Final Results for the year ended
31 December 2025
28 April 2026
25 years of industry-leading experience
Presentation Team
Tom Crawford
Chairman
Joined Group as Chairman in December 2025.
25 years+ experience of software businesses.
Formerly: CEO of Aptitude Software Group plc, Chairman of Attraqt Group, and Chairman of K3 Business Technology Group.
Chairman of Made with Intent, the agentic AI ecommerce start-up.
Peter Mayhead
CEO
Appointed CEO in January 2018. Joined Group as CFO in 2013.
30 years+ experience in the broadcast industry.
Previously CFO of Pro-Bel Ltd, (technology provider to the broadcasting market) playing a key role in its turnaround and later merger.
Paul Inzani
Head of Finance
Joined Group as Head of Finance in 2021.
Wide-ranging financial and commercial experience, including at Fox Network Group.
9 years' experience of the
software and media sector.
Business OverviewPebble designs, integrates and supports advanced workflow automation systems for the broadcast market
Trusted by leading broadcasters and streamers globally
Highly trusted brand - 25 years of developing and supporting feature-rich, flexible playout solutions that are mission critical
recognized as 'best of breed' product within broadcast automation
specialist proprietary IP for complex workflows and live playout
Long customer relationships (typically 10 years+)
Global customer base - c. 120 customers in c.60+ countries, supporting c.1,000+ channels on air
Strong base of recurring revenue - £6.6m in FY25 equating to c. 64% of total revenue excl. third-party hardware revenue
Broadcast automation software market growing at CAGR of 10.2% from 2026 to
FY 2025 REVENUE
£12.2m(FY 2024: £11.5m)
FY 2025 ADJ. PBT
£3.0m(FY 2024: £1.1m)
2033, USD 2.8 Billion by 2033
3%
17%
Revenue by Geography
UK and EuropeARR* AS AT 31 DEC 2025
£6.7mOPS CASHFLOW
£4.0m28%
FY 2025
52%
AmericasMENA
Asia/Pacific
(FY 2024: £6.3m)
*Annualised recurring revenue
SALES MODEL
(FY 2024: £4.1m)
Third-party partner network + own sales team 3
Product Overview pebbleMission-critical broadcast automation software for live television and streaming
Schedules programmes - cues adverts - overlays graphics - manages live feeds
All with precise, frame-by-frame accuracy in real time, 24 hrs a day
'Downtime' is unacceptable in broadcasting, especially in live events
Deterministic by nature and therefore an AI-resistant core
Pebble software is the engine behind everything a viewer sees and hears
K E Y C H A R A C T E R I S T I C S
Automation - Enterprise playout control for scheduling, media, ingest and device integration. Scaling from single channels to installations of 150+ channels with over 150 pre-built device integrations. Deployable on-premises or in private/public cloud. Integrates with legacy systems, traffic platforms, graphics providers, and third-party infrastructure.
Integrated Channel - Software-based video and audio processing for channel playout. Uniquely flexible design, handling everything from graphics to loudness correction to format conversion. Supports SDI, IP (ST 2110) and hybrid environments.
Remote - Web-based monitoring and control, enabling secure anywhere-access to playout operations across multiple systems.
