Sheela Foam Ltd. · NSE:SFL
Sheela Foam — Investor Presentation (September 2025)
37 slides from Sheela Foam's investor presentation, Sep 19, 2025
Slide 1: Intimation of investor presentation to stock exchanges
September 19, 2025 To, The BSE Limited The National Stock Exchange India Limited Phiroze Jeejeebhoy Towers Exchange Plaza, Bandra Kurla Complex Dalal Street, Mumbai-400001 Bandra (E), Mumbai-400051 Scrip code: 540203 NSE Symbol: SFL Subject: Intimation of schedule of Investor/Analyst meeting under P
Slide 2: Sheela Foam Limited Investor Presentation
SHEELA FOAM LIMITED Investor Presentation
Slide 3: Index
Index > Board & Management > Company Overview > Business Overview > New age businesses > Kurlon Integration > ESG & CSR > Industry Overview > Business – Value & Volumes > Financials > Value Proposition
Slide 4: Sheela Foam: Group of companies and brands
Sheela Foam : Group of companies and brands India business International business Mattress & foam business International subsidiaries a — @O ofckoro,,. Sleepwell —_kurlon oce Se womens Furniture rental business International consumer brand FURLENCO Wade AIR RIGHT FEELING IT business <:Staqo plus +
Slide 5: Board & Management
Board & Management @ SheelaFoam nvestor Presentation plus ™
Slide 6: Board of Directors
Board of Directors Rahul Gautam Namita Gautam Tushaar Gautam Rakesh Chahar Executive Chairman Whole Time Director Managing Director Deputy MD
Slide 7: Independent Directors
Independent Directors Som Mittal Ravinder Dhariwal Lt Gen (Dr). Vijay Anil Tandon Meena Jagtiani Kumar Ahluwalia Diversified Board
Slide 8: Key Management
Key Management Amit Kumar Gupta Pertisth Mankotia Shaili Tyagi Manoj Sharma Puneet Gulati Group CFO CIO CHRO CSO CMO Experienced Management with domain expertise
Slide 9: Company Overview
Company Overview @ SheelaFoam plus = =
Slide 10: Pan India Presence with Footprint in Australia & Europe
Pan India Presence with Footprint in Australia & Europe Kala Amb (HP) Surajpur (UP) Sahibabad (UP) Greater Noida (UP) Gwalior Jalpaiguri (WB) Jabalpur Talwada (Gujarat) Nandigram Silvassa (D&N Haveli) Bhubaneshwar Hyderabad (Telangana) Bangalore Erode (Tamil Nadu) PU Foam Manufacturing Spain: India:
Slide 11: Company Snapshot
Company Snapshot 125+ distributors New Age Businesses Established in 1971 6,000+ Exclusive brand outlets 1. Furniture rental - Furlenco 11,000+ Touchpoints 2. IT solutions - Staqo Largest manufacturers of Sleepwell Foundation Foam and Mattress in Sleepwell’ & ‘Kurlon’ - Most focusing on rural India
Slide 12: Extensive Pan India Sales and Distribution Network
Extensive Pan India Sales and Distribution Network 11000+ 6000+ 125+ 11 Deeply penetrated, IT enabled and efficient distribution network
Slide 13: Business Overview
Business Overview plus + @ SheelaFoam =
Slide 14: India's Leading Sleep & Comfort Brands
India’s Leading Sleep & Comfort Brands Mattress Foam Business Diversified portfolio across Technical Foam mattresses, cushioning, and For usage in industries like Automotive, technical foam solutions foot-ware, acoustics, clothing etc. supported by technological innovation Comfort Foam and Home Care
Slide 15: International Presence – Australia & Spain
International Presence – Australia & Spain 17,000 MTPA 22,000 MTPA 100% owned Australian subsidiary acquired in 2005 ~94% owned Spanish subsidiary acquired in 2019 with focus on expanding operations to meet the demand from Europe and US State-of-the-art production centers at Adelaide, Canberra, Melb
Slide 16: Business – by geography
Business – by geography India International 75% 79% 70% 70% 71% 30% 30% 29% 25% 21% 2021 2022 2023 2024 2025 Share of domestic business consistently increasing - capturing vast & untapped potential
Slide 17: New Age Businesses
New Age Businesses @ SheelaFoam plus = =
Slide 18: New Age Business | Furlenco – online furniture rental platform
New Age Business | Furlenco – online furniture rental platform • Furlenco enjoys an early mover advantage in online furniture rental market due to strong millennial appeal, robust funding & investor backing. SFL currently holds 45.5% stake with majority board voting rights • Niche business due to ca
