Q3 FY04/22
Financial Results Presentation
March 17,2022
Macbee Planet, Inc. (Stock code: 7095)
Company Overview
Company name | Macbee Planet, Inc. (7095) | |||||
Establishment date | August 25, 2015 | |||||
Capital | 403 million yen (as of end-January 2022) | |||||
Business description | Provision of data-driven marketing analytics services | |||||
Head office location | 3-11-11 Shibuya, Shibuya-ku, Tokyo | |||||
No. of employees | 63 (as of end-January 2022) | |||||
History | ||||||
Aug. 2015 | Established Macbee Planet, Inc. | |||||
Aug. 2015 | Released data analytics platform "Honeycomb" | |||||
Nov. 2017 | Released web customer service tool "Robee" | |||||
Dec. 2018 | Opened Fukuoka Office (sales office) | |||||
Mar. 2020 | Listed on Mothers section of the Tokyo Stock Exchange | |||||
Mar. 2021 | Made Sambar Labs PH Inc. a subsidiary | |||||
Mar. 2021 | Established Smash Co., Ltd. | |||||
Jul. 2021 | Made α, Inc. a wholly owned subsidiary | |||||
Macbee Planet,Inc. | 2 |
Results Summary
■Exceeded 10.0 billion yen in net sales for cumulative Q3 FY04/22, surpassing net sales for full-year FY04/21.
We upwardly revised our earnings forecast, expecting increases in net sales and profits for the 7th straight year (FY04/16 to FY04/22).
(YoY) | Net Sales | Operating Profit | Operating Margin | |||
10,795million yen | 891million yen | 8.3% | ||||
Q3 FY04/22 | ||||||
Results Summary | ||||||
(+61%) | (+67%) | (+0.3pp) | ||||
(YoY) | Net Sales | Operating Profit | Operating Margin | |||
14,000million yen | 1,200million yen | 8.6% | ||||
Upwardly Revised | ||||||
Forecast | ||||||
(+43%) | (+53%) | (+0.6pp) | ||||
Analytics | ・Sharp rise in sales due to special demand from the securities industry business | |||||
・Expansion in beauty industry business and steady growth in other industries business | ||||||
Consulting (AC) | ||||||
・Solid progress in new client acquisition | ||||||
Marketing | ・Achieved 30% of gross profit, which is our target in the MT business | |||||
・MT business (Robee) growth accompanying AC business growth | ||||||
Technology (MT) | ||||||
・Group inclusion of Alpha contributed significantly to sales expansion | ||||||
Macbee Planet,Inc. | 3 |
Progress on Medium-Term Management Plan
■Making solid progress on priority strategies outlined in the medium-term management plan.
Product Strategy
❶ Raise LTV improvement capability | ❷ Implement AI for data analytics and | ||||||
even further | consulting | ||||||
AC | MT | AC | |||||
Strengthen | Strengthen | ||||||
Sales Strategy
- Accelerate expansion into other industries
AC
Strengthen sales and increase personnel
(incl. through M&A)
Implemented refactoring | |
and UI improvements for | |
functional enhancements. | |
Participated in Emotech | |
JAPAN established by | |
Hakuhodo and launched | |
research activities. | |
New | Started PoC of CRM |
measures. | |
Analyzed operational data and promoted the standardization of high-performer knowledge.
Promoted the systematization of standard tasks.
Strengthen | Started collaborations with |
industry | NUWORKS and East |
contacts | Ventures. |
Strengthened hiring Increase activities, adding 15 personnel personnel from FY04/21
(+31%).
Macbee Planet,Inc. | 4 |
Revision to FY04/22 Earnings Forecast
■Upwardly revised earnings forecast due to growth in both AC and MT businesses.
(Millions of yen) | |||||||
Net Sales | Operating Profit | Operating Margin | |||||
Previous | 12,280 | 1,060 | 8.6% | ||||
Forecast | |||||||
Revised Forecast | 14,000 | 1,200 | 8.6% | ||||
Change | +1,720 | +140 | - | ||||
Change(%) | +14% | +13% | - | ||||
Macbee Planet,Inc. | 5 |
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