Techtarget, Inc. · NASDAQ:TTGT

Techtarget — Merger or Acquisition (January 2024)

25 slides from Techtarget's merger presentation, Jan 10, 2024

  1. Slide 1: Creating a Leading Global Platform in B2B Data and Market Access

    Exhibit 99.2 Creating a Leading Global Platform in B2B Data and Market Access Investor Presentation January 10, 2024 © TechTarget 1

  2. Slide 2: Disclaimer (1/2)

    Disclaimer (1/2) Additional Information and Where to Find It In connection with the proposed transaction (the “proposed transaction”), among TechTarget, Inc. (“TechTarget”) Toro CombineCo, Inc. (“CombineCo”), Toro Acquisition Sub, LLC, Informa plc (“Informa”), Informa US Holdings Limited and Informa

  3. Slide 3: Disclaimer (2/2)

    Disclaimer (2/2) Forward-looking statements are based upon current plans, estimates, and expectations that are subject to risks, uncertainties, and assumptions. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary m

  4. Slide 4: Today's presenters

    Today’s presenters Michael Cotoia Gary Nugent Daniel Noreck Chief Executive Officer, Chief Executive Officer, Chief Financial Officer, TechTarget Informa Tech TechTarget © TechTarget 4

  5. Slide 5: Transaction Overview & Strategic Rationale

    Transaction Overview & Strategic Rationale © TechTarget 5

  6. Slide 6: Accelerates TechTarget's strategic roadmap

    Accelerates TechTarget’s strategic roadmap 2024 estimate 2024 estimate, before synergies Long term outlook 1 2 TechTarget New TechTarget New TechTarget Large and 3 Revenue $235mm ~$500mm $1bn+ growing scale Enhanced and YoY Revenue 4 2% Double-digit 4% growth resilient growth Increasing revenue Reve

  7. Slide 7: Value-creating combination

    Value-creating combination + Informa to contribute Informa Tech’s digital businesses to TechTarget and $350mm of cash to create New TechTarget + Existing TechTarget shareholders receive immediate cash value of approximately $11.79 per share plus the ability to participate in long-term value creation

  8. Slide 8: Powerful combination of data, technology and expertise to drive global B2B vendors' GTM strategies

    Powerful combination of data, technology and expertise to drive global B2B vendors’ GTM strategies th #1 #1 20 4 + Creates a leading Google footprint in In intent data for Vertical Largest tech provider of B2B tech B2B tech B2B markets research firm permissioned first- party B2B purchase intent data

  9. Slide 9: New TechTarget: a B2B Data and Market Access platform

    New TechTarget: a B2B Data and Market Access platform Specialist B2B Content & Permissioned First-Party Industry Brand Buyer Intent Platform Brands Audience Data Specialist Technology Content Development Demand Generation and Research Services Engagement Platforms © T © Tec echT hTar arget get 9 9

  10. Slide 10: New TechTarget delivers compelling strategic benefits

    New TechTarget delivers compelling strategic benefits Across geographies and verticals, market expertise and first-party intent data set Enhanced scale and solutions Expanded New, differentiated offering expands potential customer reach by more than 10x total addressable market Increased Accelerates

  11. Slide 11: Enhanced scale

    Enhanced scale Immediate scale benefits create stronger company and greater value offering for customers New TechTarget Informa Tech TechTarget + Unlocked opportunities in new geographic and vertical markets 1 B2B Verticals 2 20 20 + Larger portfolio of digital assets and targeted 1 Customers ~3,400

  12. Slide 12: Expanded TAM

    Expanded TAM Combination expected to increase New TechTarget’s TAM >10x Projected Number of Customers Projected Total Addressable Market # of global companies # of global companies 2 ~200,000 ~8,600 1 ~18,000 ~3,400 ~4% penetration TechTarget New TechTarget TechTarget New TechTarget 1 Source: CapIQ;

  13. Slide 13: Increased product diversification

    Increased product diversification New TechTarget delivers end-to-end solutions to support all phases of customers’ GTM Audience Development Permissioned First-Party Data Buyer Intent + Specialist B2B content and brands + Profile and behavioral insight on + Individual prospect level data that inform

  14. Slide 14: Accelerated expansion opportunities

    Accelerated expansion opportunities Sustainable growth platform for organic expansion and M&A activity Cross-selling / upselling opportunities to larger, diversified customer base and increased access to new buyer personas and budgets Access to new geographies with operations in over 20 countries Ac

  15. Slide 15: Accelerated expansion opportunities: five growth tailwinds

    Accelerated expansion opportunities Five growth tailwinds expected to support New TechTarget Shifting technology Heightened regulation New verticals in earlier buyer behavior on privacy stage of GTM focused on self- underscores value in digitization create service and research permission-based data

  16. Slide 16: Experienced Combination Team to create growth and value

    Experienced Combination Team to create growth and value Rebecca Steve Kitchens Niemiec Sean Bill Griffey Morelli Gary Nugent Michael Daniel Cotoia Noreck TBC Program Management Synergy Delivery Customers, Colleagues & Culture Combination Director © TechTarget 16

  17. Slide 17: Attractive financial profile

    Attractive financial profile Stronger financial profile for New TechTarget Enhanced Predictable and Substantial growth platform resilient revenue operating leverage Highly Strong cash generative balance sheet © TechTarget 17 17

  18. Slide 18: Compelling Value Creation

    Compelling Value Creation © TechTarget 18

  19. Slide 19: Stronger financial profile for New TechTarget

    Stronger financial profile for New TechTarget + Large projected TAM with strong tailwinds expected to support strong organic growth Enhanced growth platform + Market growth + platform integration + synergies = double-digit growth + Enhances revenue under long-term contracts Predictable and resilient

  20. Slide 20: Combination expected to create near- and long-term value

    Combination expected to create near- and long-term value Informa Value Creation TechTarget Value Creation + Access to leading brand + Immediate cash payment to shareholders ($350mm) + Value premium on Day 1 + Scale in the US where the customers/value are + Participation in combination upside + US li

  21. Slide 21: Significant synergy opportunities create additional value

    Significant synergy opportunities create additional value Central cost savings (e.g., G&A: real estate, software, systems and corporate functions) Cost ~$25mm Editorial investment and content efficiencies Sales optimization and product margin rationalization Demand Generation uplift Increased webina

  22. Slide 22: Transaction delivers attractive value creation to TechTarget shareholders

    Transaction delivers attractive value creation to TechTarget shareholders 1 FV / 2024E Adj. EBITDA Total ($bn) Per share ($) Cash consideration $0.35 ~$11.79* Based on TTGT last 3-month 2 ~43% PF ownership before synergies ~14 – 16x ~$0.7 – 0.8 ~$23 – 26 multiple range Total transaction value before

  23. Slide 23: Accelerates New TechTarget's strategic roadmap

    Accelerates New TechTarget’s strategic roadmap 2024 estimate 2024 estimate, before synergies Long term outlook 1 2 TechTarget New TechTarget New TechTarget Large and 3 Revenue $235mm ~$500mm $1bn+ growing scale Enhanced and YoY Revenue 4 2% Double-digit 4% growth resilient growth Increasing revenue

  24. Slide 24: Appendix

    O informa oO. TechTarget Appendix

  25. Slide 25: Overview of transaction structure

    Overview of transaction structure $350mm cash TechTarget Informa shareholders Assets 43% 57% NEW ownership ownership TechTarget TechTarget Informa Tech assets assets © TechTarget 25

TechTarget — Merger or Acquisition (January 2024) on 6ix