Dogness (international) Corporation · NASDAQ:DOGZ

Dogness (international) — Investor Presentation (January 2019)

46 slides from Dogness (international)'s investor presentation, Jan 23, 2019

  1. Slide 1: Dogness (International) Corporation

    DOGNESS (INTERNATIONAL) CORPORATION (NASDAQ: DOGZ) g Pet Lifestyle January 2019

  2. Slide 2: Disclaimer

    Disclaimer This presentation incorporates information from a registration statement and contains forward-looking statements. All statements contained herein other than statements of historical fact, including statements regarding our future results of operations and financial position, our business

  3. Slide 3: Who We Are

    Who We Are “simplifying Pet Lifestyle” Dogness International, founded in 2003, is a designer and manufacturer of high-quality pet products. These include smart pet products, pet care products, pet health and wellness products, and leash products. The company ensures industry-leading quality through

  4. Slide 4: Four Categories, One Platform

    D©GNESS FOUR CATEGORIES, ONE PLATFORM FOUR CATEGORIES, . SMART PET SERIES ONE PLATFORM BARR TES 1 2. PET CARE ame 3. PET HEALTH AND WELLNESS 4. COLLARS AND LEASHES S

  5. Slide 5: Smart Pet Devices

    ‘ SMART Gee) PET DEVICES D@GNESS, 4

  6. Slide 6: Simplifying Pet Lifestyle

    SIMPLIFYING PET LIFESTYLE

  7. Slide 7: Pet IoT Ecosystem

    PET IOT ECOSYSTEM WE INTEGRATE ALL OUR SMART DEVICES UNDER ONE PLATFORM SIMPLIFYING PET LIFESTYLE

  8. Slide 8: Caring, Loving, Guarding: Using an App

    Caring Our family of products allow the user to see and interact with their pets froma distance. We can use the app to feed them and make sure they are safe, when we are away from them, listening and speaking to them. USING AN APP TO SEE AND CONTROL OUR DEVICES Pe) es il Loving They love usand our m

  9. Slide 9: Dogness Delivers: One Platform, All Smart Devices

    ge) DOGNESS DELIVERS ONE platform, ALL smart devices. See Hear Speak Play Feed Interact

  10. Slide 10: Dogness Smart Series

    DOGNESS SMART SERIES ge)

  11. Slide 11: iPet Robot, Smart Feeder, Treat Dispenser, Fountain

    iPet Robot Smart Feeder Smart Treat Dispenser sarurms ge) = Smart Fountain DOGNESS SMART FEEDER

  12. Slide 12: I. Smart iPet Robot

    I. SMART IPET ROBOT 7 6 1

  13. Slide 13: Smart iPet Robot

    SMART IPET ROBOT HD Camera with night vision 360° movement view. Laser pointer Treat Dispenser Catch Images and Video Share with Family and Friends Multi Surface traction wheels. Mic and Speaker to hear and talk to your pet. DOGNESS SMART iPET ROBOT

  14. Slide 14: Smart iPet Robot Complete Line

    SMART IPET ROBOT COMPLETE LINE

  15. Slide 15: II. Mini Treat Robot

    II. MINI TREAT ROBOT 14

  16. Slide 16: Mini Treat Robot

    (Pe) DSGNESS, =" MINI TREAT ROBOT Wide angle HD Camera with night vision Tilt up and down Laser pointer Treat Dispenser (15 pieces) Capture Images and Video Share with Family and Friends DOGNESS Fr 15

  17. Slide 17: Mini Treat Robot

    MINI TREAT ROBOT 16

  18. Slide 18: III. Smart Cam Feeder

    Ii. SMART CAM FEEDER

  19. Slide 19: Smart Cam Feeder

    SMART CAM FEEDER be i Fe) ¢ Modern Outlook es ¢ Large 7 Lbs Dry Food Capacity * App Feeding Planner + HD Camera * Patented anti food jamming ~ DOGNESS * Capture images and videos peels ¢ Share with Family and Friends ef * Stainless Steel bowl. ' EA (Be) DSGNESS, ="

  20. Slide 20: Smart Cam Feeder

    SMART CAM FEEDER

  21. Slide 21: IV. Smart Water Fountain

    IV. SMART WATER FOUNTAIN

  22. Slide 22: Smart Fountain

    SMART FOUNTAIN * Endless flow upwards «Double Stage filters ¢ Controlable flow * BPA Free ¢ First Shelf Dishwasher safe (Be) DSGNESS, ="

  23. Slide 23: Smart Water Fountain

    SMART WATER FOUNTAIN

  24. Slide 24: V. Smart Cam Treater

    V. SMART CAM TREATER

  25. Slide 25: Smart Cam Treater

    : SMART CAM TREATER * Modern decor compatible « HD Camera * Treat dispenser * Capture images and Videos ¢ Share with your family and friends * Bamboo Cover DSGNESS, =" DOGNESS FP». Ze

  26. Slide 26: Smart Cam Treater

    SMART CAM TREATER

  27. Slide 27: Pet Care

    PET CARE

  28. Slide 28: Pet Care Series

    DoGN ESS DOGNESS PET CARE SERIES D ts wo =x > = =] =) —) — ct D 0 DOEHVIS fern) 0aNS 1 Rao? 2 900

  29. Slide 29: Traditional Collars and Leashes

    TRADITIONAL COLLARS AND LEASHES D@GNESS SS od

  30. Slide 30: Traditional Leashes and Harness

    TRADITIONAL LEASHES AND HARNESS We manufacture alarge variety of leashes and harness, ina number of color combinations. Comfortable and non irritating, our harnesses are durable and meet security standards.