Flexible deploymentOn-premises, cloud, public cloud, or hybrid
Easily integratedWithin any existing IT infrastructure
Highly scalableFrom 1 to 150+ channels across multiple locations
Highly secure
Latest hardware, updated OS, compliance-ready
Product installation9-12 months
Ongoing revenue stream post installation
Annual support and maintenance fees
(Initial perpetual licence - which is industry standard)
Proprietary IP25 yrs of continuous development. Not easily
replicated
'Sticky', Blue-chip Customer Base
Global customers
STREAMERS
MARKET IS
EMERGING
BROADCASTERS
SERVICE PROVIDERS
Tier 1 national and international broadcasters requiring complex, multi-channel solutions
Managed playout and media services providers serving broadcasters and content owners
Streaming platforms moving into live events and advertising-supported content
Global streaming platform
Major US
sports rights holder
Tier 1
US streaming platform
~120 customers worldwide
10 yrs+
average
customer tenure
~1,000 channels on air
78% of recurring revenue from customers
of 5 yrs+
Case Study
Tier 1 US-based Streaming Company
2022 - initial automation order placed by US streaming company. Order secured via a sales
partner
£2.6m
Total orders
2025 - further £1.3m order secured via Pebble partner, IMG, the global sports, entertainment and media group, to facilitate coverage of live sports
Software installation is under way and 'due to go-live' in 2026
The new deal includes a 5-year support and maintenance contract worth £0.6m in total
Hardware Professional services Software SupportTiming
Source
Revenue
Total order
Perpetual software licences
£0.6m
One-off, upfront hardware
£0.5m
Implementation services
£0.5m
Support and maintenance agreement (SLA) 2023 - to date
£0.4m
Support and maintenance agreement (SLA) future 5 years
£0.6m
Competitive LandscapePlayout automation market: $2.9bn in 2023
$6.1bn by 2028 I CAGR 15.8% (Source: MarketsandMarkets)Market consolidating, reducing the number of specialists
CLO U D - N AT I V E / FAST *
BEST - OF - BREED AU T O M AT I O N
Grass Valley, Imagine Communications
Offer end-to-end solutions comprising both hardware and software
Tier 1 market moving away from end-to-end to best-of-breed and consolidating through acquisition of specialists
EN D - TO - EN D PRO V I DERS
Pebble, Aveco, Florical, Crispin
Specialist automation software controlling the playout chain
Varying degrees of 'completeness' of solution
Amagi, PlayBox Neo, BCNexxt Adjacent market segment with lower complexity; not competing with Pebble
Volume driven, no live capability, not
competing with Pebble's market
Simpler automation - not complex Tier 1
Market Drivers
or 2 broadcast
*Free Ad-supported Streaming Television
Streaming market growth - move to live events coverage, ad-supported channels
Operational cost reduction; pent up modernisation demand
Technology refresh cycles - c.5 years+
Shift to hybrid cloud utilization
Investment in broadcasting infrastructure by developing economies
Why We Win
44.8%
US viewing now streaming (2025)
Source: Nielson
$37bn
US sports rights fees by 2030 (from $29bn) Source: S&P Global
Gold Award, Digital
Recognised 'best of breed' leader including live TV
Deploys into any IT environment
Flexible delivery - on-premises, cloud or hybrid
Excellent customer service
Breadth of reference customers
Ongoing product roadmap
Media World 2025
Pebble
Highly scalable - multi channels/multi locations
Incumbents distracted by broader portfolios and
FY25 Key HighlightsSignificantly improved performance
Significantly improved performance, driven by:
strategic decisions implemented in Q1 (refocused R&D and reduced cost base)
increased revenues, stronger margins (adjusted EBITDA margin of 34% (2024: 29%)
robust base of recurring revenue, the focus for growth and profitability
Net debt down to 49% to £1.9m (2024: £3.7m)
- strong cash generation with £4.0m of cashflow from operations (excl. non-recurring items)
Total new orders (existing and new customers) up 2% to £13.9m (2024: £13.6m):
project orders up 25% to £6.4m (2024: £5.1m), with good demand from streaming market;
support and maintenance orders (SLAs) of £7.5m (2024: £8.5m). Further £0.9m signed just after year-end.
Recurring revenue (from support and maintenance contracts) up 8% to £6.6m (2024: £6.1m) -
c.64% of total revenue excl. third-party hardware revenue (2024: 61%)
- annualised value of recurring revenue at year-end up 8% to £6.7m (2024: £6.3m)
On track to meet FY 2026 targets
Gross profit margin up to 77.5%
(2024: 76.9%)
Recurring revenue* 64% of total
(2024: 61%)
On track for FY 2026
targets
*Recurring revenue excluding 3rd-party hardware revenue
FY25 Operational HighlightsGold Award (Playout Category) at the Digital Media World Awards 2025
'Best in Broadcast Playout' Award for 'Pebble Playout in a Box' at the BroadcastPro Middle East Awards 2025
Finalist for the 2025 ASBU BroadcastPro Middle East 'Innovative Project of the Year Award'.
