Social Media Dos and Donts for Getting Investors to Buy Stock

Investor webinar replay

Meeting Overview The meeting featured a discussion between Maxim, a Senior Account Manager, and Romeo, the VP of Business Solutions, on how companies can effectively use social media to attract investment. They shared practical strategies, including do's and don'ts for leveraging social media to engage potential investors. Key Discussion Points - Importance of having clear goals before posting on social media. - The need for companies, especially in junior mining, to view social media as a strategic tool rather than a burden. - Examples of effective brand voices and content styles for engaging investors. - Diversification of content types to capture attention, including contests, polls, and humanizing posts. - The significance of showing rather than telling in social media posts to build trust. - Discussion of the 532 content ratio for curating posts. - The role of different accounts (corporate vs. individual) in social media strategy. Decisions Made - No explicit decisions recorded...

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Replay transcript excerpt

[Speaker identities could not be resolved; generic labels used] [00:08] Speaker 1: Hello everyone and welcome to this 6 Live event hosted by, you guessed it, 6. [00:15] Speaker 1: My name is Maxim, Senior Account Manager here at 6, and today I have the pleasure of talking to Romeo, VP of Business Solutions. [00:21] Speaker 1: Romeo and I will be discussing what it takes for companies to get investors to put their hard-earned money into your stocks through the use of social media. And after that, we'll be accepting questions. As a reminder, you can submit your questions in the chat at any point during the presentation. [00:37] Speaker 1: As always, this summit is being recorded and will be available to watch on SIX.com. [00:41] Speaker 1: Without further ado, I'd like to hand things over to you, Romeo, and then we can get started. [00:46] Speaker 2: Thanks so much, Maximo. I appreciate it. So really what I hope this presentation is more than anything else, a really practical guide for people using social media [00:55] Speaker 2: to try and get that next incremental dollar [00:59] Speaker 2: in investment [01:00] Speaker 2: dollars. [01:01] Speaker 2: So what we're going to go through today is a list of 6 do's and 6 don'ts that hopefully again are very practical in how you can approach social media for your company. [01:10] Speaker 2: So I'll start with the do's. I always like to start positive with the stuff that we actually do want you to do and we do think is beneficial. [01:17] Speaker 2: So with the 1st 1, [01:20] Speaker 2: it's really gonna be sort of a blanket guide. And I'll say, if you take anything from this presentation, [01:25] Speaker 2: it should be this. [01:27] Speaker 2: And that's before you start posting on social media, [01:31] Speaker 2: Know what...