18 April 2012
MediaZest Plc
("MediaZest" or the "Company"; AIM: MDZ)
New Working Relationship
MediaZest, the creative digital out-of-home advertising company, announces a
new working relationship with Serco Group Plc for the provision of its products
to certain of their NHS clients.
The initial product of this relationship is the deployment of what is believed
to be the first Virtual Mannequin in a Scottish hospital, in Forth Valley Royal
Hospital. The project is live to the public from today following positive
testing in the run up to the launch date.
Mike Mackay, Contract Director for Serco at Forth Valley Royal Hospital said,
"Serco and our partners at Forth Valley Royal Hospital are delighted to bring
about this latest innovation to a hospital that is already packed full of the
latest thinking and technology."
Geoff Robertson, CEO of MediaZest, added:
"We are delighted to be working with Serco and we hope this deployment will be
the first of many we complete together. Delivering vital health messages
through technology is precisely the type of installation where our innovative
solutions can be used to better gain attention in crowded, high footfall
areas."
Enquiries:
Geoff Robertson
Chief Executive Officer
MediaZest Plc 020 7724 5680
Gavin Burnell / Rod Venables
Nominated Adviser
Northland Capital Partners Limited 020 7796 8800
Claire Noyce / Deepak Reddy
Broker
Hybridan LLP 020 7947 4350
Notes to Editors:
About MediaZest
MediaZest is a creative media agency that specialises in providing innovative
out-of-home marketing solutions to leading brand owners and media agencies but
also works in the public sector in both the NHS and Education The Group
supplies an integrated service from content creation and system design to
installation, technical support and maintenance. MediaZest was admitted to the
London Stock Exchange's AIM market in February 2005. For more information,
please visit www.mediazest.com
About Serco
In the United Kingdom, Serco provides services in partnership with the NHS and
other health and social care organisations in a range of primary and community
settings.
Serco is a FTSE 100 international service company that combines commercial
know-how with a deep public service ethos. Around the world, it improves
essential services by managing people, processes, technology and assets more
effectively. It advises policy makers, design innovative solutions, integrate
systems and - most of all - delivers to the public.
Serco provides facilities management for the new Forth Valley Royal Hospital in
Larbert, Scotland, where they are part of a team, led by Forth Health Limited
(a Joint Venture between John Laing and the John Laing Infrastructure Fund) and
including Laing O'Rourke as the Design & Construct Partner.