Lower cost base and notable new wins
R&D priorities refocused:
scaled back Internet Protocol ("IP") native development - market adoption of IP
infrastructure is still emerging; market preference for 'on-premises' or hybrid solutions
resource reorganised; leaner, more flexible structure established
enhancing interfacing for AI use around the core Pebble platform
Completed projects in the year, included for:
existing national broadcaster customer in the Nordics
existing private broadcaster customer operating in Dubai
new cable and satellite broadcaster customer in Asia
Eight new customers added, including two streaming companies:
global streaming platform broadcasting live events
major US sport rights holder
Tier 1 broadcaster in North America region, with 5-year support and maintenance agreement
Financial Highlights
All KPIs improved
£m | FY25 | FY24 |
New orders | 13.9 | 13.6 |
Total revenue | 12.2 | 11.5 |
Support1 | 6.6 | 6.1 |
Software2 | 2.4 | 2.2 |
Installation3 | 1.2 | 1.8 |
Annualised value of recurring revenue (ARR)4 as at 31 December 2025 | 6.7 | 6.3 |
Adj. EBITDA | 4.2 | 3.3 |
Adjusted EBITDA margin | 34.0% | 28.6% |
Adjusted PBT5 | 3.0 | 1.1 |
Adjusted EPS | 2.7p | 0.9p |
Net debt (excluding IFRS 16 leases) | (1.9) | (3.7) |
Notes -
Revenue generated in year from support and maintenance contracts
Revenue generated from perpetual software licence sales
Revenue generated from professional services delivered in year
Annualised value of contracted support and maintenance contracts
PBT excluding exceptional items, share based payment and FX charges
Increase in recurring revenue and ARR values
Increased software and installation revenue following strong project order intake
EBITDA margin rise driven by increases in higher margin software and support revenue
£1.0m of debt repaid in line with focus on net debt reduction. Net cash position expected in H2 2026
Summary Consolidated Income Statement£m
FY25
FY24
Total revenue
12.23
11.45
Cost of sales
(2.75)
(2.64)
Gross profit
9.48
8.80
Gross profit margin
77.5%
76.9%
Operating expenses
(5.32)
(5.52)
Adjusted EBITDA
4.16
3.28
Other income/loss
(0.77)
(3.04)
EBITDA
3.39
0.24
Depreciation/amortisation
(0.81)
(1.01)
Finance charges
(0.39)
(0.52)
Profit before tax
2.19
(1.30)
Taxation
0.52
(0.01)
Profit after tax
2.71
(1.30)
Adj. EBITDA margin significantly higher
Total revenue includes recurring revenue of £6.6m (2024: £6.1m)
Significant improvement in adj. EBITDA margin driven by better revenue mix. Increase in high-margin support and software revenue
Reduced operating expenses reflected headcount reduction following the strategic restructuring
Other income/loss in 2025 reflected the cost of the restructuring
Other income/loss in 2024 included intangible impairments of £2.74m
Reduction in finance charges reflected substantial paydown of net debt
Tax credit in 2025 relates to the recognition of a deferred tax asset.
