ECGI Holdings Expands Growth Strategy, Provides Shareholder Update on Key Developments

ECGI Holdings Inc. (OTC: ECGI), a diversified holding company with investments in viticulture, equestrian fashion, and emerging innovation, is pleased to provide shareholders with an update on several ongoing initiatives and milestones.

Strategic Expansion Beyond Equestrian
In support of ECGI's long-term growth, the company is expanding its focus to include strategic investments in emerging technologies, trends, and brand opportunities. A new internal division is being established to manage these investments, leveraging the expertise of seasoned professionals with backgrounds in venture capital and private equity. This move reflects ECGI's continued commitment to building long-term shareholder value across a broader spectrum of high-potential sectors.

Pacific Saddlery Update
The Pacific Saddlery platform continues to build momentum across product development, technology, and brand partnerships:

• TrueToForm's AI-powered body measurement app is now in testing, reinforcing ECGI's focus on personalization and innovation through the Allon brand.
• Pacific Saddlery has been approved as a reseller for EquiFit, an established brand in equestrian performance equipment. Products will begin appearing on PacificSaddlery.com soon.
• The company is in talks with a legacy equestrian brand known for its heritage and quality for collaboration with its Allon brand, further strengthening its retail positioning.
• New hunter-jumper bridles, reins, and martingales under the Allon brand are slated for release this quarter, reintroducing the tack component of the Allon line, similar to the recent revival of its show coats. Pacific Saddlery has already received pre-orders for the bridles, indicating strong early demand. This move reflects ECGI's broader strategy to diversify product offerings across the equestrian lifestyle category while honoring the brand's original vision.
• While ongoing acquisition discussions with additional equestrian businesses continue, management is prioritizing selective roll-up strategies aligned with long-term value creation.

Financial and Corporate Updates
To support its expansion efforts and future acquisitions, ECGI plans to increase its authorized shares. Additionally, the company's most recent quarterly filing reflects the previously disclosed $3 million reduction in liabilities. This is the result of ongoing financial optimization efforts that have strengthened the balance sheet and enhanced flexibility.

Vintner's Caldera Ranch Update
At ECGI's five-acre vineyard property, Vintner's Caldera Ranch, the company has secured a new long-term tenant. This arrangement is expected to provide more consistent revenue than the Airbnb income the ranch generated over the past year.

A Message from the CEO
"ECGI's continued growth reflects our commitment to building value through both strategic expansion and disciplined execution," said Jamie Steigerwald, CEO of ECGI Holdings. "As we deepen our investments in equestrian and expand into emerging areas of innovation, we remain focused on long-term shareholder value. I'm proud of the progress we're making and grateful for the continued support from our investors."

Thank You
We sincerely thank our shareholders for their confidence and support as we grow ECGI into a forward-thinking, diversified holding company.

About ECGI
ECGI Holdings, Inc. is a diversified holding company with a distinctive portfolio that spans the global $350 billion luxury brands market. Our focus areas include viticulture, luxury fashion, and the equestrian markets, which collectively represent significant growth opportunities.

In viticulture, ECGI owns and manages Vintner's Caldera Ranch, a five-acre vineyard in Lake County, California, specializing in Petite Sirah. This bold and rich wine caters to the $252 billion global luxury wine market's growing demand for unique, high-quality experiences. Additionally, Vintner's Caldera Ranch serves as an exclusive short-term rental, tapping into the $121 billion short-term rental market, and offering a unique and immersive wine experience for discerning enthusiasts.

In the fashion and equestrian sectors, ECGI has strategically invested in Pacific Saddlery, a premier manufacturer and retailer in the $6.5 billion equestrian apparel market and the $11 billion equestrian equipment market. The integration of luxury fashion with equestrian needs underscores our commitment to delivering sophistication and innovation.

This unique blend of investments in wine, fashion, and equestrian markets highlights ECGI Holdings' dedication to positioning itself as a distinctive player at the intersection of viticulture and luxury lifestyle.

For additional information, please contact us at info@ecgiholdings.com. 

Forward-Looking Statements
This release contains "forward-looking statements" within the meaning of the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements may also be included in other publicly available documents issued by the Company and in oral statements made by our officers and representatives from time to time. These forward-looking statements are intended to provide management's current expectations or plans for our future operating and financial performance, based on assumptions currently believed to be valid. They can be identified by the use of words such as "anticipate," "intend," "plan," "goal," "seek," "believe," "project," "estimate," "expect," "strategy," "future," "likely," "may," "should," "would," "could," "will" and other words of similar meaning in connection with a discussion of future operating or financial performance. Examples of forward-looking statements include, among others, statements relating to future sales, earnings, cash flows, results of operations, uses of cash and other measures of financial performance.

Because forward-looking statements relate to the future, they are subject to inherent risks, uncertainties and other factors that may cause the Company's actual results and financial condition to differ materially from those expressed or implied in the forward-looking statements. Such risks, uncertainties and other factors include, but are not limited to, economic conditions, changes in the laws or regulations, demand for products and services of the Company, the effects of competition and other factors that could cause actual results to differ materially from those projected or represented in the forward-looking statements. Any forward-looking information provided in this release should be considered with these factors in mind. We assume no obligation to update any forward-looking statements contained in this report.

For more information, please contact:
Jamie Steigerwald
jamie@ecgiholdings.com 

SOURCE: ECGI HOLDINGS, INC.