Business
Equifax Introduces Quarterly Market Pulse Index to Provide Insights Into the Financial State of U.S. Consumers
Equifax® (NYSE: EFX) today released its inaugural Market Pulse Index report – a first-of-its-kind aggregated view of the financial state of U.S. consumers. Offering a multidimensional view of U.S. consumer finances, the Market Pulse Index is designed to highlight how key financial components interact at a population or segment level and evolve over time and among changing economic circumstances. The Market Pulse Index, which ranges between 1-100, with 100 representing the greatest financial stre
About this update from Equifax, Inc.
[{"type":"text","content":"The Market Pulse Index for the First Half of 2025 Highlights Generational Divides in Financial Health as Consumers Look Ahead to the Holiday Season","length":153,"tagName":"p","attribs":{}},{"type":"text","content":"ATLANTA, Oct. 14, 2025 /PRNewswire/ -- Equifax® (NYSE: EFX) today released its inaugural Market Pulse Index report – a first-of-its-kind aggregated view of the financial state of U.S. consumers. Offering a multidimensional view of U.S. consumer finances, the Market Pulse Index is designed to highlight how key financial components interact at a population or segment level and evolve over time and among changing economic circumstances. The Market Pulse Index, which ranges between 1-100, with 100 representing the greatest financial strength, enables comparisons across different populations, like generational groups or consumers with student loans.","length":657,"tagName":"p"},{"type":"image","alt":"EFX logo","displaySize":"","headline":null,"caption":"EFX logo","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":75,"url":"https://media.zenfs.com/en/prnewswire.com/bb4651d6cacbdff7475ec36c4b336df8"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/uO8xf6Skqvs3.ER819oUfQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTEzMjtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/bb4651d6cacbdff7475ec36c4b336df8","width":400,"height":75}},"href":"https://mma.prnewswire.com/media/448516/Equifax_jpg_Logo.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"The Market Pulse Index distills and measures consumer financial data points such as:","length":84,"tagName":"p"},{"type":"list","items":[{"val":[{"type":"text","content":"Credit: The ability to obtain and manage credit based on historic credit usage and performance","length":99,"tagName":"p"}]},{"val":[{"type":"text","content":"Debt: The amount of debt held in relation to the ability to pay that debt","length":78,"tagName":"p"}]},{"val":[{"type":"text","content":"Income: Personal income from employment and other sources such as interest, investments, gifts, etc.","length":105,"tagName":"p"}]},{"val":[{"type":"text","content":"Capacity: The ability to continue meeting spending and debt obligation needs during periods of financial stress","length":116,"tagName":"p"}]},{"val":[{"type":"text","content":"Assets:&nb...