Slide 19: New Age Business | Staqo – IT platform & services
New Age Business | Staqo – IT platform & services • 100% subsidiary of SFL, established in 2019 • Providing spectrum of digital, automation, and workflow optimization solutions to manufacturing, retail and MSMEs • Serving over 300+ client and managing more than 200 projects across 6 locations worldw
Slide 20: Kurlon Integration in SFL a case study
Kurlon Integration in SFL a case study
Slide 21: KEL Integration turnaround
KEL Integration turnaround KEL EBITDA SFL EBITDA 6.7% FY23 9.2% FY23 SFL + KEL CORE EBITDA 11.1% Q1FY26
Slide 22: SFL | ESG & CSR Initiatives
SFL | ESG & CSR Initiatives @ SheelaFoam plus +
Slide 23: Framework
Framework Environment Social Governance
Slide 24: CSR | Initiatives
CSR | Initiatives Community development focusing on emotional wellness & professional skills in Khurja, Uttar Pradesh Vocational training on various subjects to enable gainful employment including SFL ecosystem Educating audience through social media on mental health and importance of counselling Or
Slide 25: CSR | Initiatives
CSR | Initiatives Sheela Foam - Investor Presentation
Slide 26: Industry Overview
Industry Overview @ SheelaFoam Investor Presentation plus ™
Slide 27: Industry Fundamentals
Industry Fundamentals • Indian modern mattress market is estimated at ~INR 145-160 bn in 2024 and is projected to grow by 10%-12% to ~INR 270-300 bn by 2030 • Organized (branded) segment is projected to grow from ~30% (2024) to ~45% (2030) depicting a CAGR of ~18%-20% • The growth in premium & luxur
Slide 28: Business - Value and Volume
Business - Value and Volume @ SheelaFoam nvestor Presentation plus:
Slide 29: Volume Growth
Volume Growth Mattress (‘000) Foam Business (Tn) 3,308 1,158 1,181 1,048 1,071 2,150 2,174 901 2,100 2,034 2021 2022 2023 2024 2025 2021 2022 2023 2024 2025 strong brand resonance demonstrating robust volume
Slide 30: Value Growth
Value Growth Mattress (Rs Cr) Foam Business (Rs Cr) 45,988 1,377 42,387 42,292 1,053 34,949 33,660 829 874 711 2021 2022 2023 2024 2025 2021 2022 2023 2024 2025 Premiumization leading to higher growth in mattress topline
Slide 31: Financials
Financials aD SheelaFoam Investor Presentation plus "
Slide 32: Consolidated Historical Financial Performance
Consolidated Historical Financial Performance Revenues (INR Cr) EBITDA (INR Cr) and EBITDA Margins (%) PAT (INR Cr) and PAT Margins (%) 3,439 364 2,866 2,873 2,982 315 300 297 301 286 240 2,355 219 194 203 2,053 184 14.63% 15.46% 10.99% 97 10.35% 10.10% 8.30% 9.46% 10.20% 7.63% 7.07% 6.17% FY20 FY21
Slide 33: Consolidated Historical Financial Performance
Consolidated Historical Financial Performance ROE and ROCE (%) Net worth (INR Cr) Net Debt to Equity Ratio (x) 2,981 3,096 0.24 0.21 0.23 0.16 21.0% 20.1% 0.12 19.4% 19.2% 15.6% 14.8% 1,609 1,400 1,193 926 FY20 FY21 FY22 FY23 FY24 FY25 12.9% 13.3% 7.9% 5.8% 6.08% (0.21) 3.40% FY20 FY21 FY22 FY23 FY2
Slide 34: SFL | Value proposition
SFL | Value proposition @ SheelaFoam nvestor Presentation plus:
Slide 35: Value Proposition
Value Proposition Fifty years track record with second generation leadership in place Diversified board advising professional management Proven track record of successfully integrating acquisitions Leading brands with market uno position with consistent market share growth Proxy to India’s consumpti
Slide 36: Sheela Foam: Safe Harbour Statement
Sheela Foam: Safe Harbour Statement All statements included or incorporated by reference in this presentation, other than statements or characterizations of historical fact, are forward- looking statements. These forward-looking statements are based on our current expectations, estimates, and projec
Slide 37: Thank you
Thank you For further information, please visit www.Sheelafoam.com or contact: Investor Relations Outreach | Mr. Nikunj Jain – nikunj.jain@sheelafoam.com (7838025553) Media | Mr. Ajay Pandey - ajay.pandey@sheelafoam.com (9015670673) Company Secretary | Mr. Iquebal Ahmad - iquebal.ahmad@sheelafoam.co