  31. Slide 31: Evolving Product Line

    EVOLVING PRODUCT LINE ¢ NEW RETRACTABLE LEASHES ¢ Upscale Appealing look ¢ German Spring Mechanism ¢ Patent leash release ¢ Super Stable wire spool ¢ Ergonomic PVC TPE Handle * High Quality Reflective Webbing

  32. Slide 32: Exchangeable Accessories

    EXCHANGEABLE ACCESORIES Cs LED Light For evening walks, it willhelp you see better in low light settings DSGNESS, =" Convenience Box You can attach the canister to hold your doggie bags, keys, cash, 4 Bluetooth Speaker You can listen to music or answer calls while walking your pet

  33. Slide 33: Our Vision

    Our Vision Traditional Products Smart Smart Pet Ecosystem Pet Series Simplifying Pet Lifestyle Pet loT Platform Big Data 33

  34. Slide 34: Investment Highlights

    Investment Highlights & An Emerging Global Leader in “Smart” Pet Products @ Large Global Pet Industry Opportunity Strong Foundation and Product Leadership Established Marketing and Distribution Network Worldwide Innovative Technology Proven R&D Capability Compelling Growth Strategies 34

  35. Slide 35: Large Global Pet Market

    Large Global Pet Market Global Pet Spending Global Pet Ownership in 2016 {USD, billions) {millions of pets) 300 25 81,8 83.2 241 80 70.6 72.1 250 70 202 60 200 =e 150 ae 100 30 100 20 13.8 14.0 50 : i : 0 0 7 US Europe China Japan US Europe Japan China 2016 = 2017 (est) 'D®GNESS, Sources: Asia Pet F

  36. Slide 36: Large Global Pet Market (U.S. example)

    Large Global Pet Market (U.S. example) 19 18 17 16 15 14 13 U.S. Pet/StoreSales {USD, billions) 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 22 22 pal 21 20 205 19 19 18 - Projected U.S. Pet Store Sales {USD, billions) 2017 2018 2019 2020 2021 Source: American Pet Products Association 36

  37. Slide 37: Strong Foundation and Product Leadership

    Strong) Foundation and Product Leadership Nylon series Real leather series Retractable leash | Smart Products Most competitive High value-added Key growth Future growth product product product product 37

  38. Slide 38: Product Leadership: Sales by Product

    Product Leadership: Sales by Product ($ mil) ys) 5.2 4.0 3.8 36 3.33.3 = 2.4 2.4 Es ae 4718 1.5 13 - ali alah 09 07 0.6 a8 05 0.0 - 0.00.0 0,0 9-1 Leashes Collars Harnesses Retractable Leashes Other Accessories Gift Suspenders Intelligent Pet Products MFY17H1 4M FY17H2 MFY18H1 © FY18H2 i de ="

  39. Slide 39: Product Leadership: Sales by Geography

    Product Leadership: Sales by Geography ($mil) Hiee Total Revenue China Europe Other* (We) 2016 m2017 = 2018 as DS GNESS, *includes Japan and other Asian countries, Central and South America, Canada, and Australia 39 ="

  40. Slide 40: Broad and Mature Global Sales Network

    Broad and Mature Global Sales Network Global industry chain stores Global distributors: 300+ 40

  41. Slide 41: Proven R&D Capability: Over Patents

    Proven R&D Capability: Over 150 Patents Dogness's 69 patents Design Patents Global Invention Patents Patented Carabiner Lock Patented Curved Plastic Comfort Buckle Practical Patents 89 patents pending =" 44

  42. Slide 42: Income Statement Highlights

    Income Statement Highlights Annual Revenues and Net Income 6 Month Revenues and Net Income (USD, millions) (USD, millions) 30.1 15.3 148 21.2 4.9 Revenue Net Income Revenue Net Income 2017 ©2018 MFYI7H1 M@FYL7H2 MFYL8H1 | FY18H12 42

  43. Slide 43: Cash Flow and Working Capital

    Cash Flow 6 Month Cash and Working Capital 6 Month Operating Cash Flow Balance (USD, millions) (USD, millions) 53.4 51.4 Cash Working Capital Cash Flow from Operations MFY17H2 MFY18H1 © FY18H2 MFY17H1 MFY17H2 MFY18H1 MFY18H2 D®GNESS, 43 ——""

  44. Slide 44: Compelling Growth Strategies

    Compelling Growth Strategies Traditional products Future products Current products Pet wellness Smart pet ecosystem Smart ee) Products =" Pet loT Network Pet Social Network Pet Living Network 44

  45. Slide 45: Product Leadership: Case Study (CES 2019)

    Product Leadership: Case Study (CES 2019) wi BUSINESS. The gadgets of the future know everything wrong with you right now . TIQUE —POLICE-JUSTICE INTERNATIONAL SOCIETE ECONOMIE TECH AUTO SANTE SPORT Wha READ MORE OF THE COOLEST STUFF WE’VE SEEN 50 FAR AT CES 2019 45

  46. Slide 46: Contact

    Contact Yunhao Chen Chief Financial Officer Email: ir@dognesspet.com ICR, Inc. Rose Zu Tel: + 1-646-588-0383 Email: ir@dognesspet.com ge 46

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