Carried forward tax losses available
Consolidated Balance Sheet£'000
At 31 Dec
2025
At 31 Dec
2024
Non-current assets
Intangible assets
6,031
5,765
Property, plant and equipment
232
410
Deferred tax asset
540
-
Other non-current assets
12
12
Total non-current assets
6,815
6,187
Current assets
Inventories
314
411
Trade and other receivables
4,171
4,110
Cash and cash equivalents
1,616
840
Total current assets
6,101
5,361
Total assets
12,916
11,548
Current liabilities
Borrowings
1,000
1,000
Trade and other payables
6,853
7,099
Lease liabilities - current
62
68
Total current liabilities
7,915
8,167
Net current liabilities
(1,814)
(2,806)
Non-current liabilities
Borrowings
2,550
3,550
Other payables - non-current
106
199
Lease liabilities - non-current
36
126
Total non-current liabilities
2,692
3,875
Net assets/ (liabilities)
2,309
(494)
Ordinary shares
3,115
3,115
Share premium
6,800
6,800
Reserves
2,229
2,323
Accumulated losses
(9,835)
(12,732)
Total surplus/ (deficit)
2,309
(494)
Substantially strengthened balance sheet
Growing cash balance following strategic
restructure and increase in SLA revenue
New banking agreement signed in April 2026. Annual repayment of £1m, in line with previous extensions
Forecasting a net cash position in H2 2026
Deferred tax asset now recognised and taxable profits are being forecasted going forward
Group capital restructure exercise occurring in 2026 to allow future dividend payment
Cash GenerationMovement in net debt over FY25
Strong cash generation
£m
FY25
FY24
Adj. EBITDA
4.16
3.28
Increase in working capital
(0.15)
(0.95)
Cash generation from operations
4.01
2.33
Capitalisation of intangible assets
(0.91)
(2.23)
Purchase of property plant, equipment
(0.01)
(0.17)
Net interest and tax paid
(0.38)
(0.52)
Free cash flow
2.71
(0.59)
Reduced overheads and strong recurring revenue drove improvements in EBITDA
Spend on R&D capitalisation more than halved following the restructuring
Lower interest payments as interest rates reduced in 2025 and loan balance was paid down
Net cash from operations
Working capital
Capex
FY24
Net debt
£3.71m
- £149k
- £917k
+£2.93m
FY25
Net debt
£1.85m 13
FY 2025 Revenue Analysis
Revenue by Type
(excluding third-party hardware)
Recurring Revenue by
Customer Longevity
Order Intake by Order Type
8.5
7.5
3.4
2.2
3.0
2.9
24%
FY2025
12%
65%
SoftwareProfessional services
Support and maintenance
5+ years Under 5 years
FY24 FY25
22%
FY2025
78%
Support Contract Update to existing systemNew project
Growth Strategy
High-quality
recurring revenue
Increase
market share
Positioned for profitable, cash-generative growth
Key focus:
Continue to grow high-margin recurring revenues - support and maintenance (SLA)
- 64% of total revenue excluding third-party hardware and growing
Increase market share with Tier 1/ 2 broadcasters
geographic expansion - esp. targeting Asia/Pacific
Build presence in the streaming market
Streaming market
opportunity
Product evolution
opportunity emerging as streamers move into live events and
advertising-based programming - which require complex playout automation
Tier 1 streaming reference customers available
Continued product evolution
incorporate AI options into existing offering to enhance operational benefits
Potential for selective bolt-on acquisitions in due course
scope to broaden platform functionality and addressable market
AI POSITIONING: open up the product to enable AI operations around the product. The need for frame-accurate precision in live broadcasting and deterministic processing keeps Pebble's core playout engine within the realm of traditional computing. This is technology less suitable for AI replacement.
Summary and OutlookFirm platform for growth - continued progress expected over FY26
Well established, cash-generative business model
Highly experienced management team
'Best of breed' technology - established reputation in core Tier 1 broadcast marketplace
Recurring (10 years+), high-margin revenues from blue-chip, global customer base
Strong cash flows
Outlook
Stronger trading in FY25 - Q1 FY26 trading has been encouraging
Entered FY26 with a much-improved balance sheet - expect to move into a net cash in H2 2026, with net cash growing thereafter
Board now commencing process to enable dividend payments when appropriate
Healthy order book - will drive recurring revenue growth (support and maintenance contracts)
Strong pipeline of prospects
Pebble is well-positioned to meet market forecasts for FY26
Financial Information
The Board
Major Shareholders
Glossary of Terms
17
Consolidated Statement of Cash Flows
£'000 | FY25 | FY24 |
Cash flows from operating activities | ||
Cash generated from operations | 3,927 | 4,128 |
Interest paid | (398) | (520) |
Taxation paid | 17 | (5) |
Exceptional items | (776) | - |
Net cash generated from operating activities | 2,770 | 3,603 |
Cash flows from investing activities | ||
Purchase of property, plant and equipment | (9) | (170) |
Expenditure on capitalised development costs | (909) | (2,229) |
Net cash used in investing activities | (918) | (2,399) |
Cash flow from financing activities | ||
Repayment of borrowings | (1,000) | (1,000) |
Principal elements of lease payments | (67) | (69) |
Termination of lease payments | (15) | - |
Net cash used in financing activities | (1,082) | (1,069) |
Net increase in cash and cash equivalents | 770 | 135 |
Effect of foreign exchange rate changes | 6 | (91) |
Cash and cash equivalent at 1 January | 840 | 796 |
Cash and cash equivalents at 31 December | 1,616 | 840 |
The Board
Tom Crawford
Chairman
Peter Mayhead
CEO
Richard Logan
NED (Snr. Independent)
Oliver Scott
NED
Tom joined the Company as Chairman in December 2025.
