Results.
H125 Results
Growth in SaaS revenue and ARR, combined with H2 wins and partnerships, provide positive outlook
Eagle Eye Solutions Group plc
Tim Mason, CEO and Lucy Sharman-Munday, CFO
Today's Agenda
- Introduction
- Financial review
- Delivering our ambition
- Summary & outlook
- Q&A
2 Eagle Eye | Half year results for the six months ended 31 December 2024
Powering the personalised marketing revolution globally.
We create value by enabling our customers to deliver better, more personalised marketing which is simpler for their teams to execute and cheaper for them to run.
$10.2bn
loyalty market size, projected
to reach $22.8bn by 2028*:
40% USA
1bn | 500m+ |
personalised offers executed | loyalty wallets managed: |
per week: +33% YoY | +150% YoY |
3 | Eagle Eye | | | Half year results for the six months ended 31 December 2024 | |
3 | Eagle Eye | | | Half year results for the six months ended 31 December 2024 | * Source: Markets and Markets, Loyalty Management Market - Global Forecast to 2028 |
Strategy in Action: Expansion with Morrisons
Deploying new use cases across our full product suite
- Loyalty sales penetration growth
- Growing customer engagement in More offering
- Strong take-up of EagleAI's My Points Boosters
- Improved customer satisfaction
Oct '23 | Jan '24 | Apr '24 | Sept '24 | Nov '24 | Mar '25 |
AIR platform go live | EagleAI launch | More Card Fivers | Earn at Amazon | New Use Cases | More Stamps |
- 12 weeks |
4 Eagle Eye | Half year results for the six months ended 31 December 2024
Strategy in Action: Delivering for Tesco
AI-powered personalisation at scale
- 10m customers in the UK being targeted with Clubcard Challenges
- 76% of digital visitors converted to players - compelling proposition
- Tesco are achieving a 6:2 incremental sales to reward earned
- Raising our profile around the world
Our customers continue to benefit from increasing
personalisation and great value with Clubcard.
Customers collected over half a billion extra Clubcard points over the period through Clubcard challenges
Ken Murphy, Tesco CEO, Jan 2025
May '24 | July '24 | Sept '24 | Nov '24 | Feb '25 |
Challenges go live | Audience extended | Audience extended | Signed to launch | |
to 10m | Challenges in Ireland | |||
(RoI) in H2 2025 |
5 Eagle Eye | Half year results for the six months ended 31 December 2024
Strength of our technology catching the attention of major players
Collaborating on next-generation loyalty programs, promotional programmes and AI strategies worldwide
6 Eagle Eye | Half year results for the six months ended 31 December 2024
H1 revenue performance not what we wanted
We have reset and are ready to scale, with multiple avenues for growth
Lower Win rate, but good | We want to go faster and know | Entered H2 with momentum |
underlying progress | how to do it | and confident in our ambitions |
• Healthy SaaS & EagleAI growth | • | Expanding our route to market | • | Transformational OEM partnership |
• Major customer renewals | through partners | • | Exciting new Wins | |
• Doubling down on the USA | ||||
• Strong margin performance and | • | US CRO hire | ||
cash generation | • | Further AI innovation |
£41m | 24.4% | 42% |
Win ARR | ||
adj. | ||
ARR | from | |
EBITDA | ||
up 14% | partners | |
margin | ||
ytd | ||
7 Eagle Eye | Half year results for the six months ended 31 December 2024
Strong foundations to deliver our ambitions
Right time, right place, right product, partners & team
SaaS
Personalisation is the | We have a best-in- | Our transition to a true | Multiple avenues for | Confident in £100m |
number one thing | class product | SaaS platform will | growth | revenue and 30% adj. |
retailers want to | provide improved | EBITDA margin | ||
achieve - and it's right | margins and scalability | |||
at the heart of our DNA |
8 Eagle Eye | Half year results for the six months ended 31 December 2024
Financial review
Growth in SaaS revenue and ARR
Laying the foundations for long term growth and scalability
H125 | Growth YoY | |
Group Revenue | £24.2m | +0.4% |
SaaS revenue | £19.5m | +10% |
Professional Services Revenue | £4.4m | -16% |
SMS revenue | £0.3m | -77% |
Recurring Revenue (subscription fees and transactions) | 82% | +4ppt |
Annual Recurring Revenue* (ARR) | £41.0m | +16% |
Net Revenue Retention** | 104% | -16ppt |
Adjusted EBITDA*** | £5.9m | +0.4% |
Adjusted EBITDA margin | 24% | +0ppts |
Adjusted EBITA**** | £3.0m | +11% |
Adjusted EBITA margin | 12% | +1ppts |
Profit before tax | £1.6m | N/A |
Closing net cash***** position | £11.7m | +49% |
1*Period end Annual Recurring Revenue ("ARR") is defined as period exit rate for recurring subscription and transaction revenue (exc SMS) plus any professional services contracted for more than 12 months hence and secured new wins, excluding any seasonal variations and lost contracts.
- Net Revenue Retention ("NRR") rate is defined as the improvement in recurring revenue excluding SMS and new wins in the last 12 months.
- EBITDA has been adjusted for the exclusion of share-based payment charges along with depreciation, amortisation, interest and tax from the measure of profit,
- EBITA has been adjusted for the exclusion of share-based payment charges along with IFRS3 amortisation associated with acquisitions, interest and tax from the measure of profit,