & gym bags, meticulously design our travel gear. We create luggage rucksacks and school backpacks. both hard & soft, that is loaded w
Slide 15: Our Approach
OUR APPROACH Brand Concepts is built on the thinking of our Founders. They believe that brand and lifestyle licensing is mutually beneficial to both the licensor and the licensee. While the brand owner/licensor benefits from generating a new revenue stream, increasing their brand awareness, and expa
Slide 16: Design Process
DESIGN PROCESS EMPATHISE DEFINE IDEATE PROTOTYPE TEST IMPLEMENT Conduct research to develop Combine all our research Brainstorm and generate a Build a real tactile Return to our users for Put the vision into effect an understanding of our and observe where our user range of crazy and creative repres
Slide 17: Business Model
BUSINESS MODEL LICENSED BRANDS Partner with top international and domestic 01 PRODUCT DESIGN The product team analyses the brand, 02 brands as an exclusive licensee in key competitive landscape & prepares a product product categories. brief for the design team The design team prepares the design whi
Slide 18: Sales Channels
SALES CHANNELS EBOs Company owned Franchisee BAGLINE MBOs / Retail Online outlets Brand Concepts currently has The company currently has www.baglineindia.com is the The company sells its The company sells through 12 Company Operated 14 Franchisee Owned E-Commerce venture of BCL, products to several
Slide 19: Bagline & Baglineindia.com
BAGLINE & Baglineindia.com Specialty stores are the latest in-thing in e-commerce. While the earlier websites followed the 'all-things-under-one-roof' strategy www.baglineindia.com is the E-Commerce venture of Brand Concepts Ltd.(BCL), which is a fashion Background accessory retail company. The ph
Slide 20: Our Brands
Our Brands 20
Slide 21: Tommy Hilfiger
Tommy Hilfiger is one of the most successful fashion brands in the world With presence in over 90 countries | One of the most popular foreign brands in India. One of Background the earliest international lifestyle brands to enter India in 2003 through Murjani Group. Licensed Products A range of
Slide 22: Sugarush
Trend maker, Experimental, Quirky, Sugarush believes in breaking the conventional parameters of fashion & giving something new & fresh, that will help one set apart Background In-house brand of BCL started in 2014 Women handbags. Products Small Non Leather Goods that includes belts and wallets
Slide 23: The Vertical
“The Vertical” is the brand for comrades who are on a quest for an adventure and love of outdoor living. In-house brand of BCL started in 2014 with Sugarush to cater to outdoor bag pack Background segment. Co-launched recently in partnership with Roadies. Belts & Wallets (Rs.700- 1400), Bag pa
Slide 24: Manufacturing & Warehouse
MANUFACTURING & WAREHOUSE 24
Slide 25: Bagline on Social Media
BAGLINE ON SOCIAL MEDIA https://www.instagram.com/baglineindia/ https://www.facebook.com/baglineindia www.baglineindia.com 25
Slide 26: Disclaimer
Disclaimer This document has been prepared for information purposes only and is not an offer or invitation or recommendation to buy or sell any securities of Brand Concepts Ltd (“BCL”, "Company“), nor shall part, or all, of this document form the basis of, or be relied on in connection with, any con
Slide 27: Thank You
Thank You FOR FURTHER INFORMATION PLEASE CONTACT Brand Concepts Ltd KAPTIFY® Consulting Abhinav Kumar Investor Relations Strategy & Consulting Whole Time Director Tel: +91-845 288 6099 cfo@brandconcepts.in contact@kaptify.in www.brandconcepts.in www.kaptify.in 27