He has over 25 years of experience of software businesses.
Tom was formerly CEO of Aptitude Software Group plc, Chairman of Attraqt Group, and Chairman of K3 Business Technology Group.
He is Chairman of Made with Intent, the agentic AI ecommerce start-up.
Peter was appointed as CEO in January 2018, having joined Group in 2013.
He was previously CFO of Pro-Bel Ltd, the technology provider to the broadcasting market., where he played a key role in its turnaround and later merger with Snell.
Peter is also a Fellow of ACCA and holds an MBA from Henley Business School.
Richard was appointed to the Board in 2020.
He has extensive knowledge of growing companies and of acquisitions from his long career within a number of successful companies. He was CFO at Iomart Group PLC, the cloud computing company quoted on AIM, from 2006 until his retirement in 2018.
Richard holds a BA in Accountancy from the University of Stirling and is a member of ICAS.
He is Chairman of Kerrera Topco Limited.
Oliver was appointed to the Board in 2026 as a representative of Kestrel Partners LLP, a major Pebble shareholder.
He is Managing Partner of Kestrel, which is a London-based investment manager.
Oliver is currently on the Board of Redcentric plc and K3 Business Technology Group PLC. His previous Board positions include Gresham Technologies plc, Idox plc, IQGeo Group plc and KBC Advance Technology plc.
Major Shareholders
MAJOR SHAREHOLDERS | % SHAREHOLDING |
Kestrel Partners LLP | 24.60% |
Dowgate Capital | 10.19% |
Hawk Investment Holdings Limited | 7.89% |
Hargreave Lansdown Nominees Limited | 7.81% |
Interactive Investor | 7.32% |
Mr. M. Bennett | 3.37% |
AJ Bell, Stockbrokers | 3.36% |
Glossary of Terms
Playout Automation - is the software-driven technology that automatically schedules, manages and delivers television or radio content to air without manual intervention. It controls the seamless, 24/7 playback of programmes, advertisements and graphics, ensuring reliable broadcasting, reducing human error, and lowering operational costs.
Integrated Channel - instead of using multiple physical devices for different tasks, an integrated channel combines several core functionalities into one platform. It is analogous to a smartphone, which combines camera, calculator, map, torch into one device that does that everything through different apps.
On-premises - means that a company keeps all its computer equipment, like servers and software, physically inside its own building instead of using the internet to "rent" them from somewhere else thereby retaining total control.
Web-based Interface - software that allows access to on-premise playout via a browser
IP Controller - software which allows a user to manage connections within their IP environment, e.g. connections from cameras and sound equipment in a sports facility
Ingest - is the initial, foundational process of importing, capturing, and registering raw audio, video, and metadata into a production or asset management system (PAM/MAM). It transforms content from cameras, feeds, or files into usable, structured digital formats for editing, broadcasting, or archiving.
OTT (Over-the-top) - this refers to streaming services that deliver film and TV content directly over the internet, bypassing traditional cable, satellite or broadcast providers. Users access content on-demand via smart TVs, smartphones, tablets and gaming consoles e.g. Netflix, Disney+ and Hulu
Cloud-native - cloud native is the software approach of building, deploying, and managing modern applications in cloud computing environments.These cloud-native technologies support fast and frequent changes to applications without impacting service delivery, providing adopters with an innovative, competitive advantage.
FAST - this stands for free ad-supported streaming TV. This is streaming TV - without a paid subscription. 21
