Motio Limited · ASX:MXO

Motio — Investor Presentation (July 2023)

41 slides from Motio's investor presentation, Jul 3, 2023

  1. Slide 1: For personal use only

    For personal use only

  2. Slide 2: Disclaimer

    Disclaimer For personal use only The material in this presentation has been prepared by Motio Ltd (“Motio”) This presentation may contain forward looking statements including and is general background information about Motio’s activities current as at statements regarding our intent, belief or curre

  3. Slide 3: Agenda today

    For personal use only Agenda today • Introduction of Motio to new shareholders • Update on Café and Venue • Trading update • Strategic milestones

  4. Slide 4: Introduction to Motio for new shareholders

    For personal use only Introduction to Motio for new shareholders

  5. Slide 5: Motio is a Place Based Media company

    For personal use only Motio is a Place Based Media company.

  6. Slide 6: For personal use only

    For personal use only

  7. Slide 7: For personal use only

    For personal use only

  8. Slide 8: For personal use only

    For personal use only

  9. Slide 9: For personal use only

    For personal use only

  10. Slide 10: We own and operate digital screen networks

    For personal use only We own and operate digital screen networks in these expanding group of environments.

  11. Slide 11: For personal use only

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  12. Slide 12: Our vision: global leader in Digital Place Based Media

    For personal use only Our vision: is to be the global leader in Digital Place Based Media and Audience Experience. Focusing on channels that Motio can lead, building an ecosystem of utility, content, software and payment products that align with and enhance our media core.

  13. Slide 13: Audience Experience and an explanation on its drivers

    For personal use only Audience Experience & an explanation on its drivers

  14. Slide 14: For personal use only

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  15. Slide 15: Welcome to our practice

    WELCOME TO OUR PRACTICE sonal use only @ MeviscREEN

  16. Slide 16: For personal use only

    motio WEDNESDAY MA Tren ne THURSDAY MAR _ ae Tao om FRIDAY MAR 18™ NEW SEASON ike sere SOCCl 2c FAD nas Nick OFF —— WOMEN’S SUNDAY CRICKET DIVISION | ornacouss om amt om mare a8 an | ‘THE SUNSHINE GIRLS 2 o cc es: | BREAKS WORLD CUP . ASIAN cuP LIVES HERE \K 4 ‘cluding o hat-trick 7 minutes, taking

  17. Slide 17: An update on Café and Venue

    For personal use only An update on Café and Venue.

  18. Slide 18: For personal use only

    For personal use only

  19. Slide 19: Reasons our deal with oOh! works for Motio

    5 reasons our deal with oOh! works for motio. For personal use only Scale - MXO will add over 400 new locations to its network taking it to over 1000+ locations reaching over 6 Million contacts across Australia every month. Operating leverage – MXO’s model is a largely fixed cost operation. The addi

  20. Slide 20: Café & Venue, taking us closer to our vision

    For personal use only Café & Venue, taking us closer to our vision

  21. Slide 21: Motio captures the full economic value chain

    For personal use only Motio captures the full economic value chain across our verticals that we operate.

  22. Slide 22: Capturing the full economic value chain: media sales

    Capturing the full economic value chain across our verticals that we operate. For personal use only National Media Sales Big brands for short term campaigns Local Media Sales Local business, single center, long term Programmatic Media Sales Machine 2 Machine campaign-based buys

  23. Slide 23: Capturing the full economic value chain: software, payments, data

    Capturing the full economic value chain across our verticals that we operate. For personal use only Spawtz Software Team management software Payments and Supply Payment based gateway options for software users and supply services Data Services 1st Party data services for brands and commercial partne

  24. Slide 24: Capturing the full economic value chain

    Capturing the full economic value chain across our verticals that we operate. For personal use only

  25. Slide 25: Content and audience experience

    Capturing the full economic value chain across our verticals that we operate. For personal use only Content + Audience Experience Place Based content Designed for s our owned screen media networks to engage consumers Digital Production & design Commercialising services for National & Local Advertise

  26. Slide 26: We help brands connect with people with purpose

    For personal use only We help brands and business connect with ‘people with purpose’

  27. Slide 27: Numbers & trading update

    For personal use only Numbers & trading update

  28. Slide 28: Industry breakdown

    Industry breakdown Revenue Out-Of-Home For personal use only 1200 $1,060.5M 1000 $831.1M 800 600 400 200 0 CY21 CY22 revenue data is generated by the Outdoor Media Association (OMA) through the compilation of revenue results and share of advertising spend for its members, which comprises almost 100

  29. Slide 29: Industry breakdown

    Industry breakdown Revenue OOH 2022 1.060.5M For personal use only Television Digital OOH Newsprint 2.7% 38.54% 38.45% 10.5% 7.6% Radio Other 1.0% Mags 0.7% Cinema 0.5% Other percentages are sourced through the OMA quoting Standard Media Index (SMI) figures which reflect spend by media agencies on b

  30. Slide 30: Trading update - Revenue

    Trading update - Revenue *FY23 between $6.0M-$6.5M For personal use only $8,000,000 $7,000,000 Other 2% $6,000,000 Software & $5,000,000 Payments 18% $4,000,000 $3,000,000 $2,000,000 $1,000,000 $0 Media 80% FY2021 FY2022 FY2023 National 59% Local 15% Programmatic 6% *FY23 unaudited revenue guide bet

  31. Slide 31: Revenue per location

    Revenue per location For personal use only Revenue per Location (RPL) 34% CAGR 6000 5000 $5.6K 4000 $4.1K 3000 $2.9K 2000 1000 0 2021 2022 2023 (YTD)

  32. Slide 32: Revenue per location

    Revenue per location For personal use only $16,000.00 $14,000.00 $12,000.00 $10,000.00 $8,000.00 $6,000.00 $4,000.00 $13.6K $5.6K $4.1K $2,000.00 $2.6K $0.00 Health Play Café * Venue * *Café & Venue April-June annualised All other networks are YTD/annualised

  33. Slide 33: Revenue per location + utilisation

    Revenue per location + utilisation For personal use only 84% $16,000.00 $14,000.00 $12,000.00 37% $10,000.00 17% $8,000.00 16% $6,000.00 $4,000.00 $13.6K $5.6K $4.1K $2,000.00 $2.6K $0.00 Health Play Café * Venue * *Café & Venue April-June annualised All other networks are YTD/annualised

  34. Slide 34: National revenue comparison (YOY)

    *National revenue comparison (YOY) $ For personal use only 1400 1200 1000 +85% 800 +142% +100% 600 FY23 400 FY22 200 0 Q1 Q2 Q3 Q4 *FY23 Unaudited National Media Sales to agencies & corporate entities

  35. Slide 35: Strategic milestones

    For personal use only Strategic milestones

  36. Slide 36: Strategic milestones

    Strategic milestones Reset & build motio For personal use only July 2021 01 • Invest in affordable, sustainable asset class • Build a team and infrastructure to support the future • Strengthen balance sheet with cap raise + new investor group • Target acquisitive and organic growth with focus on Dig

  37. Slide 37: FY24 Strategic initiatives

    FY24 Strategic initiatives For personal use only 1 Continue to Integrate our Café and Venue networks alongside Health and Play using industry standard technology New product launches that have been in development to enhance 2 media revenue, increase our operating footprint and enhance our Audience E

  38. Slide 38: Cash & capital

    Cash & capital For personal use only • NET cash is $1.398M (as at Thursday June 29, 2023) • Expectation to maintain $1.0M-$1.5M cash in bank • New debt through vendor finance commenced May 2023 interest only this calendar year* • Expectation to remain EBITDA positive FY24 *Announced on December 23,

  39. Slide 39: In summary

    For personal use only In summary

  40. Slide 40: Summary

    Summary For personal use only Continue to be EBITDA positive this financial year and beyond We have grown through acquisition and acceleration of revenue reaching over 6 million Australians each month. Our Media, Software and Audience Experience program and platforms are driving the business We have

  41. Slide 41: For personal use only

    For personal use only Adam Cadwallader Chief Executive Officer adam@motio.com.au +61 419 999 867 Michael Johnstone Chief Operating Officer Michael@motio.com.au +61 414 671 000 Level 15 189 Kent Street Sydney Motio Limited ASX: MXO

Motio — Investor Presentation (July 2023) on 6ix